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Delivering Innovative Mobile Services through Your Library - Part 2
 

Delivering Innovative Mobile Services through Your Library - Part 2

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Part 2 of ALA TechSource webinar

Part 2 of ALA TechSource webinar

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    Delivering Innovative Mobile Services through Your Library - Part 2 Delivering Innovative Mobile Services through Your Library - Part 2 Presentation Transcript

    • DEVELOPING INNOVATIVE MOBILE SERVICES THROUGH YOUR LIBRARY MEREDITH FARKAS http://www.flickr.com/photos/williambrawley/4310319103/
    • QUESTIONS TO ASK BEFORE DOING ANYTHING
        • How many of my patrons access the Web via a mobile device?
        • What mobile technologies do my patrons use?
        • What social technologies do my patrons use?
        • Are any organizations my library is aligned with (municipality, University, etc.) looking to create mobile services?
        • What library services and collections might be most appropriate and possible to serve up via a mobile device?
    • MOBILE LIBRARY CONTENT
    • LIBRARY WEBSITE
        • Questions to Ask
          • Do you create a separate mobile version of your site or just serve up a different stylesheet based on the device?
          • Do you design for the most commonly-used smartphones or also design for feature phones?
          • Do you use a detection algorithm to redirect users to the mobile site or make them go to a separate URL?
    • DESIGN TIPS
          • Break info down into tasks
          • Put most-used content at top
          • Minimize scrolling and clicks
          • Icons and text are better than either alone
          • Shorten text to minimal amount needed
          • Minimize need to type whenever possible
    • WHAT TO INCLUDE ON MOBILE WEBSITES
        • Depends on library (look at your usage stats!)
          • Catalog search
          • Databases/federated search/discovery layer
          • Circ info (due dates, holds, etc.)
          • Room/computer reservations
          • Reference info/widgets/forms
          • Hours
          • Links to useful mobile content
    • GREAT MOBILE LIBRARY WEBSITES
    • GREAT MOBILE LIBRARY WEBSITES
    • GREAT MOBILE LIBRARY WEBSITES
    • GREAT MOBILE LIBRARY WEBSITES
    • GREAT MOBILE LIBRARY WEBSITES
    • SERVICES TO MOBIFY YOUR SITE
          • Creates device-specific or universal mobile versions of your library website
            • Mobile Site Generator
            • Mobile Micro (Mosio)
            • Mobilizer from dotMobi
            • Unity Mobile
            • Usablenet Assistive
    • EMULATORS/SIMULATORS
          • Allows you to view your page in various mobile browsers
          • Some are web-based; others you must install on your computer
            • See my wiki http://meredithfarkas.wetpaint.com for a list of emulators
    • LIBRARY APPS
        • Users can install and easily access specific functions of the website without relying on the Web
        • For smart phones
        • Must be designed for the individual operating system (iOS, Android, etc.)
    • EXAMPLES OF LIBRARY APPS
    • EXAMPLES OF LIBRARY APPS
    • EXAMPLES OF LIBRARY APPS
    •  
    • MOBILE CATALOG SEARCH
        • WorldCat Local (Boopsie)
        • SirsiDynix (BookMyne)
        • III (AirPac)
        • Polaris (MobilePac)
        • LibraryThing (Library Anywhere)
        • Serials Solutions (Summon)
        • Open source solution (MobileCat)
        • Build it yourself (plain-text translation)
    • LICENSED CONTENT
        • EBSCOhost (mobile app and mobile web interface)
        • Hoover’s Mobile
        • IEEE XPlore
        • Lexis Nexis (Get Cases, Shepardize)
        • PubMed for handhelds
        • Refworks Mobile
        • Westlaw
        • EBL (EBook Library)
        • Overdrive
        • SAGE
        • Safari Books Online
        • and many more (growing by the day!)
    • ANY QUESTIONS?
    • SPECIAL COLLECTIONS MATERIALS: WOLFWALK
    • SPECIAL COLLECTIONS MATERIALS: DUKE MOBILE DIGITAL COLLECTIONS
    • SPECIAL COLLECTIONS MATERIALS: FLICKR
    • LOCATION-AWARE TOOLS
        • Smart Library (Oulu University, Finland)
          • Map-based tool that helps users find a specific bookshelf in the library
        • Mobile Oxford Portal (UK)
          • Can find the nearest copy of a particular book
        • Durham (UK) Technology-Enhanced Campus
          • Provides students with location-specific personalized information on-campus.
    • QR CODES
        • Provide additional information on physical resources
          • Historical objects, buildings, etc.
          • Read-alikes of popular books (Contra Costa County Library)
          • QR codes in the stacks to take users to the mobile catalog (Columbus Metropolitan Library)
          • Pull up or bookmark a website with more info
    •  
    • AUGMENTED REALITY AND RFID
        • Shows you what subjects are contained on a shelf.
        • Shelf-reading (shows when books are out of order)
        • Overlaying historical images of a place on reality
        • Scanning over a device will pull up instructional content
        • Going up to a journal will pull up the e-version
        • Scanning over a book takes you to a page with descriptions and reviews
    • TXT A CALL NUMBER
    • SEND A CALL NUMBER
    • RSS SMS ALERTS
        • RSS feeds can be converted into SMS messages (txt message alerts)
          • Library news
          • Events
          • New books
    • MOBILE REFERENCE AND INSTRUCTION
    • SMS REFERENCE
          • Point-of-need
          • Messages need to be short (150 characters or less)
          • Patrons may be charged for messages they send/receive
          • Only useful for really brief transactions
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    • ROVING REFERENCE
    • RESEARCH TIPS VIA SMS
    • SCREENCASTS
          • Movie taken of your desktop
          • Good for demonstrating library website, databases, etc.
          • Audio narration, captioning, spotlighting, interactive components
          • Various export options (dependent on software)
          • Example: http://library2.norwich.edu/guide/index.php/How_to_Use_Academic_Search_Premier
    • PODCASTS
          • MP3 + RSS
          • Uses
            • Research instruction
            • Library/university/community news
            • Book reviews
            • Events
            • Library tours
            • Children’s stories
    • LIBRARY TOURS UIUC Undergraduate Library Tour (iphone app)
    • LIBRARY TOURS
    • INSTRUCTIONAL VIDEOS
            • Library orientation
            • How-to’s
              • Use the library equipment
              • Get on the wireless
              • Find things
            • Readers’ advisory
    • MOBILE DEVICE AS PERSONAL RESPONSE SYSTEM
    • QR CODES
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    • OTHER USES FOR QR CODES
            • Send a txt to a reference librarian
            • Library tours
            • Library scavenger hunts
    • ANY QUESTIONS?
    • MOBILE MARKETING
    • TWITTER
    • LIBRARY ANNOUNCEMENTS, NEWS, EVENTS
    • PROMOTE/RECOMMEND MATERIALS
    • SHARE RELEVANT LOCAL INFO
    • INFO FOR SPECIFIC POPULATIONS
    • INTERACT WITH PATRONS
    • INTERNAL STAFF INFO
    • LIBRARIANS ON TWITTER
        • Twitter is a great professional development and networking tool
          • Build relationships with bright, tech-savvy librarian
          • Learn about new resources
          • Query the hive
    • GETTING A FOLLOWING
    • QR CODES
    • QR CODES
    • QR CODES
    •  
    • FOURSQUARE
        • Add an entry for your library
          • Tips
          • To-do lists
        • Offer prizes for the most library visits (the mayor of your library)
    •  
    • FOURSQUARE
        • Add an entry for your library
          • Tips
          • To-do lists
        • Offer prizes for the most library visits (the mayor of your library)
        • Get to know your power users and reach out to them via Twitter
        • Harvard: uses to encourage students to explore campus
        • UNC: Campus Dining shares into via Foursquare
    • FOURSQUARE METRICS
    • SMS NOTIFICATIONS
          • Must be OPT-IN
            • News
            • Events
            • New books by subject
            • When a hold is available for pickup
            • Due dates/overdue notices
      • Questions?
      • Find me at
      • meredith.wolfwater.com/wordpress
      • mgfarkas (at) gmail.com
      • flickr, twitter: librarianmer
      • facebook: meredithfarkas
      Slides and links at http://meredithfarkas.wetpaint.com http://www.flickr.com/photos/trucolorsfly/2401196653/