News Paper and the New Media A Look at how social media and the Internet have affected traditional newspapers
A Brief History of Newspapers
First printed newspapers originated in Germany in the late 1400's in the form of news pamphlets
In the English-speaking world the earliest newspapers were small pamphlets that were generally only produced when noteworthy events occurred
The first periodical printed news source was “The Weekly Newes” from 1622
Newspapers in America
First American newspaper was Boston's “Publick Occurrences” published for the first time in 1690
In 1940 41.1 million Americans (31.1 percent of all Americans) received a daily newspapers
In 2005 53.3 million Americans (18.8 percent of all Americans) received a daily newspaper
Decline of American Newspapers
In 1990 newspaper consumption had already begun to decline due to 24 hour news television, but roughly 25% of Americans still received a daily paper
Between 1990 and 2000 daily newspaper circulation dropped by 11% and at the time 19% of Americans received a daily paper
2009 was the worst year for Newspaper revenue since The Great Depression
Newspaper revenue peaked in 2005, but by 2009 revenues had dropped 44.2% from 49.4 billion to 27.6 billion
Money made from print ads dropped 28.2% between 2005 and 2009
Classified ads revenue has fallen by more than two thirds since 2000
In 2010 Internet ads accounted for only 10% of total revenue
Rise of Online Newspapers
In 1995 The American Reporter became the first daily newspaper available strictly on the Internet
The American Journal has avoided corporate ownership and is instead owned by 400 individual journalists that also report for the site
The Wall Street Journal Online was launched in 1996 and is now the largest paid-subscription site on the Internet with 980,000 paid subscribers as of 2007
Advent of Social Media
Myspace was founded in August of 2003
In June of 2006 Myspace became the most visited site on the internet
Facebook was launched in February of 2004 and surpassed Myspace in global web traffic in April of 2008 and later American traffic in May of 2009
Twitter was launched in 2006 and now boasts an average of above 200 million tweets per day
News Consumption Today
In 2010 it was estimated that 92% of citizens used at least one media source to see daily news
78% received news from television sources
61% used the internet for news
By 2010 only 17% of Americans read their news from a national newspaper
Future of Newspapers
Newspapers have been forced to adapt to the Internet in order to stay afloat
Websites are also shifting towards news aggregation online. Google News reaches 5 to 10 times the number of people that MSNBC, The Guardian (UK), or The New York Times can
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