Europeana user survey 2011 summary
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  • 1. EUROPEANA - ONLINE VISITOR SURVEY -2011
  • 2. EUROPEANA - ONLINE VISITOR SURVEY - 2011
    • Methodology and aims
    • Profile of survey respondents
    • Reasons for visiting Europeana
    • Finding out about Europeana
    • Frequency of visit
    • Rating against main competitors
    • Additional functions and features
  • 3. EUROPEANA - ONLINE VISITOR SURVEY - 2011
    • Methodology
    • Online survey – 15 structured questions – some comparable to 2009
    • 11th May – 25th May 2011
    • Incentivised – Entry into prize draw for iPad
    • Invitations – link from homepage, email to subscribers of Europeana eNews, posted on Europeana Facebook, Twitter, Linkedin and Blog pages
    • Languages – English, German, French, Italian, Polish and Spanish
    • Responses – 5,231 responses
    • Aims
    • To obtain user feedback on a range of factors – Profession, Institution, Reason for Use, Language, Residency, Frequency, Rating against main competitor and new features.
  • 4. EUROPEANA - ONLINE VISITOR SURVEY - 2011
  • 5. EUROPEANA - ONLINE VISITOR SURVEY- 2011
  • 6. EUROPEANA - ONLINE VISITOR SURVEY
  • 7. EUROPEANA - ONLINE VISITOR SURVEY
  • 8. EUROPEANA - ONLINE VISITOR SURVEY - 2011     2009   2011 How found out Responses % Responses %   Read about it in paper/journal 1,516 47.4 1720 32,9 Link from another web site 671 21.0 725 13,9 Someone told me about it 240 7.5 505 9,7 Links from search engine results -  -  456 8,7 Someone sent me a link 263 8.2 403 7,7 Search engine -  -  340 6,5 I am involved in the Europeana project 65 2.0 113 2,2 Link from Social Media site -  -  87 1,7 Link on a blog 89 2 .8 72 1,4 I can´t remember 174 5.4 640 12,2 Other 181 5.7 165 3,2   3,199 100.0 5226 100,0
  • 9. EUROPEANA - ONLINE VISITOR SURVEY - 2011
  • 10. EUROPEANA - ONLINE VISITOR SURVEY- 2011
  • 11. EUROPEANA - ONLINE VISITOR SURVEY - 2011