0
SEO for Blogs
   Liew Cheon Fong
     http://liewcf.com
         @liewcf
Overview
SEO?

Keyword Research

Make your pages look good in SERP

SEO for <BODY>

WordPress SEO plugins
SEO?

Search Engine Optimization

Getting good ranking in SERP

Getting incoming traffic
Keyword Research
Google Adwords Keyword Tools
       http://j.mp/aAxC37
Wordtracker GTrends
   http://j.mp/dA2eCv
Wordtracker GTrends
   http://j.mp/dA2eCv
http://www.google.com/insights/search

http://www.google.com/trends

http://www.google.com/analytics
Make your pages look
   good in SERP
<TITLE>...</TITLE>


keywords

brief

unique, accurate
META Description


keywords, summarize page’s content

unique for every page

call-to-action

<META name=”description” con...
Permalink structure


keywords!

keep-it-short

remove irrelevant words (is, are, at, by, etc)
Pretty Permalink
WP Default = Ugly.
http://yourblog.com/?p=1234


category + post_title
http://yourblog.com/malaysia/best-...
SEO for <BODY>
<H1>heading</H1>
Emphasize MOST important keywords

Sync with <TITLE>
<H2>...</H2>
<H3>...</H3>     sub-headings / outlines

 <H4>...</H4>    optimize secondary terms
  <H5>...</H5>
1st paragraph

“The first paragraph should
includes primary keywords
and summarize the content
of the page in one short
par...
Body content

keywords...keywords...

bold or italic important keywords

interlink related pages using key phrases

Don’t ...
<img src=”liewcf-hug-crocodile.jpg” alt=”liew cheon fong hugging giant
crocodile” title=”liew cheon fong hugging giant cro...
NoIndex
       <meta name=”robots” content=”noindex” />



Tell search engines DO NOT index pages of:
          Categories...
WordPress SEO Plugins

 All in One SEO Pack - http://j.mp/dAUFzD

 Google XML Sitemaps - http://j.mp/dA3sZ8
Contact info

     Liew Cheon Fong
      Blog: http://liewcf.com

      Email: lcf@liewcf.com

      Twitter: @liewcf
SEO for Blogs - WordCamp Malaysia 2010
Upcoming SlideShare
Loading in...5
×

SEO for Blogs - WordCamp Malaysia 2010

2,329

Published on

http://www.liewcf.com/ -- these are the "SEO for Blogs" presentation slides by Liew Cheon Fong (@liewcf) at WordCamp Malaysia 2010.

Published in: Technology, Design
0 Comments
4 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
2,329
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
61
Comments
0
Likes
4
Embeds 0
No embeds

No notes for slide























  • Transcript of "SEO for Blogs - WordCamp Malaysia 2010"

    1. 1. SEO for Blogs Liew Cheon Fong http://liewcf.com @liewcf
    2. 2. Overview SEO? Keyword Research Make your pages look good in SERP SEO for <BODY> WordPress SEO plugins
    3. 3. SEO? Search Engine Optimization Getting good ranking in SERP Getting incoming traffic
    4. 4. Keyword Research
    5. 5. Google Adwords Keyword Tools http://j.mp/aAxC37
    6. 6. Wordtracker GTrends http://j.mp/dA2eCv
    7. 7. Wordtracker GTrends http://j.mp/dA2eCv
    8. 8. http://www.google.com/insights/search http://www.google.com/trends http://www.google.com/analytics
    9. 9. Make your pages look good in SERP
    10. 10. <TITLE>...</TITLE> keywords brief unique, accurate
    11. 11. META Description keywords, summarize page’s content unique for every page call-to-action <META name=”description” content=”...”>
    12. 12. Permalink structure keywords! keep-it-short remove irrelevant words (is, are, at, by, etc)
    13. 13. Pretty Permalink WP Default = Ugly. http://yourblog.com/?p=1234 category + post_title http://yourblog.com/malaysia/best-food-kl/ WordPress tag: /%category%/%post_id%/ post_title + post_id http://yourblog.com/best-food-kl-1234/ WordPress tag: /%postname%-%post_id%/
    14. 14. SEO for <BODY>
    15. 15. <H1>heading</H1> Emphasize MOST important keywords Sync with <TITLE>
    16. 16. <H2>...</H2> <H3>...</H3> sub-headings / outlines <H4>...</H4> optimize secondary terms <H5>...</H5>
    17. 17. 1st paragraph “The first paragraph should includes primary keywords and summarize the content of the page in one short paragraph.”
    18. 18. Body content keywords...keywords... bold or italic important keywords interlink related pages using key phrases Don’t Overdo!
    19. 19. <img src=”liewcf-hug-crocodile.jpg” alt=”liew cheon fong hugging giant crocodile” title=”liew cheon fong hugging giant crocodile” width=”640” height=”420” />
    20. 20. NoIndex <meta name=”robots” content=”noindex” /> Tell search engines DO NOT index pages of: Categories, Tags, Archives.
    21. 21. WordPress SEO Plugins All in One SEO Pack - http://j.mp/dAUFzD Google XML Sitemaps - http://j.mp/dA3sZ8
    22. 22. Contact info Liew Cheon Fong Blog: http://liewcf.com Email: lcf@liewcf.com Twitter: @liewcf
    1. A particular slide catching your eye?

      Clipping is a handy way to collect important slides you want to go back to later.

    ×