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The Library in Your Pocket: Mobile Trends for Libraries Meredith Farkas Norwich University http://www.flickr.com/photos/williambrawley/4310319103/
What is a mobile device? ,[object Object],http://userpages.umbc.edu/~nohe/Indicium/Ref/RUDI_KROLLOP.JPG
Types of mobile devices: PDA ,[object Object],[object Object],[object Object],[object Object],[object Object]
Types of mobile devices: Smartphone ,[object Object],[object Object],http://www.flickr.com/photos/frerieke/4103923606/
Types of mobile devices:  Web-enabled cell phone ,[object Object],[object Object],[object Object],[object Object],[object Object],http://www.flickr.com/photos/hendry/2270400837/
Ultra-mobile PCs, netbooks,  smartbooks, etc. ,[object Object],[object Object],http://www.flickr.com/photos/roland/1877130857/
RIM iPhone Android Windows Mobile Symbian
Why should you care about mobile devices? ,[object Object],[object Object],[object Object],[object Object]
Why should you care about mobile devices? ,[object Object],[object Object],[object Object]
Where educational institutions stand ,[object Object]
Mobile Trends
The app boom ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
App bust on the way? ,[object Object],[object Object],[object Object],[object Object]
Mobile social software ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Twitter ,[object Object],[object Object],[object Object],[object Object]
2D Barcodes http://www.flickr.com/photos/clevercupcakes/3985603967/
2D Barcodes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
QR Codes ,[object Object],[object Object]
http://www.flickr.com/photos/markcph/4427533643/
QR Codes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
QR code generators and readers ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
Location-aware mobile technologies ,[object Object],http://www.flickr.com/photos/psd/21055837/
RFID and mobile phones ,[object Object],[object Object],[object Object],[object Object]
Location-aware apps - Zillow ,[object Object]
Location-aware apps – Around Me
Location-aware apps – AAA Discounts
Location-aware apps - Loopt
Location-aware mobile games
Foursquare
Other location-aware mobile games ,[object Object],[object Object],[object Object]
Augmented Reality ,[object Object],http://www.flickr.com/photos/turkletom/4325703868/
Augmented reality:  The future is here! ,[object Object],http://www.flickr.com/photos/fotologic/3862190141/
Acrossair ,[object Object],[object Object]
Layar ,[object Object],[object Object]
Yelp
TwittAround ,[object Object]
Google Goggles
Other augmented reality tools ,[object Object],[object Object]
Library Services for Mobile Users
First, assess ,[object Object],[object Object],[object Object],[object Object],[object Object]
Mobile Library Content
Library Website ,[object Object],[object Object],[object Object],[object Object]
Design tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What to include on mobile website ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Great mobile library websites
University of Minnesota
NCSU
Orange County Library System
Oregon State
Services to mobify your site ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Emulators/Simulators ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Library apps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
DC Public Library
University of Houston Libraries
Minuteman Library Network
Cornell University
Mobile catalog search ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content: Special collections ,[object Object],[object Object]
Content: Special Collections ,[object Object]
Content: Devices
 
Location-aware tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
QR Codes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Augmented reality or RFID for mobiles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Txt a call number
Txt a call number (cont’d) ,[object Object]
RSS to txt ,[object Object],[object Object],[object Object],[object Object],[object Object]
Mobile Reference and Instruction
SMS reference ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
 
 
Roving reference
Research Tips via SMS
Screencasts ,[object Object],[object Object],[object Object],[object Object],[object Object]
Podcasts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Library tours UIUC Undergraduate Library Tour (iphone app)
http://library.duke.edu/support/renovation/tours.html
Instructional videos ,[object Object],[object Object],[object Object],[object Object],[object Object]
QR Codes
http://splcen.blogspot.com/
 
http://www.flickr.com/photos/5volt/2200733213/
http://hhhl.wordpress.com/2010/03/03/follow-the-code/
Other ideas for QR codes ,[object Object],[object Object],[object Object]
Mobile Marketing
Twitter
Library announcements, news, events
Promote/recommend materials
Share relevant local info
Info for specific population
Interact with patrons
Librarians on Twitter ,[object Object],[object Object],[object Object],[object Object]
How to get a following on Twitter Be a filter for interesting info (link and retweet) Engage in conversation (@ people) Promote your content
QR Codes
 
 
 
 
Foursquare ,[object Object],[object Object],[object Object],[object Object]
Library promotions on foursquare http://www.flickr.com/photos/darienlibrary/4568096149/
Foursquare ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Foursquare business metrics
SMS Notifications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? Links and slides at  http://meredithfarkas.wetpaint.com Gmail: mgfarkas Twitter/Flickr/FriendFeed/AIM: librarianmer

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