Australia prepared meals market 2017

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  • 1. The Future of the Prepared Meals Market in Australia to 2017Although economic growth in Australia has not reversed as in many other OECD nations, manyAustralian families since 2007 have begun to replace eating out with the consumption of preparedmeals in the home in order to budget. According to the Australian government, “budgeting families”make up 25% of the Australian consumer demographic.The Future of the Prepared Meals Market in Australia to 2017 is the result of Canadean’s extensivemarket research into the growing prepared meals sector in this Australasian country. The reportpresents detailed analysis on ready meals consumer trends in Australia, historic (2007-12) andforecast (2013-17) ready meals purchase volumes and values at market and category level, brandshare and distribution channel data.This report brings together Canadean Intelligences research, modeling and analysis expertise inorder to develop uniquely detailed market data. This allows domestic and foreign companies toidentify the market dynamics to account for prepared meals sales overall and to know whichcategories and segments are showing growth in the coming years.Buy a copy of complete report @ category coverage is provided, covering a variety of product segments that include mealkits, pizzas and ready meals. Furthermore, in-depth product sales segmentation on the Australianmarket (for both volumes and values) is provided, including brand data, and sales by distributionchannel, at the product category level.
  • 2. Reasons to buy Develop your understanding of key trends in the Australian prepared meals sector, as well asthe components of change behind them. Use comprehensive and granular data to confidently update your strategic and tacticalplans. Promote growth in your business with data on brand dynamics and distribution trends. Understand your own, and your competitors’ position in Australia’s prepared meals marketin order to accurately identify where to compete in the future.Place a purchase order @ for more details.