digital libraries: the phoenix rises from the ashes

Digital Libraries: The Phoenix Rising from the Ashes Sarah Houghton-JanAssistant Director of the San Rafael Public Libraryauthor of LibrarianInBlack.net

think about librariesand technology today.

what do you wantlibraries and technology to be, to mean?

what is changing inlibrary technology?

what is changing inlibrary user needs? your community’s

what is happening in other libraries? businesses

what is changing inwhat people do daily? your friends & family

reafﬁrm core library values • complete and balanced information • education, entertainment, & self-improvement • research assistance • freedom of information access • information privacy and security

your fragmented online life school websites Google blogs videocasts the web Education Amazon at large Yahoo podcasts eTextBooks Wikipedia intranet iTunes blogs blogs Netflix retail eBooks digital digital periodicalsEntertainment libraries? Profession casual gaming webinars email retail therapy Twitter professional orgs YouTube Hulu text messaging email LinkedIn app stores Communication SEO video chat promoted sites IM Bing VOIP Facebook ads © 2011 | Sarah Houghton-Jan

physical vs. virtual library use

Australian Bureau of Statistics (June 2010)

Internet Use •  80.1% of Australians are regular internet users (August 2009, Nielsen) •  Their social network use (April 2010, Nielsen): -  90% are social networkers -  63% use Facebook -  23% use Twitter (12% of all Australians) -  City residents are 10x more likely to use Twitter -  Australian internet users spend the most time social networking: 7 hrs 19 min per month

The Facebook Factor • Facebook is the 2nd most visited website by after Google.com.au (ages 18-24, Facebook wins) • Facebook has 19.3% of all page views vs. Google.com.au’s 7.4% • Facebook is the #1 search term in each of the major search engines • 11% of visits to all other websites come from links in Facebook •  (October 2010, Hitwise)

Mobile Use (Nielsen 2009 report) •  43% of online Australians own smartphones •  73% of smartphone owners run web searches regularly •  18% use Twitter on mobile (1/2 use it daily) •  18% use YouTube on mobile •  66% of mobile social networkers are <35

device continuum

ubiquity of touch screens

always with you?

internet TV

3D gaming and Tv

download vs. streaming

3D printing: MakerBot technological singularity

Who owns your data?

the challenge of digital proliferation is an opportunity for us

collections •  digital vs. physical •  budget choices •  selection process •  access while closed

explosion in digital use • ...in the last year @ San Jose Public Library... •  ebook downloads +43% •  digital reference questions +450% •  catalog use +140% •  extended web presence use +12,000%

digital collections •  user awareness •  formats •  digital rights management •  owning & leasing models •  device support

extended collections •  digitize local materials •  support more than text •  loan out technology •  non-traditional content

information services •  are we still committed? •  competitive advantage •  going to the user

programming •  digital divide and the long tail •  ‘have nots’ vs. ‘sorta haves’ vs. ‘haves’

library catalogs •  usability •  integration •  federated searching’s limited success •  serendipity

library websites •  what do we cut? •  focus on function, not brand or category

go mobile or go home

sites vs. apps

augmented reality •  local history tours •  library wayﬁnding •  genealogy •  what do you have that no one else does?

computing services •  speed •  hardware & software •  open drives & ports •  downloads & installs •  secure & free wiﬁ

computing spaces •  tech support •  ergonomic seating •  encourage collaboration •  comfortable lighting

Community

acting on library values (digitally) community advocacy

freedom of information

i fought the man, and...

i won.

expert research help

personal privacy

net neutrality

ask the people youserve what would make their lives easier.

we are the library. we democratizeinformation & expertise.

and we are all frakking awesome.

Sarah Houghton-Janweb: LibrarianInBlack.nettwitter: @TheLiBemail: LibrarianInBlack@gmail.comim: LibrarianInBlackfacebook: facebook.com/LibrarianInBlack

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digital libraries: the phoenix rises from the ashes

by Sarah Houghton

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