Key Learnings From The Best & Most Likeable In Social Media

Key Learnings From The Best & Most Likeable In Social Media @DaveKerpen CEO @LikeableMedia #Likeable http://t.co/8A9xNgTGVote for your favorites now at LikeableU.com

What’s Inside• Meet Likeable• The Best of Facebook• The Best of Twitter• The Best of LinkedIn• The Best of YouTube• The Best of Google+• The Best of Foursquare, Pinterest, & Slideshare•Top 11 Professionals on Twitter• Questions/Feedback & Grand Prize Vote for your favorites now at LikeableU.com #Likeable

Meet Likeable Vote for your favorites now at LikeableU.com #Likeable

Clients We Work With Vote for your favorites now at LikeableU.com #Likeable

Best Facebook Cover PhotoStarbucks Coffee (FB.com/Starbucks)Key Learning: An engaging, inviting Facebook cover photo makes a big difference. Vote for your favorites now at LikeableU.com #Likeable

Best Facebook Cover PhotoBarack Obama (FB.com/barackobama)Key Learning: You can use a chart or graph to demonstrate data in your cover photo. Vote for your favorites now at LikeableU.com #Likeable

Best Facebook Cover PhotoGoodPop (FB.com/GoodPops)Key Learning: Small businesses can showcase big products now too. Vote for your favorites now at LikeableU.com #Likeable

Best Facebook Content The Winner Is: Titanic TV Series* (FB.com/TitanicTVSeries) Key Learning: Engage your community with photos.*Client Vote for your favorites now at LikeableU.com #Likeable

Best Timeline StoriesThe Winner Is: The New York Times (FB.com/newyorktimes) Key Learning: Use milestones to tell your unique brand story over time. Vote for your favorites now at LikeableU.com #Likeable

Best Use of Facebook AppsThe Winner Is: Modern Family Video E-Card (FB.com/ModernFamily) Key Learning: Make sure your app is interactive and provides value. Vote for your favorites now at LikeableU.com #Likeable

Best Facebook ContestThe Winner Is: Maybelline’s “Show Us Your Red Lips Key Learning: You don’t need a huge prize to lure fans to participate. Vote for your favorites now at LikeableU.com #Likeable

Best Customer Service on Facebook The Winner Is: Things Remembered* (FB.com/ThingsRemembered) Key Learning: It is important for brands to resolve customer service issues immediately.*Client Vote for your favorites now at LikeableU.com #Likeable

Best Twitter ContentThe Winner Is: UPS (@UPS)Key Learning: Become an expert. Be a thought leader byparticipating in Twitter chats. Vote for your favorites now at LikeableU.com #Likeable

Best Customer Service on Twitter The Winner Is: Restaurant.com* (@Restaurant_com) Key Learning: Listen to the conversation and respond to your customers.*Client Vote for your favorites now at LikeableU.com #Likeable

Best Twitter PromotionThe Winner Is: JetBlue Cheeps (@JetBlueCheeps) Key Learning: Surprise and delight your customers when they least expect it. Vote for your favorites now at LikeableU.com #Likeable

Best Twitter PersonalityThe Winner Is: DKNY PR Girl (@dkny)Key Learning: Be human. Respond to your followers in apersonal way. Vote for your favorites now at LikeableU.com #Likeable

Best Storytelling on LinkedInThe Winner Is: The Walt Disney Company (http://linkd.in/FO6dWX) Key Learning: Tell your company history in a fun and exciting way. Vote for your favorites now at LikeableU.com #Likeable

Best Product Offerings on LinkedInThe Winner Is: Hewlett-Packard (http://linkd.in/FO67yd) Key Learning: Showcase your products. Allow your community to recommend them to their friends. Vote for your favorites now at LikeableU.com #Likeable

Most Interactive YouTube ChannelThe Winner Is: Warby Parker Key Learning: Be creative and personal with your fans! Surprise and delight. Vote for your favorites now at LikeableU.com #Likeable

Best YouTube Crossover VideoThe Winner Is: Chipotle’s Back To The Start Commercial (http://bit.ly/wQvKLz) Key Learning: Showcase social good. Give back to your community. Vote for your favorites now at LikeableU.com #Likeable

Best Google+ HangoutThe Winner Is: The Muppets (http://bit.ly/v49eDz) Key Learning: Engage with your fans on a very personal level. Vote for your favorites now at LikeableU.com #Likeable

Best Google+ Use of CirclesThe Winner Is: Cadbury UK Key Learning: Segment your customers into exclusive VIP groups. Vote for your favorites now at LikeableU.com #Likeable

Best Google+ Photo StripThe Winner Is: Red Bull (http://bit.ly/wuN9yc)Key Learning: Push limits and innovation. Vote for your favorites now at LikeableU.com #Likeable

Best Foursquare ContentThe Winner Is: Walgreens (foursquare.com/walgreens)Key Learning: Be an expert and provide valuebeyond the check in through tips. Vote for your favorites now at LikeableU.com #Likeable

Best Brand On PinterestThe Winner Is: Travel Channel (http://bit.ly/y4G82Z)Key Learning: Captivate your audience through images. Vote for your favorites now at LikeableU.com #Likeable

Best Board On PinterestThe Winner Is: Whole Foods’ “How Does Your Garden Grow” Board (http://bit.ly/yCD6Fe)Key Learning: Increase engagement by sharing content related to yourconsumers. Vote for your favorites now at LikeableU.com #Likeable

Best Promotion on PinterestThe Winner Is: Guess Color Me Inspired (http://bit.ly/wju98Y) Key Learning: Listen to your customers and empower them to participate in product decision making Vote for your favorites now at LikeableU.com #Likeable

Best Brand On SlideshareThe Winner Is: Oracle (http://slidesha.re/FOlPqp)Key Learning: Showcase your knowledge and expertisethrough visual presentations. Vote for your favorites now at LikeableU.com #Likeable

Top 11 Professionals On Twitter Top CMO- Karen Quintos (@KarenDellCMO) Key Learning: Provide meaning and value to others by expressing gratitude. Vote for your favorites now at LikeableU.com #Likeable

Top 11 Professionals On Twitter Top Fashion Designer – Betsey Johnson (@xoBetseyJohnson) Key Learning: Stay true to yourself and your brand. Find your voice. Vote for your favorites now at LikeableU.com #Likeable

Top 11 Professionals On Twitter Top Politician – Cory Booker (@corybooker) Key Learning: Be involved in the conversation. Listen and respond to your followers. Vote for your favorites now at LikeableU.com #Likeable

Top 11 Professionals On Twitter Top Journalist- Anderson Cooper (@andersoncooper) Key Learning: Share content that others will find valuable and interesting. Vote for your favorites now at LikeableU.com #Likeable

Top 11 Professionals On Twitter Top Chef- Fabio Viviani (@FabioViviani) Key Learning: Use Twitter to surprise and delight your followers with tricks, tips and freebies. Vote for your favorites now at LikeableU.com #Likeable

Top 11 Professionals On Twitter Top Teacher Salman Khan (@khanacademy) Key Learning: Be transparent and stay true to your voice. Vote for your favorites now at LikeableU.com #Likeable

Top 11 Professionals On Twitter Top Lawyer- Brian Cuban (@bcuban) Key Learning: Stay in tune with your industry and share relevant content. Vote for your favorites now at LikeableU.com #Likeable

Top 11 Professionals On Twitter Top Doctor – Krupali Tejura (@Krupali) Key Learning: Use social media to build relationships and connect with your followers on a personal level. Vote for your favorites now at LikeableU.com #Likeable

Top 11 Professionals On Twitter Top CEO – Dennis Crowley (@Dens) Key Learning: Connect with your brand. Use Twitter to share big news about your company or brand. Vote for your favorites now at LikeableU.com #Likeable

Top 11 Professionals On Twitter Top Photographer – Anthony Quintano (@AnthonyQuintano) Key Learning: Be transparent. The person you are online should be the same person you are in real life. Vote for your favorites now at LikeableU.com #Likeable

Top 11 Professionals On Twitter Top Accountant – John Pointon (@Jpointon) Key Learning: Become a thought leader. If there aren’t many professionals from your industry on social media, you can lead the way. Vote for your favorites now at LikeableU.com #Likeable

Likeable Awards Award Categories Most Likeable Chief Executive Officer Most Likeable Chief Marketing Officer Most Likeable Entrepreneur Most Likeable Photographer Most Likeable Journalist Most Likeable Food Blogger Most Likeable Mom Blogger Most Likeable Video Blogger Most Likeable Author Most Likeable Doctor Most Likeable Marketing Thought Leader Most Likeable Professor/Teacher Nominations end April 24th Most Likeable Lawyer Vote For Your Favorites at Most Likeable Student http://likeableuawards.com Most Likeable Fashion Designer Most Likeable Chef Most Likeable Politician Vote for your favorites now at LikeableU.com #Likeable

Questions/Feedback? Grand Prize! 20% off Code For Likeable U: Webinar20 FB.com/LikeableMedia @LikeableMedia dave@likeable.com @DaveKerpen LikeableU.com

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Key Learnings From The Best & Most Likeable In Social Media

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