Disclaimer
 This presentation is being issued “Gem Lifestyle” to a limited number of parties in connection with the full launch of said
project.
 The purpose of this presentation is to assist the recipient in deciding whether it wishes to find out more about the
opportunity. This presentation does not constitute an offer or invitation for the sale or purchase of securities or any of the
businesses or assets described in it. All information is subject to change without notice.
 The information in this presentation, which does not purport to be comprehensive, has been provided by the Company and
has not been independently verified. While this presentation has been prepared in good faith, no representation or
warranty, express or implied, is or will be made and no responsibility or liability is or will be accepted by Gem Lifestyle
Limited or by any of their respective officers, or agents in relation to the accuracy or completeness of this presentation or
any other written or oral information made available to any interested party or its advisers and any such liability is expressly
disclaimed.
 No information set out or referred to in this presentation shall form the basis of any contract. Any prospective interest in
Gem Lifestyle shall be required to acknowledge that it has not relied on or been induced to enter into such an agreement by
any representation or warranty, save as expressly set out in such agreement.
 This presentation has been delivered to interested parties for information only and on the express understanding that they
shall use it only for the purpose set out above. Gem Lifestyle gives no undertaking to provide the recipient with access to any
additional information or to update this presentation or any additional information, or to correct any inaccuracies in it which
may become apparent, and it reserves the right, without giving reasons, at any time and in any respect, to amend or
terminate this presentation or to terminate negotiations with any prospective associate. The issue of this presentation shall
not be deemed to be any form of commitment on the part of Gem Lifestyle to proceed with any transaction.
 By viewing this presentation, the recipient agrees to be bound by the foregoing limitation. The presentation is for your
viewing only and must not be shown or sent to any other party or placed or linked on any web site. Please agree to this e-
mail by responding with your acceptance of these conditions.
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All rights reserved. Copyright 2009 GEM Lifestyle Limited
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A Virtual World
The Online Economy
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Mark Campbell
LEADERSHIP and VISION
Mark has taken one company to the Stock
Market (NASDAQ) and also CIO for Gran
Scala, a €17bn European Casino City, in
Spain.
He has extensive experience in start-ups
and is a great leader in building successful
businesses.
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Mark Campbell – Highlights
• Marketing Director • CIO • CEO & Founder
• Jazztel - Spain’s 4th largest Telco. • Gran Scala will be a leisure city in the heart • Managing and developing a business offering
– Negotiations with Venture Capital of Spain “a destination city of leisure for all complex telecoms and internet solutions to
Funds to successfully raise ages”. It will consist of 32 hotel-casinos, 5 Corporate and Retail customers.
$200m in start-up capital, major theme parks, a conference center, • Mark raised over €30m in private investment.
including an aggressive several other hotels, hundreds of retail • Successful Marketing strategy to define and
marketing launch. shops, restaurants, a golf course, a horse implement Product and Service offering in cost
– Successful listing on NASDAQ race track, an opera, museums, and competitive market
and Spanish alternative markets residential development. This project will be
• Successful Brand creation through sponsorship of
stock exchanges. huge, 25 km² and will cost approximately 17
billion Euros and is considered to be the Valencia Club de Futbol (winning first league
• Over 300,000 Customers contracted in championship in 31 years).
largest leisure complex in Europe. It is
first 6 months of operations. expected to welcome up to 25 million visitors • Metrored has grown successfully and is providing
• Jazztel grew successfully and went to yearly and will create over 60,000 jobs! solutions for small and medium size enterprises.
the NASDAQ market with a $7.5bn • www.ild-plc.com • Now launching “HITS Mobile” in Spain.
valuation in 2000. www.hitsmobile.com 4
• www.jazztel.com

Management team
A Proven Team
• The Company has a team
of highly respected
directors, managers and
technicians recognised for
their achievements in
both Associate network
programs and
Web/Mobile technology.
• It is the intention to build
up a large skill centre in
UK and Spain.
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Concept
• GEM Lifestyle, created to
harness the power of social
networking.
• Over 800m are people
connected globally via the
internet.
• GEM Island created to provide
members with a unique new
Income Plan via a Virtual
Economy.
• The business is owning and
running our own tropical
Island?
• It is on GEM Island that
products and services are
offered to Gemmers
(Customers) by the GEM
Lifestyle network.
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How big is the Gaming market?
• Over $ 1 trillion,
YES that’s
$1,000,000,000,000
– Scratch Cards = $ 140 bn
– Betting = $ 250 bn
– Casinos = $ 70 bn
– Lotteries = $ 540 bn
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Strategy:
• To follow in the footsteps of Companies such as
Party Gaming (£4.5bn) and 888 (£1bn)
• GEM expects to be the next multi-billion success
story
• The Company aim is to have 100,000 full
Associates and 300,000 Super Gemmers and
600,000 Gemmers within 18 months
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Products
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GEM Lottery
• GEM offers an Open
Lottery, up to 5% of
revenues for
charitable causes.
• Lotteries are fun and a
key product in driving
the Growth
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Change of Lifestyle
• Lotteries offer
prizes that will
reward the winner
with a memorable
occasion or a life
changing moment
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Online wizardry, the Widget
• A Widget is an online tool that
allows the user to run mini
applications on their desktop and
can be embedded into other
programs such as the major online
social networks.
• The widget is linked to all the major
social network sites so can appear in
users personal pages thus increasing
traffic.
• Associates are incentivised by
receiving a commission on each play
on the Island.
• The Widget will assist Associates in
building their own lottery products
for local social communities or for
larger organizations wishing to use
lotteries as a fund raising tool.
• The Widget can be used for all
Gem’s different products
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Casinos
• A Publically quoted
Company, 32Red has
established itself as a
leading Online casino
 Best of breed digital
gaming platform providers
- Microgaming Systems
 The Company turned over
more than £330m in 2008.
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• Founded by Mark Campbell,
Themed Casinos Casino Holdings operates a
number of themed Casinos that
offer a classic “Las Vegas” look
and feel to the 4 registered
Brands.
– )
By offering a choice of Casinos it is believed that the
Company can increase the retention rate of its
Customers – the key to running a successful Online
business
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Sport & Skill Games
in 3D with:
• your own team
• own events
• or simply as a guest
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SAXO Bank – Stock Market
• Saxo Bank - a leading
Danish financial Institution
• Webconnect gives access to
real-time client data,
margin and positions.
• The system is available for
the live and skill game
system.
• Gemmers will be able to
pay to play a risk free game
• Gemmers will be able to
have a live trading account.
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GEM Shopping
• GEM includes a number
of shopping
opportunities
• Rather like Las Vegas,
Gemmers will be
tempted to shop through
GEM Island knowing that
part of the revenues help
to fund the Revenue Plan
and thus offering
advantages over buying
direct with the
companies.
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The Social Network
• GEM Lifestyle is the engine that drives the business
• The Social Networking experience on Gem Island will drive
explosive growth throughout the internet as people
become Associates and see the potential of this business
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Virtual Banking
• Virtual banking allows the client to
pay anything, anytime, from anywhere.
• You can pay millions of vendors
worldwide. For example, nearly all
online games, download platforms,
travel portals or shops.
• Works on a prepaid credit basis. This
way, you are protected against
overdraft and misuse.
•More shopping, more safety, more possibilities 19
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Affiliate Plan To Create Social Online Business Community
INCOME PLANS
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Revenue & Commission Plan
• Super Gemmers, and Associates, can then earn a % of every
Super Product or Super Service that their Gemmers
(Customers) purchase.
• Super Products and Super Services are identified by a special
logo SP on both the GEM Island and GEM Lifestyle websites.
They are products and services that represent both great
value and great sales potential.
• By building a Team of Super Gemmers you can earn a free
upgrade to become an Associate.
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Associate Joining Fee
Associate
Super Gemmer
• A$500 joining fee
• A$200 annual renewal fee • A$55 joining fee
• Associates will get:- • A$55 annual renewal fee
• 2 self replicating web sites – • Super Gemmers will get:-
• www.gemisland.com -to find • 2 self replicating web sites –
Gemmers • www.gemisland.com -to find
Gemmers
• www.gemlifestyle.com - to find
• www.gemlifestyle.com - to find
Associates and Super Gemmers
Super Gemmers
• Full back office and prospect management • Full back office and prospect
system management system
• Income from Revenue, Commission and • Income from Commission and Share
Share Plan Plan
• Monthly qualification by Points to qualify • Monthly commission directly on
for a share in the Pools products and services used by their
Gemmers
• Is automatically a Super Gemmer
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Revenue Plan
Estimated Monthly income = A$350 Estimated Monthly income = A$8500
Ruby
Sapphire Emerald Diamond
Pool
Pool Pool Pool
Estimated Monthly income = A$2500 Estimated Monthly income = A$40,000
Each Pool attracts an equal percentage of
Company profits.
Qualified Associates have equal Revenue share
of the Pool in which they qualify.
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Qualification
• The Ruby Pool is the lowest
level of qualification.
• Associates need to recruit
other members to earn a
share of the pool and the
more members they bring
in the higher level of Pool
they can qualify for.
• Every Associate who joins
has the same opportunity
to have an equal share of
the pool.
Estimated Monthly income = A$350
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Sapphire Associate
Matching Cheques:
Any Associate you
sponsor who
qualifies in this pool
can give you up to
100% matching
cheque on their pool
shares
Estimated Monthly income = A$2500
25

Emerald Associate
Estimated Monthly income = A$8500 + Estimated Monthly income = A$2500 26

Diamond Associate
Estimated Monthly income = A$25,000
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Share Plan in GEM Lifestyle
• Target Valuation is €1bn
• Associates and Super
Gemmers can put a % of
their monthly income in 30%
to the Share Plan.
• Potential value of shares
at flotation (in 2 years):
– Ruby = A$17,000
– Sapphire = A$170,000
– Emerald = A$400,000
– Diamond = A$3.4M
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Conclusion
What happens next…
• Sign-up today
• Use your new Websites to recruit people
– pitch
• Sell the product, be the product
• Use your leaders to help you explain the concept
• Listen in to weekly conference calls and bring
in prospects
• Pick up your first cheque…
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GEM lifestyle
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GEM Lifestyle
• The next generation of online entertainment
& shopping with a worldwide profit sharing plan
• With a planned IPO on an Intl. Stock Exchange
35% of the shares reserved for the Associates
• We will see you on GEM Island
Thank you!
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