Delivering Innovative Mobile Services through Your Library - Part 2
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Part 2 of ALA TechSource webinar

Part 2 of ALA TechSource webinar

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Delivering Innovative Mobile Services through Your Library - Part 2 Presentation Transcript

  • 1. DEVELOPING INNOVATIVE MOBILE SERVICES THROUGH YOUR LIBRARY MEREDITH FARKAS http://www.flickr.com/photos/williambrawley/4310319103/
  • 2. QUESTIONS TO ASK BEFORE DOING ANYTHING
      • How many of my patrons access the Web via a mobile device?
      • What mobile technologies do my patrons use?
      • What social technologies do my patrons use?
      • Are any organizations my library is aligned with (municipality, University, etc.) looking to create mobile services?
      • What library services and collections might be most appropriate and possible to serve up via a mobile device?
  • 3. MOBILE LIBRARY CONTENT
  • 4. LIBRARY WEBSITE
      • Questions to Ask
        • Do you create a separate mobile version of your site or just serve up a different stylesheet based on the device?
        • Do you design for the most commonly-used smartphones or also design for feature phones?
        • Do you use a detection algorithm to redirect users to the mobile site or make them go to a separate URL?
  • 5. DESIGN TIPS
        • Break info down into tasks
        • Put most-used content at top
        • Minimize scrolling and clicks
        • Icons and text are better than either alone
        • Shorten text to minimal amount needed
        • Minimize need to type whenever possible
  • 6. WHAT TO INCLUDE ON MOBILE WEBSITES
      • Depends on library (look at your usage stats!)
        • Catalog search
        • Databases/federated search/discovery layer
        • Circ info (due dates, holds, etc.)
        • Room/computer reservations
        • Reference info/widgets/forms
        • Hours
        • Links to useful mobile content
  • 7. GREAT MOBILE LIBRARY WEBSITES
  • 8. GREAT MOBILE LIBRARY WEBSITES
  • 9. GREAT MOBILE LIBRARY WEBSITES
  • 10. GREAT MOBILE LIBRARY WEBSITES
  • 11. GREAT MOBILE LIBRARY WEBSITES
  • 12. SERVICES TO MOBIFY YOUR SITE
        • Creates device-specific or universal mobile versions of your library website
          • Mobile Site Generator
          • Mobile Micro (Mosio)
          • Mobilizer from dotMobi
          • Unity Mobile
          • Usablenet Assistive
  • 13. EMULATORS/SIMULATORS
        • Allows you to view your page in various mobile browsers
        • Some are web-based; others you must install on your computer
          • See my wiki http://meredithfarkas.wetpaint.com for a list of emulators
  • 14. LIBRARY APPS
      • Users can install and easily access specific functions of the website without relying on the Web
      • For smart phones
      • Must be designed for the individual operating system (iOS, Android, etc.)
  • 15. EXAMPLES OF LIBRARY APPS
  • 16. EXAMPLES OF LIBRARY APPS
  • 17. EXAMPLES OF LIBRARY APPS
  • 18.  
  • 19. MOBILE CATALOG SEARCH
      • WorldCat Local (Boopsie)
      • SirsiDynix (BookMyne)
      • III (AirPac)
      • Polaris (MobilePac)
      • LibraryThing (Library Anywhere)
      • Serials Solutions (Summon)
      • Open source solution (MobileCat)
      • Build it yourself (plain-text translation)
  • 20. LICENSED CONTENT
      • EBSCOhost (mobile app and mobile web interface)
      • Hoover’s Mobile
      • IEEE XPlore
      • Lexis Nexis (Get Cases, Shepardize)
      • PubMed for handhelds
      • Refworks Mobile
      • Westlaw
      • EBL (EBook Library)
      • Overdrive
      • SAGE
      • Safari Books Online
      • and many more (growing by the day!)
  • 21. ANY QUESTIONS?
  • 22. SPECIAL COLLECTIONS MATERIALS: WOLFWALK
  • 23. SPECIAL COLLECTIONS MATERIALS: DUKE MOBILE DIGITAL COLLECTIONS
  • 24. SPECIAL COLLECTIONS MATERIALS: FLICKR
  • 25. LOCATION-AWARE TOOLS
      • Smart Library (Oulu University, Finland)
        • Map-based tool that helps users find a specific bookshelf in the library
      • Mobile Oxford Portal (UK)
        • Can find the nearest copy of a particular book
      • Durham (UK) Technology-Enhanced Campus
        • Provides students with location-specific personalized information on-campus.
  • 26. QR CODES
      • Provide additional information on physical resources
        • Historical objects, buildings, etc.
        • Read-alikes of popular books (Contra Costa County Library)
        • QR codes in the stacks to take users to the mobile catalog (Columbus Metropolitan Library)
        • Pull up or bookmark a website with more info
  • 27.  
  • 28. AUGMENTED REALITY AND RFID
      • Shows you what subjects are contained on a shelf.
      • Shelf-reading (shows when books are out of order)
      • Overlaying historical images of a place on reality
      • Scanning over a device will pull up instructional content
      • Going up to a journal will pull up the e-version
      • Scanning over a book takes you to a page with descriptions and reviews
  • 29. TXT A CALL NUMBER
  • 30. SEND A CALL NUMBER
  • 31. RSS SMS ALERTS
      • RSS feeds can be converted into SMS messages (txt message alerts)
        • Library news
        • Events
        • New books
  • 32. MOBILE REFERENCE AND INSTRUCTION
  • 33. SMS REFERENCE
        • Point-of-need
        • Messages need to be short (150 characters or less)
        • Patrons may be charged for messages they send/receive
        • Only useful for really brief transactions
  • 34.  
  • 35.  
  • 36.  
  • 37.  
  • 38.  
  • 39.  
  • 40. ROVING REFERENCE
  • 41. RESEARCH TIPS VIA SMS
  • 42. SCREENCASTS
        • Movie taken of your desktop
        • Good for demonstrating library website, databases, etc.
        • Audio narration, captioning, spotlighting, interactive components
        • Various export options (dependent on software)
        • Example: http://library2.norwich.edu/guide/index.php/How_to_Use_Academic_Search_Premier
  • 43. PODCASTS
        • MP3 + RSS
        • Uses
          • Research instruction
          • Library/university/community news
          • Book reviews
          • Events
          • Library tours
          • Children’s stories
  • 44. LIBRARY TOURS UIUC Undergraduate Library Tour (iphone app)
  • 45. LIBRARY TOURS
  • 46. INSTRUCTIONAL VIDEOS
          • Library orientation
          • How-to’s
            • Use the library equipment
            • Get on the wireless
            • Find things
          • Readers’ advisory
  • 47. MOBILE DEVICE AS PERSONAL RESPONSE SYSTEM
  • 48. QR CODES
  • 49.  
  • 50.  
  • 51.  
  • 52.  
  • 53. OTHER USES FOR QR CODES
          • Send a txt to a reference librarian
          • Library tours
          • Library scavenger hunts
  • 54. ANY QUESTIONS?
  • 55. MOBILE MARKETING
  • 56. TWITTER
  • 57. LIBRARY ANNOUNCEMENTS, NEWS, EVENTS
  • 58. PROMOTE/RECOMMEND MATERIALS
  • 59. SHARE RELEVANT LOCAL INFO
  • 60. INFO FOR SPECIFIC POPULATIONS
  • 61. INTERACT WITH PATRONS
  • 62. INTERNAL STAFF INFO
  • 63. LIBRARIANS ON TWITTER
      • Twitter is a great professional development and networking tool
        • Build relationships with bright, tech-savvy librarian
        • Learn about new resources
        • Query the hive
  • 64. GETTING A FOLLOWING
  • 65. QR CODES
  • 66. QR CODES
  • 67. QR CODES
  • 68.  
  • 69. FOURSQUARE
      • Add an entry for your library
        • Tips
        • To-do lists
      • Offer prizes for the most library visits (the mayor of your library)
  • 70.  
  • 71. FOURSQUARE
      • Add an entry for your library
        • Tips
        • To-do lists
      • Offer prizes for the most library visits (the mayor of your library)
      • Get to know your power users and reach out to them via Twitter
      • Harvard: uses to encourage students to explore campus
      • UNC: Campus Dining shares into via Foursquare
  • 72. FOURSQUARE METRICS
  • 73. SMS NOTIFICATIONS
        • Must be OPT-IN
          • News
          • Events
          • New books by subject
          • When a hold is available for pickup
          • Due dates/overdue notices
  • 74.
    • Questions?
    • Find me at
    • meredith.wolfwater.com/wordpress
    • mgfarkas (at) gmail.com
    • flickr, twitter: librarianmer
    • facebook: meredithfarkas
    Slides and links at http://meredithfarkas.wetpaint.com http://www.flickr.com/photos/trucolorsfly/2401196653/