Slideshow 04 - influence

The POWER of Digital Influence presented by Lindsey Fair

The only reason one has influence over another is because another acknowledges it , recognizes the existence of it.

Your peers do influence your clout score. It ain’t all robots.

The more you share and participate , the more your influence will rise .

how much content you create , how much content you curate , and more importantly whether that adds value to his audience.

Online vs Offline

Right now it’s kind of “hmm, that’s interesting.” but the goal for the social media influence industry is to provide in-depth analytics tailored to a client company on how to most effectively spend its social media dollars .

Employment Perks Community

Klout , Twylah, Traackr, TwentyFeet, Peer Index , SocialIQ, Booshaka …

It's not absolute - its probabilistic .

All photos used in this presentation are licensed under Creative Commons, NonCommercial-ShareAlike 3.0 and sourced through Google Images and flickr

Slideshow 04 - influence

by Lindsey Fair on Sep 22, 2011

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Slideshow 04 - influence — Presentation Transcript

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