State of the Mobile

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  • 1. mobbees.comSolal FitoussiFront End Developer at Edelman DigitalCo-creator of Mobbees.com
  • 2. MOBILE IS NOTTHE FUTURE...mobbees.com
  • 3. ...IT’S ALREADYTHE PRESENT!45%55%Desktop trafficMobile trafficmobbees.com
  • 4. MOBILE IS MAINLY AN ISSUEmobbees.com
  • 5. WORDPRESS IS NOT MOBILENon responsive Almost there... Responsivex x~. ._. .(mobbees.com
  • 6. ENGAGEMENT DROPPageViews-20%Time on site-25%mobbees.com
  • 7. FROM WPTO NATIVE APPSmobbees.com
  • 8. ENGAGEMENT BUMPAvg. sessionsper week:5.2Avg. retentionfor blog apps:73%“Time spent in mobile apps is starting to challenge television.”mobbees.com
  • 9. WHY?mobbees.com
  • 10. READING EXPERIENCEmobbees.com1.Always in you pocket.2. Formatted for yourmobile device.3. Content frontand center.
  • 11. WP BLOG ON STEROIDSOptimal readingexperienceAdvanced features(like favoriting)Frictionlesssharingmobbees.com
  • 12. WRAP UP50%° °)Mobile traffic is already major.Native apps generate greater engagement.WP is an amazing CMS, but fails at mobile.mobbees.com
  • 13. SOLAL @ MOBBEES.COMMOBBEES.COMmobbees.com