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You: The Online Version

by Libraryman on Oct 02, 2009

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Manage how others see you and how you present yourself online.

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Manage how others see you and how you present yourself online.

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You: The Online Version — Presentation Transcript

The Online Version You:

chili

look away

uh-oh

look away

Michael Porter Communications Manager WebJunction [email_address] libraryman.com

1 01

101 ’ s: “ Mom was right”

101 ’ s: Be yourself

101 ’ s: Be authentic

101 ’ s: Think before you speak

101 ’ s: Be polite

101 ’ s: Be kind

101 ’ s: Be nice

101 ’ s: Once it is out there, it is out there…

101 ’ s: … and somebody will see/find it!

101 ’ s: Don’t be scared!

101 ’ s: Its ok to not be perfect

101 ’ s: Have fun!

101 ’ s: Be yourself!

101 ’ s: Be authentic!

101 ’ s: And always remember..

101 ’ s: You mother will still love you regardless. ;)

The Ugly The Good &

1) Register with random strange usernames

2) Register with individual emails

3) Profile information on site is outdated

The Ugly Identity:

The Good

1) Register with uniform user names

2) Register with uniform generic email

3) Profile information on site is current

Identity:

The Ugly

1) Slow or no replies to users

2) Institutional in tone

3) Selectively friend people

communication:

1) Quick replies to users' messages/comments

2) Personal in tone

3) Keep it open to all (minus ads/spam)

The Good communication:

Online Reputation Management ORM:

Watch It! ORM:

friends groups

Social Media Optimization SMO:

Increase your linkability “ Add” buttons: del.icio.us/fb/etc Reuse content in multiple venues: twitter/fb/ff/flick/etc

Make tagging and bookmarking easy Use buttons Options for Interaction are key: comments, popular social tools

‘ Reward inbound links” Props to those providing props

Help your content travel Make it portable, reusable Share, submit, mention, discuss

Encourage the mashup Let others use your work/ideas (within reason)

Good Resources

CheckUsernames.com : see if username is taken on dozens of networks

OpenID and IDClaimID : claim and log into multiple site profiles

Ping.fm or Hellotxt.com : simultaneously update all social network status updates

AtomKeep : simultaneously update all social network profiles

Stand Out! (in a good way)

don’t

do don’t?

web: www.libraryman.com email: [email_address] blog: www.libraryman.com/blog flickr: www.flickr.com/photos/libraryman/ facebook: search for: Michael Porter or libraryman Twitter: libraryman friendfeed: Michael Porter del.icio.us: http://del.icio.us/libraryman MySpace: www.myspace.com/libraryman YouTube: www.youtube.com/libraryman Second Life name: Libraryman Senior

You: The Online Version

by Libraryman on Oct 02, 2009

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You: The Online Version — Presentation Transcript