If you are developing or plan to conduct a Social Media Strategy, our recommendation, the main and most important, is what Lewis & Carroll called HPT Principle: Human, Personnel and True. No Robots, No Spam, No Lies.

1. The Three Laws of Robotics applied to Social Networks Social Media Strategy The three Laws of Robotics applied to Social Networks www.wonderbusiness.net Lewis & Carroll www.lewisandcarroll.com

2. Isaac Asimov wrote the famous three laws of robotics in the early 40s and appeared for the first time in 1942 in his short story “Runaround”. Here they are:

6. The purpose of the three laws is to save humans from their own creations. This purpose can be applied to whatever human creations. In the Social Media time we’re living, we could apply the 3 laws adapted to Social Networks in this way:

10. Social Networking, in the Social Media environment, does not make us stop what we are, people. The digital identity makes you no bit, or robot, doesn’t invalidate our values, our ethics or our principles. It doesn’t dehumanize us. We are the only ones that can dehumanize, and would be interesting not to do so.

11. Thank you... and be human ;-) Social Media Strategy The three Laws of Robotics applied to Social Networks www.wonderbusiness.net Lewis & Carroll www.lewisandcarroll.com José Antonio Rodriguez [email_address] / www.twitter.com/jarodriguez