Putting Yourself Out There: Online Social Networking for Librarians

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For LIS Career Fair, January 12, 2010

For LIS Career Fair, January 12, 2010

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  • 1. Putting Yourself Out There Online Social Networking for Librarians Meredith Farkas Norwich University http://www.flickr.com/photos/hndrk/2781790829/
  • 2. The job market is REALLY competitive! http://www.flickr.com/photos/joebrent/15699502/
  • 3. An Accidental “Mover and Shaker”
  • 4.  
  • 5. The Book
  • 6. Writing, teaching, speaking www.flickr.com/photos/melindashelton/1802240436
  • 7. You are a Brand http://www.flickr.com/photos/vissago/2142584703/
  • 8. Networking online: lots of options
    • Blogging
    • Twitter
    • FriendFeed
    • Facebook
    • Professional writing
    • Speaking
    • Virtual committee membership
    • Developing resources that benefit other librarians
  • 9. Blogging: Why blog?
    • Familiar medium
      • 133 million blogs indexed by Technorati
      • Used by all populations
    • Informal medium
    • Flexible - posts can be any length/type
    • Easy to get started, free software
    • Users can get the content in the format of their choosing
  • 10. Am I a blogger? http://www.flickr.com/photos/tryingyouth/3137862/
  • 11. What to blog about? A real Head Scratcher http://www.flickr.com/photos/benrad/813820723/
  • 12. Becoming part of a blogging community
    • Put yourself into your posts
    • Put up your pic and an “about me” page
    • Comment on people’s blogs
    • Comments on people’s posts on your blog (trackbacks)
    • Always engage with commenters on your blog
  • 13.  
  • 14. Twitter
    • Microblogging – sharing information in 140 characters or less
    • People “follow” your Twitter feed and get updates of your news and that of their other friends chronologically
    • Hugely popular
    • Can use via web, cell phone, desktop apps, IM, etc.
  • 15. How to get a following on Twitter Be a filter for interesting info (link and retweet) Engage in conversation (@ people) Promote your content
  • 16. FriendFeed
  • 17.  
  • 18. Facebook
    • Better for keeping in touch with friends you already have.
    • Building visibility
      • “ Friend” librarians you admire
      • Post interesting updates
      • Comment on people’s updates
      • Post content from your blog, twitter feed (selectively), etc. to your Wall.
  • 19. Library E-Mail Lists
    • There are lists for pretty much every interest
    • Great space for
      • Asking questions and getting answers from the hive
      • Discussing topics you’re interested in/sharing ideas
      • Getting and giving support
    • Longer form than Twitter and FriendFeed
  • 20. Writing
    • Articles in journals freely available online will get more exposure.
    • Some examples:
      • Library Student Journal
      • Library Journal
      • Code4Lib Journal
      • Journal of Collaborative Librarianship
      • Reference & User Services Quarterly
      • D-Lib, Ariadne, First Monday, and more…
  • 21. Speaking
    • Online conferences
      • Apply to speak
      • Create your own!
    • Create your own screencast/slidecast
      • Slideshare
      • blip.tv or YouTube
  • 22. Join a Virtual Committee
    • More and more library organizations are allowing virtual committee membership
    • More and more F2F committees are meeting online
  • 23. Develop Resources that Benefit Other Librarians
    • Learning 2.0 ( http://plcmcl2-about.blogspot.com/ )
    • Five Weeks to a Social Library ( http://www.sociallibraries.com/course/ )
    • Library Success Wiki ( http://www.libsuccess.org )
    • Library Society of the World ( http://thelsw.org/ )
    • T is for Training call-in show ( http://tisfortraining.wordpress.com/ )
  • 24. What not to do
    • Write under a pseudonym
    • Make it difficult to figure out who you are
    • Do things just to make a name for yourself
    • Have a negative attitude
    • Insult people or get into flame wars
    • Name names when writing about job interviews
    • Be overly formal in your writing
    • Not let your personality shine through
  • 25. What to do
    • Do things for the love of it
    • Believe in your own awesomeness
    • Be authentic
    • Don’t be afraid to make friends online
  • 26. Questions? mfarkas(at)gmail(dot)com Twitter/FriendFeed: librarianmer