This video is in complete juxtaposition to
the lyrics of the song. The song has no
relation to the video, incorporating
random people into the video which
have no relevance. Whilst the video
does focus on a couple, the lyrics do not
relate to their attraction for each other.
The video is set on a fairground
throughout the entire video. The video
shows a variety of people who have no
particular relationship. This may have
been do o appeal to a wide audience.
The camera shots, uses a lot of close ups
on the singers mouth singing into the
microphone of the waltzers. The other
shots used however, contrasted with the
slow movement of her mouth, with an
upbeat pace which saw the waltzers
The camera uses a lot of tracking in
following the waltzers spinning. This is
done to give the video a fast pace.
There is also an extensive of motivated
cuts to show a variety of people looking
into the camera, who weren’t apparent
until they were shown.
The music is upbeat and the video shows
elements of a narrative video in that it is
sung through a microphone of the
waltzers, by the main singer. The upbeat
music is slightly reflected in the video,
however, the video uses varying paces.
This shot is the establishing shot, showing a little girl introducing the
video. The girl has no significance in the video.
The little girl is stood against a circus tent,
immediately telling us we are at a fair or
circus. She uses a blackboard to
introduce the video, rather than
speaking. The board used is childlike and
shows her innocence and her lack of
speech makes her mysterious.
The camera uses a medium shot to
establish a setting and the introduction
of the video. The medium shot shows the
audience the surroundings and lets them
make their own judgement of where the
video will take place.
There is a lack of editing in this opening
shot. This is due to the fixation on the little
girl who writes on the board before
showing it to the camera. The lack of
editing heightens the importance of the
opening shot because it shows
innocence and makes an impression of
There is no sound played at this point,
which again heightens the anticipation
for the introduction of the video.
This shot shows the singer, singing into the microphone of the waltzers. This
shot is used many times.
In this shot we can clearly see an arcade
in the background of the booth in which
the singer is sat. This shows the setting.
The singer has minimal makeup and
although her clothes aren’t visible, it is
assumed they would not be too over-
the-top. This lets her blend into the
There is a medium shot used to show the
surroundings as well as the singer. There is
no angle used giving the singer an
ordinary status such as any other person
on the fairground.
The scene uses cross cutting to show the
couple which the video focuses on and
the singer. This is done to add rhythm to
the video and fluidity.
‘looking back’. This has no relation to the
current shot or any in the video as the
music video is not telling a story with the
This shot shows a middle aged man on the waltzers enjoying
himself. He again has no relativity in the video.
The man in the waltzers has a facial
expression of excitement, to show his
enjoyment of the ride. He is dressed in a
casual manner, similar to other people
shown. This is done so that everyone is
The camera uses a medium shot and is
at an eye level. This is done deliberately
to portray everyone in the video
including the singer as equals. This is
done throughout the video as well as the
use of different people. The director has
done this to portray the different types of
people in society.
There are a series of cross cuts used in
this shot to show different people on the
waltzers and the singer singing through
the microphone. This is done to give the
video a lively pace and this is reflective
of the upbeat song.
‘I’m a different person’- this shot could
be seen as reflective to the lyrics in that
a number of different people are shown
on the waltzers at the time of this shot.
In this shot, we can see the main couple
on an arcade game. There are people
shown in the background also playing
games. They are all dressed casually. The
boy is looking at the girl, who is looking at
the screen of her game. This shows his
interest in her.
The camera is at an angle focusing on
the girl in the shot. This is reflective of the
game they are playing in which they
move side to side. The camera focuses
on the girl, who wins the game and this is
shown through her positioning being
closer to the camera and the emotion
on her face.
The two-shot is taken on an angle to fully
capture both people and their facial
expressions. This is called a tilted-shot
and the editor uses this not only to
highlight the female in the shot but to
capture the boy looking at her
constantly. This reiterates his affection for
‘see the light’ – these lyrics aren’t
reflected in the video which shows two
people in an arcade. This is a typical
feature of a conceptual video.
In this shot we can see an airplane flying
above the fairground. This is a romantic
and calming image used to reflect the
atmosphere between the young couple.
The camera has zoomed into the image
of the plane flying above the fairground.
A finger pointing towards the plane is
also seen in the shot. The finger is blurred
making the plane the more focused
The editing used in this shot gives it a
natural image, almost as if recorded on
a hand held camera. This is shown
through the shaking of the camera, and
the image is blurred to due zooming in.
This effect is used to reiterate the
recurring image of naturalism shown
through clothing and appearance of
‘I’m a different person’ – again not
reflected in the video, however it is
possible that they may be referring to
the people on the plane, or to the
happiness between the two people
despite just having an argument.
This shot shows a close up of the main
couple. Nothing else is seen on the
screen and this is done deliberately to
signify to importance of their ‘first kiss’.
This is again showing naturalism as it is an
everyday life occurance.
The camera use a close up of the two
people kissing. This is used to signify the
moment and add intimacy between the
couple. This makes the audience feel as
though they are intruding on a private
In this shot, the pace of the video slows
down dramatically due to the use of
slow motion. The slow motion is used to
again highlight the shot and also as a
contrast to the fast pace of the video.
‘oh yeah, yeah’ – this could be viewed
as reflective of the pleasure they may
feel when being kissed. However, it is
also possible that this wasn’t planned
and is sticking to the rules of a
conceptual video through the use of the
lyrics not being reflected in the video.
In this shot, there is a shot of the young
girl shown at the beginning, again with
the blackboard which now reads ‘the
end’. She is used as a device to open
and close the music video. She is also a
representation of the variety of age
shown in the video.
The camera uses a medium shot to show
the young girl and people in the
background oblivious to the filming of
the blackboard. This shows naturalism.
There is also a use of a high angle
looking down on the girl to show her
young age. Whilst this shot is usually used
to show weakness or lack of power, the
little is significant due to her opening and
closing of the video.
In this scene, all sound is fading leaving
the little girl looking into the camera or at
her blackboard. This editing is used to
show her significance and end the video
on a recurring note.
Similar to the beginning, the song is just
ending drawing attention to the young
girl holding the blackboard. This is a
recurring image and is used to add
In evaluation, whilst this video is mainly
conceptual, it has elements of narrative
in that the singer, sings the song down a
microphone of the waltzers. The video is
a successful conceptual video which
shows a recurring image of naturalism
through the variety of people used and
the camera shots and angles.