XX in Health Week 2013 SF Mixer at Practice Fusion
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XX in Health Week 2013 SF Mixer at Practice Fusion

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Exploring the concept of the expert, how newcomers have transformed other industries, the role of the newcomer in healthcare, and how we can actively engage talent to enter our industry.

Exploring the concept of the expert, how newcomers have transformed other industries, the role of the newcomer in healthcare, and how we can actively engage talent to enter our industry.

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  • In all sectors and subsectors, the concept of an expert gets formed and so-called experts build credibility and recognition based on successes, experience, etc.a.Definition and examples of groupthinkb.      Buzz words, terms that start to lose meaningc.       Loss of new ideas/approaches
  •   In other industries: find successful entrepreneurs, business people, etc. that have entered a new space and succeeded (e.g. Julia Childs)a.       Without entrenched mindset, they’re more creativeb.      They can bring skills (maybe not knowledge at first) that are usefulc.       They bring new energy and ask questions in a new, different, compelling way
  • Invite some people to share stories about why healthcare?  #tweet and email Lauren for a compilation of what drew people to healthcareand who’s missing (what types of thinkers? People? Skill sets)?  4-5 sentences can be anonymous or named to be compiled and posted as an event review and conversation starter

XX in Health Week 2013 SF Mixer at Practice Fusion XX in Health Week 2013 SF Mixer at Practice Fusion Presentation Transcript

  • HAPPY XX IN HEALTH WEEK! August 22, 2013
  • + Where am I?  Welcome to Practice Fusion, the largest physician-patient platform in the US  We provide free, web-based Electronic Health Records (EHR) technology to medical offices and tools to help individuals find the right doctor, schedule appointments, and manage their health/wellness + What is XX in Health  XX in Health, an initiative of Rock Health, connects and empowers female visionaries to drive change in healthcare. + Why are we here?  Bring together talented individuals to celebrate XX in Health Week  Discuss, share ideas, network, take action The Game Plan
  • + Speak up, ask questions, share + Twitter  @XXinHealth and @Rock_Health  @PracticeFusion and @laurenfifield  #XXinHealthWeek + Make some new friends + Read the Report: http://www.slideshare.net/RockHealth/xx-in-health- report-20130818-2100 View slide
  • ex·pert (ˈekˈspərt) noun - a person who has a comprehensive and authoritative knowledge of or skill in a particular area + Established credibility and recognition, experience / track record, knowledge/skill + Internet accelerates path to becoming an expert The Expert View slide
  • Newcomers have a history of transforming industries + -Bill Gates Technology  Philanthropy + -Julia Child Spy  Cook/ /Writer/TV Personality + -Suze Orman Finance  Writer/Motivational Speaker/TV Personality + -Sara Blakely Sales Rep  Clothing (Spanx) + -Steve Jobs Computer Technology (Apple)  Film/Animation Technology (Pixar)
  • Newcomers have a history of transforming industries + Charles Kemmons Wilson Real Estate Agent Founder of Holiday Inns + Madame CJ Walker Experienced Hair Loss  Hair Products + Phil Knight CPA  Sports Products (Nike) + Charles Kemmons Wilson Real Estate Agent Founder of Holiday Inns + Madame CJ Walker Experienced Hair Loss  Hair Products
  • Newcomers have a history of transforming industries + -Elon Musk Internet  Space  Cars  Hyperloop + John Paul Dejoria Hair Products (John Paul Mitchell Hair Products)  Liquor (Patron Spirits Company) + Richard Branson Music  Airways  Mobile + Estee Lauder Family Business  Cosmetics
  • The Healthcare Industry
  • The way I see it… + Relevant to everyone  personally, professionally, spiritually, financially + Endless source of supply and demand + Low bar for technology utilization + Complex, interesting, and meaningful problems to solve + Room for margin improvement…everywhere + Something for everyone: workflow, change management, behavior change, communication/network, design, reporting, data analysis… + Momentum and national focus
  • The way others might see it…
  • + Lots of technical and insider speak + Many silos in the underlying clinical, payer, patient, delivery settings + Complex regulatory environment + Constant change What IS it about Healthcare?
  • Enough of me…more about you…
  • + How did you come to healthcare? + Would you consider yourself a Newcomer? Expert? Novice? + What challenges did you face? + Which of those became opportunities?
  • + Who’s missing (what types of thinkers? People? Skill sets)? + What we can do to bring newcomers to healthcare— information, events, resources, etc.? + Find someone and try to get them involved + Host your own events or meetups Take Action
  • 45 Mind Blowing Digital Health Statistics and Trends Fred Pennic, Founder, HIT Consultant
  • + 1. By the end of 2012, four of five physicians will use smartphones by end of 2012 + 2. 85% of US Physicians own or use any smartphone professionally + 3. 62% of US physicians own a tablet in 2012 up from 31% in 2011 + 4. 81% of physicians own an iPad + 5. 50% of tablet owning physicians have used their device at the point of care + 6. 39% of US physicians communicate online with patients via email, secure messaging, instant messaging, or online video conferencing Source: Manhattan Research: Taking the Pulse US 2012 How Physicians Utilize Digital Media
  • + 7. Two-thirds of physicians use online video to learn and keep up to date with clinical information + 8. Physicians spend an average of 11 hours online for professional purposes per week + Top 3 specialties hours spent online professionally per week: + 9. Hematology Oncologists – 17 hours + 10. Endocrinologists – 15 hours + 11. OB/GYNs – 13 hours Source: Manhattan Research: Taking the Pulse US 2012 How Physicians Utilize Digital Media
  • + 12. 20% would like to monitor fitness & wellbeing + 13. 18% would like to allow a physician to remotely monitor a condition + 14. 11% would like to continue to monitor a previous condition + 15. 88% of physicians would like patients to be able to track or monitor their health at home + 16. Most doctors wish they could wirelessly: + 17. $700 Million on mobile health applications + 18. $4 Billion on health related video games + 19. $8.9 Billion on resources rating MDs & hospitals Source: Rock Health Business Models in Digital Health Consumer & Enterprise Nearly half of consumers say they would buy mobile health tech to:
  • 20. Consumers are willing to spend $14B on certain digital health products Source: Rock Health Business Models in Digital Health Consumer & Enterprise
  • + 21. According to recent study, the number of adults in the US (ages 18+) using mobile phones for health information grew from 61 million to 75 million this year, while tablet adoption nearly doubled from 15 million to 29 million. + 22. 15 % of online consumers surveyed who own three devices and use at least one for a health activity + 23. 60% are using all three screens to access health information. + 24. Physicians with three screens (tablets, smartphones, and desktops/laptops) spend more time online on each device and go online more often during the workday than physicians with one or two screens Source: Manhattan Research: Taking the Pulse US 2012 Multi-Screen Consumption
  • + 25. Results of survey healthcare extenders- non MD Healthcare professionals who work directly with and on behalf of patients to learn how they are using technology to educate patients + 26. 69% use a PC for interacting with patients + 27. 55% print out online materials to use with patients during a visit + 28. 29% use email for communicating with patients between visits + 29. 64% of healthcare extenders believe that technology has impacted the quality of interaction with patients + 30. 44% deliver patient education through online video e.g. YouTube Source: HealthEd Academy Patient Education
  • + 31. 80% of Internet Users look online for health information + 32. 20% search for health related content on mobile devices + 33. 23% use social media to follow health experiences of friends + 34. Health related Google searches are up 47% from last year + 35. 81% of consumers click on a sponsored link when looking for health information Source: Geocentric Patient Education
  • + 36. From Q3 of last year, digital health VC funding has increase 70% in more money and 84% more in deals. + 37. 103 digital health companies have each raised more than $2M in 2012 by Q3 2012 + 38. 10 % of digital health investors this year are new to healthcare + 39. 128 VC firms invested in digital health in 2012 + 40. Majority of VC deals this year have been Series A or Series B investments Source: Rock Health Digital Health Q3 2012 Funding Report Digital Health Startup Funding
  • + 41. San Francisco & Boston represent 50% of all 2012 funding + 42. The four largest deals in 2012 represent more than 20% of YTD funding + 43. B2B businesses remain majority of funding, B2C grows slightly in 2012 + 44. 77% of digital health funding went to B2B models in 2011 Source: Rock Health Digital Health Q3 2012 Funding Report Digital Health Startup Funding
  • + 45. 90% of patients want to self-manage their healthcare leveraging technology, such as accessing medical information, refilling prescriptions and booking appointments online, but nearly half 46% are unaware if their health records are available electronically. The survey is based on an online survey of 1,110 U.S. patients to determine the preferred channels of electronic health information and services. Source: Accenture Health Management