[GAMENEXT] yodo1, Mobilize Your Games in China

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[2013 GAME-NEXT : ALL STARS]
Mobilize Your Games in China
: yodo1, Andy lee

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[GAMENEXT] yodo1, Mobilize Your Games in China

  1. 1. Mobilize Your Games in ChinaCompany Overview Confidential. © YODO1. All rights reserved.
  2. 2. China, the Biggest Smartphone Market China Smartphone Market: 200M now, 500M by end of 2013China Now The China App Sessions 74% of ChineseWorld’s Largest Up 1126% Over Smartphone UsersSmartphone Market Last Year Download Games Confidential. © YODO1. All rights reserved.
  3. 3. Challenges or Western Developers Monetization DistributionCHINA AD NETWORKS & NEW MODELS ENHANCED DISTRIBUTION Mobile Games1-STEP PAYMENT SOCIAL NETWORKS INTEGRATION IP and Brand Protection Localization / Cultural AdaptationReclaim user base from unauthorized Cultural adaptation requires market& pirated versions of your game insight, not just language translation Confidential. © YODO1. All rights reserved.
  4. 4. The Yodo1 Solution Featured Partners Confidential. © YODO1. All rights reserved.
  5. 5. The Yodo1 API/SDK Technologies SDK SDK SDK In-Country Ad Distribution and Operations SNS Networks Payment IP and Brand Enforcement Yodo1 Community Platform Data Analytics SDK Yodo1 App ID Smart Aggregates all SNS, Cross Translation Ad Networks, analytics Games In-Country Promotions SDK Operations Confidential. © YODO1. All rights reserved.
  6. 6. Yodo1 Community PlatformBuilding a Community of Players Inside Each Game to: Discuss Gameplay and Tactics Share Screenshots and Achievements Find Friends and Players Discover More Games Confidential. © YODO1. All rights reserved.
  7. 7. Yodo1 Community Platform Find other active players See what other players are playing, click to downloadPlayer createddiscussion topics Screenshot sharing with captions Confidential. © YODO1. All rights reserved.
  8. 8. Game Studio Partnerships SEPTEMBER NOW Confidential. © YODO1. All rights reserved.
  9. 9. Key Metrics Growth TOTAL USERS DAU MONTHLY REVENUE 10M $100K 520K+ 1.5M 100K $10K Sep Oct Nov Dec Sep Oct Nov Dec Sep Oct Nov Dec Confidential. © YODO1. All rights reserved.
  10. 10. Yodo1 Platform Technologies AD SDK SNS SDK COMMUNITY SDK Federating Over a Dozen Major The most comprehensive Mobile Revolutionary embedded game Chinese Ad Networks SNS SDK in China community platform never before seen in the world 570M users 750M users 420M users Discuss Find Gameplay and Friends and Tactics Players 500M users Share Discover Screenshots and More Games Achievements Confidential. © YODO1. All rights reserved.
  11. 11. One of the most featured publishers on iOS #6 #3 OVERALL APPS FREE APPS #1 FREE TOP FREE APPSFeatured by App Store #1 #2 TOP PAID GAMES TOP PAID APPS Confidential. © YODO1. All rights reserved.
  12. 12. One of the largest smartphone partner eco-systems in China Distribution Partners Promotion Partners Ecosystem Partners Confidential. © YODO1. All rights reserved.
  13. 13. Thought Leader for Chinese Mobile Gaming I have read your article on Gamasutra on 5 things every mobile game developer should know about Chinese players and I am impressed by the content and your responses to the comments. - Moscato Software Over 150 Game Studios has contacted Yodo1 It was perfect to read this article, because in the past 4 months we are almost finishing our IOS Version of our game EMPIRE (just won the price for "Best European Browser Game"). Maybe Monthly column on Gamasutra on China we can start a partnership :) What do we mobile gaming market need to start a partnership with you? Over 100k search results for Yodo1 on Google - Good Game Studios Confidential. © YODO1. All rights reserved.
  14. 14. Executive Team Henry Fong Marcus Chan Spencer Liu CEO CTO Chief Product Officer• Co-founder of an US$80m listed • Microsoft Greater China Technology • Product strategy and usability expert venture fund in 2000 Director • Co-Founder and head of product• Co-founder of Asia Market • 16 years of hands on design, development of HighGear Media Accelerator that has helped 60+ US development and architecture • Veteran in branding and marketing tech companies expand into Asia experience for gaming companies• Technology Leadership Roles in • Key architect in the AMS3 trading Microsoft & Brocade system for the Hong Kong Stock Exchange and HSBC ban’s retail• Passionate gamer for over 25 years system Confidential. © YODO1. All rights reserved.
  15. 15. Executive Team Chen Shuo Will Chung James LaLonde Director of Mobile Creative Director Head of International Development Business• Founding member and GM of Shouji • Award-winning experience in digital • Generated over US $2.0 Billion in Mobile Entertainment film postproduction and computer- revenue for tech companies in Asia generated animation. Pacific• Managed mobile games development for over 200 mobile games for top • Selected as the top-10 film • Established over 175 distribution gaming companies including EA, production teams in China partnerships PopCap, Konami, THQ, Sony, Namco • Top 25 most influential animation • Closed over 80 OEM contracts with a Bandai and Tencent teams in Asia minimum value of $1M USD• Leader in testing and cross-platform porting • Author of top-selling Japanese business book Confidential. © YODO1. All rights reserved.
  16. 16. Singtel Innov8 to lead Yodo1 Series A RoundROUND SIZE: US$6 MillionLEAD INVESTOR SingTel Innov8USE OF PROCEEDS Accelerate expansion of Yodo1 API platform features Establish IDC infrastructure to support thousands of game titles & tens of millions of users @ sub-second performance Expand marketing & channel distribution of Yodo1 powered games in China General Operating Capital Confidential. © YODO1. All rights reserved.
  17. 17. Thank you. Confidential. © YODO1. All rights reserved.

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