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2012 india beer market insights rn r market research report

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A detailed market research report on the India beer industry. Researched and published by Canadean. This report comprises of high level market research data on the India beer industry, published by …

A detailed market research report on the India beer industry. Researched and published by Canadean. This report comprises of high level market research data on the India beer industry, published by Canadean. The report covers total market (on- and off-premise) and includes valuable insight and analysis on beer market trends, brands, brewers, packaging, distribution channels, market valuation and pricing.

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  • 1. India Beer Market Insights 2012Product SynopsisA detailed market research report on the India beer industry. Researched and published byCanadean.Introduction and LandscapeWhy was the report written?This report comprises of high level market research data on the India beer industry, publishedby Canadean. The report covers total market (on- and off-premise) and includes valuableinsight and analysis on beer market trends, brands, brewers, packaging, distribution channels,market valuation and pricing.What is the current market landscape and what is changing?After high growth in 2010, the beer market slumped in early 2011, with some revival in thesecond half of the yearWhat are the key drivers behind recent market changes?Steep tax increases across all Indian states in early summer 2011 decreased demand in the hotsummer months and, as the overall level of alcohol has not significantly declined, it can besurmised that beer drinkers are moving back to spiritsWhat makes this report unique and essential to read?The India Beer Market Insight report is designed for clients needing a quality in-depthunderstanding of the dynamics and structure of the Beer market. The report provides a muchmore granular and detailed data set than our competitors. All data has been researched, brandupwards, by an experienced ‘on-the-ground’ industry analyst who conducts face-to-faceinterviews with key producers, leading companies in allied industries, distributors andretailers.Key Features and BenefitsThis report provides readers with an excellent way of gaining a thorough understanding ofthe dynamics and structure of the India Beer industry. Data includes volumes from 2007 to
  • 2. 2011 plus forecasts for 2012, enabling historical and current trend analysis.This report provides readers with in-depth market segmentation: mainstream, premium, superpremium, discount, alcoholic strength, local segmentation, beer type.This report provides data and analysis of the performance of both domestic and importedbrands and reports on new product activity in 2011.This report provides an analysis of industry structure, reports on company volumes andcontains brewer profiles of major brewersThis report provides distribution channel data (on- vs. off-premise) and discusses the latesttrends in the key sub-channels. Packaging data includes consumption volumes by packmaterial, type, size, refillable vs. non-refillable, multi-serve vs. single serve. Marketvaluation data and pricing data, including beer consumption by price segment/distributionchannel and selected consumer beer prices are also included.Key Market IssuesConservatism in food habits and tastes has resulted in multi-national brewers having tolaunch strong beer brands in order to build businessBeer is seen as exotic to Indian consumers as compared with spirits, which has a localhistory. Moreover, beer needs chilling and this is not easy in rural parts. So beer emerges asan alternative to spirits and the alcohol content takes precedence over taste. This has led tothe domination of strong beers in IndiaBeer collapsed in the first half of 2011 on account of steep tax increases, but improved laterin the yearThe 65cl glass bottle still dominates the market but the 33cl glass bottle is becomingincreasingly popular and shows the highest growth rateMajor brewers have been experimenting with PET packaging from some years and 2011 sawthe launch of 1 litre and 1.5 litre packsKey HighlightsSteep tax increases in early Summer decreased demand in the hot summer months65cl glass remains the dominant pack sizeMarket continues to be driven by strong beerMulti-national brewers are having to launch strong beer brand variants in order to retain andimprove market share
  • 3. Buy your copy of this report @ http://www.rnrmarketresearch.com/india-beer-market-insights-2012-market-report.htmlReport Details:Published: Sep 2012No. of pages: 74Price: Single User License: US$ 6224Table of Content of this ReportCanadean India Beer Market Insights Report 2012Executive SummarySection 1 Market ContextMARKET CONTEXTMarket EnvironmentThe Consumer PalateAll Commercial BeveragesLegislation and TaxationMARKET PARAMETER TABLESTable - Population Size and Growth, 1983-2014FTable - Economic Indicators, 2003-2013FLEGISLATION AND TAXATION TABLESTable 1.5.1 - Taxation/Duty/Excise Rates for BeerTable 1.5.3 - Legal Controls on BeerTable 1.5.4 - Tax Burden on Beer @ 5% Abv, 2011Section 2 Market Background BriefingMARKET BACKGROUND BRIEFINGTable - Beer Definitions by Type - Local SegmentationTable - Beer Definitions by Type - Standard Price SegmentationTable - Beer Definitions by Type - Alcoholic StrengthTable - Beer Definitions by Type - Beer TypeTable - Beer Definitions by Type - Local, National and InternationalSection 3 Market UpdateMARKET UPDATEBeer Key FactsMarket SizeGrowthMarket ValueSegmentation 2011
  • 4. Distribution 2011Packaging 2011MARKET COMMENTARYCurrent and Emerging TrendsOutlookImports and ExportsSegmentationTop 10 Beer Brands - Volume, 2009-2011Top 10 International Premium and Superpremium Beer Brands - Volume, 2009-2011Licensed Brand Owners and LicenseesBrand AnalysisPrivate Label/Private Label ProducersNew Products ActivityChart - Leading Brewers/Importer, 2011Market StructureBrewersChart - Consumption by Pack Material/Type, 2011Packaging TrendsChart - Distribution by Channel, 2011Chart - Consumption by Price Segment, 2011Market Valuation and PricingBeer Market Valuation (Local Currency), 2010-2012FDistribution TrendsDISTRIBUTION AND PRICING TABLESTable 3.10.1 - Selected Consumer Beer Prices - Off-Premise, 2010-2012Table 3.10.2 - Selected Consumer Beer Prices - On-Premise, 2010-2012DATA TABLESCommercial Beverage Consumption Per Capita, Litres, 2001-2012FCommercial Beverage Consumption Per Capita, % Share, 2001-2012FCommercial Beverage Consumption Per Capita, Growth, 2001-2011Commercial Beverage Consumption, Million Litres, 2001-2012FAlcoholic Beverage Consumption - Litres of Pure Alcohol (LPA) Per Capita, 2001-2012FBeer Production/Trade/Consumption, 2001-2012FBeer Production/Trade/Consumption, Growth, 2001-2012FConsumption of FABs and Cider, 2003-2012FBeer Foreign Trade by Country (Imports), 2008-2012FBeer Foreign Trade by Country (Exports), 2008-2012FBeer Market Valuation (Local Currency), 2010-2012FBeer Consumption by Local Definition, 2008-2012FBeer Consumption by Standard Price Segmentation, 2008-2012FBeer Consumption by Alcoholic Strength, 2008-2012FBeer Consumption by Type, 2008-2012FBeer Consumption by Geographic Scope, 2008-2012FBeer All Trademarks, 2007-2011
  • 5. Beer Brands by Local Definition, 2007-2011Beer Brands by Standard Price Segment, 2007-2011Beer Brands by Alcoholic Strength, 2007-2011Beer Brands by Type, 2007-2011Beer Imported Brands by Origin, 2007-2011Beer Licensed Brands, 2007-2011Beer Trademark Owners, 2007-2011Beer Local Operators, 2007-2011Beer Leading Brewers/Importers, 2007-2011Beer Consumption by Pack Mix: Refillability/Type/Material/Size, 2008-2012FBeer Distribution: On-Premise v Off-Premise, 2008-2012FSection 4 Brewer ProfilesBREWER PROFILESMOHAN MEAKIN LTDOwnership/ShareholdersCompany HistoryStrategic InformationCompany DataTable - Breweries, Capacity, 000s HLTable - Mohan Meakin Full Brand List, ABV%, Pack TypeTable - Mohan Meakin Brand Volumes, 2007-2011SABMILLER INDIAOwnership/ShareholdersCompany HistoryStrategic InformationOther Beverage InterestsCompany DataTable - Breweries, Capacity, 000s HLTable - SABMiller Full Brand List, ABV%, Pack TypeTable - SABMiller Brand Volumes, 2007-2011UB GROUPOwnership/ShareholdersCompany HistoryStrategic InformationOther Beverage InterestsCompany DataTable - Breweries, Capacity, 000s HLTable - UB Group Full Brand List, ABV%, Pack TypeTable - United Breweries Ltd, India Brand Volumes, 2007-2011SMALLER BREWERSCarlsberg IndiaLilasonsMount ShivalikSom Distilleries and Breweries
  • 6. Yuksom BreweriesCobra BeerMethodologyBeer Attributes DefinitionsProduct DefinitionsPackaging DefinitionsGlossaryMapContact: sales@rnrmarketresearch.com for further details.