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    2013 ihrsa-media-kit 2013 ihrsa-media-kit Document Transcript

    • ihrsa.org | healthclubs.com | ihrsabuyersguide.comMediaKIT 2013CLUB BUSINESSINTERNATIONAL ® ads @ihrsa.org 1
    • IHRSA’s international board of directorssets direction for the association and includes the world’s leading club operators. They,along with IHRSA’s Public Policy Council and IHRSA’s diverse worldwide membership,comprise a large segment of CBI’s loyal readership. Board of Directors 2012-2013 Bill McBride: Chairperson Molly Kemmer Club One, Inc.
 MediFit Corporate Services San Francisco, CA
 Anschutz Health clubone.com and Wellness Center Aurora, CO Richard Bilton
 MediFit.com Companhia Athletica 
 São Paulo, Brazil
 Jasmin Kirstein
 ciaathletica.com.br My Sportlady Fitness Munich, Germany
 Robert Brewster
 my-sportlady.de The Alaska Club Anchorage, AK
 Carol Nalevanko
 alaskaclub.com
 DMB Sports Clubs
 Scottsdale, AZ
 Art Curtis: Ex-Officio dmbclubs.com
 Curtis Club Advisors, LLC 
 Boston, MA Christian Pierar
 Curtisclubadvisors.com De Fitness Organisatie
 Oostakker, Belgium
 fitnessorg.com“CBI is a treasured resource and Mark Stevens
wealth of information. I make a point The Houstonion Club and Spa
 Houston, TXto set aside time with it so I can absorb Houstonian.comall it has to offer!” Molly Kemmer Kay Yuspeh
 MediFit Corporate Services | Aurora, CO Elite Sports Clubs
 Brookfield, WI
 eliteclubs.com Brent Darden
 Ervin Zubic TELOS Fitness Center 
 Lifestyle Family Fitness Dallas, TX St. Petersburg, FL telosfitnesscenter.com lff.com Scott Gillespie
 Saco Sport & Fitness
 Saco, ME
 sacofitness.com
    • Global Connection Club Business International is the world’s leading, and most respected, magazine for the commercial health and fitness club industry. With readers in more than 80 countries, CBI gives your company global exposure unmatched by any other trade publication. In addition, CBI is distributed at major industry events in the U.S., Europe, Latin America, and Asia. By advertising in CBI and on ihrsa.org, you can put IHRSA’s global reach to work for you! THE HEALTH CLUB INDUSTRY CONTINUES TO PROSPER The health club industry continues to demonstrate remarkable economic resiliency. In the United States, total health club memberships surpassed 52 million in 2012. Worldwide, there are more than 133,760 health and fitness centers serving 129.4 million consumers. As the industry’s premier monthly magazine, CBI provides your company with access to thousands of dynamic, growing businesses.IHRSA Global 25 Global Market Size & ScopeLeading Club Companies for 2012 Total Industry Total # Total # Rank & company country locations* Continent Revenue (USD) of Clubs of Members 1 L.A. Fitness International U.S.A. 540 Europe $31,237,555,814 47,701 43,453,600 2 24 Hour Fitness U.S.A. 419 North America $25,466,904,000 38,402 59,552,100 3 Fitness First U.K. 415 Asia $11,211,634,259 18,561 14,137,315 4 Konami Sports & Life Co. Japan 366 South America $2,448,133,757 24,086 7,173,990 5 GoodLife Fitness Clubs Canada 276 Australia $2,330,750,000 3,234 3,070,000 6 Health City Netherlands 270 Africa $54,778,483 1,776 2,010,920 7 Virgin Active U.K. 252 Total $72,749,756,313 133,760 129,397,925 8  Nuffield Health Fitness & Wellbeing Centres U.K. 200 Source: 2012 IHRSA Global Report 9 Town Sports International U.S.A. 160 10 Central Sports Co. Japan 157 CBI Readership 11 McFit Germany 148 Presidents/Board, VPs, GMs 7,790 12 SATS Sweden 110 COO, CEO, CFO, CTO, etc. 1,420 13 Renaissance, Inc. Japan 103 Directors, Department Heads 5,270 14a Fitness World Denmark 101 Managers 7,025 14b Life Time Fitness U.S.A. 101 Sales/Marketing Staff 1,505 15 Bodytech Colombia 93 Total 23,010 16 David Lloyd Leisure U.K. 89 17 LA Fitness, Plc U.K. 80 18 Holmes Place Germany 79 CBI DISTRIBUTION 19a Gold’s Gym International U.S.A. 75 U.S.A. 20,125 19b Fernwood Women’s Europe 1,055 Health Clubs Australia 75 Asia, Australia 640 20 Bannatyne Fitness U.K. 61 Canada 590 21 Snap Fitness U.S.A. 56 Central and South America 315 22a ELIXIA Nordic AS Norway 55 Africa, Middle East & Rest of World 285 22b BIO RITMO/SMARTFIT Brazil 55 Total 23,010 23 Russian Fitness Group Russia 50 24a L&T Health & Fitness U.S.A. 49 24b Organizacion Britania Mexico 49 25 Goodlife Health Clubs Australia 44*Locations Owned ads @ihrsa.org | 1
    • Readership CBI IS THE SMART CHOICE FOR ADVERTISERS Audience “CBI allows me to more The operators of IHRSA member clubs are the “movers and shakers” effectively identify areas in the fitness industry. IHRSA members are the largest and most profitable facilities in the world. Consequently, CBI is their magazine. that I encourage my IHRSA members are the owners and decision makers and pay management team membership dues to receive CBI and rely on it to provide them to review.“ with information they can trust. Patricia A. Laus CEO & Owner | The Atlantic Club Manasquan/Red Bank, NJ Distribution Each month, IHRSA sends CBI to a targeted list of qualified club operators and fitness professionals. As the leading trade association representing the industry, IHRSA is in daily contact with more club MARKET SHARE professionals than any other organization. Therefore, IHRSA has the most complete and up-to-date database of commercial fitness facilities anywhere. In addition, each year, IHRSA hosts the industry’s Club Solutions premier event – IHRSA’s International Convention & Trade Show, and 21% major events in Europe, Latin America and Asia – adding thousands of CBI new qualified buyers to CBI’s mailing list. Club 53% Industry 26% Buying Power IHRSA estimates the total annual revenue of the industry worldwide to be more than $72.7 billion. Further, IHRSA research clearly indicates Source: Inquiry Management Systems that IHRSA clubs recognize the positive correlation between club profitability and facility improvements. Consequently, IHRSA members have demonstrated a willingness to reinvest in their facilities even during tough economic times. •  0% of readers are either directly responsible for, or have influence 8 on, their clubs’ purchasing decisions regarding fitness equipment, services, and supplies. Fast Fact Every month, new health club •  0% of the CBI readers surveyed plan to purchase fitness 7 locations join IHRSA, the industry’s equipment within the next 18 months. only global trade association. For •  BI readers ranked the IHRSA Trade Show and C example, in July 2012, Bodytech CBI as two of their top informational resources enrolled all of its 93 fitness centers when purchasing fitness equipment or services. in Colombia, Chile and Peru into •  hen asked how they prefer to read CBI, 84% W IHRSA membership. chose the print version, while 24% prefer the digital version. In addition, 11% of respondents download the full PDF to their computers (responses total >100% as multiple answers were allowed). Source: Online 2012 IHRSA survey2 | ihrsa.org/advertising
    • CBI DRIVES TRAFFIC TO MAJOR INDUSTRY TRADE SHOWSCBI is sent to qualified trade show attendees and prospects prior to major industryevents. CBI has high-profile, high-penetration circulation at all IHRSA meetings,including the industry’s premier event, IHRSA’s 2013 International Convention &Trade Show (Las Vegas, March 2013).“Anytime Fitness has more than 1,775 locations worldwideand has been opening approximately 250 clubs a year.” Chuck Runyon & Dave Mortensen Co-Founders | Anytime Fitness | Hastings, MN “Companhia Athletica has nearly 1,500 employees, 30,000+ members, and had revenues of more than $55 million in 2011. It currently operates 16 clubs in 13 cities—encompassing Brazil’s five major geographical regions—and a 17th unit is scheduled to open in late 2012.” Richard Bilton
 President & CEO | Companhia Athletica | São Paulo, Brazil
“Holmes Place operates 79 company-owned clubs inGermany, Austria, Switzerland, Spain, Portugal, Greece,Czech Republic, Poland, Hungary, and Israel.” Jonathan Fisher CEO | Holmes Place International | Amsterdam, Netherlands “Fresh Fitness now has eight clubs in operation with the goal to have 25-30 clubs in Denmark within the next five years.” Rasmus Ingerslev CEO | Fresh Fitness | Copenhagen, Denmark ads @ihrsa.org | 3
    • 2013 Editorial Calendar CBI January february march april may june Editorial Online IHRSA 2013 IHRSA 2013 IHRSA 2013 IHRSA Active Aging Services/ Pre-Show Show Issue Post-Show Joining Forces Social Media Issue Issue Network & Community Outreach Certifying FIBO 2013 Yoga & Pilates Organizations Preview Spa Products & Services Supplement to Club Business International 2013 MANDALAY BAY, LAS VEGAS MARCH 19-22 THE IHRSA GLOBAL REPORT International Convention & Trade Show Issues, 2012 / THE STATE OF THE HEALTH CLUB INDUSTRY / Mandalay Bay, Las Vegas, NV March 19-22 Product Flooring Body Weight Fitness Functional & Interactive Focus Training Testing Core Training Technology ® F.I.T. Extra Club Group IHRSA 2013 Total-Body Free Weights Circuit Management Exercise Product Equipment Training & Software Premier Selectorized 2013 Showcase Equipment F I T FITNESS INDUSTRY TECHNOLOGY MANDALAY BAY, LAS VEGAS MARCH 19-22 Bonus IHRSA 2013 FIBO IHRSA’s Distribution Legislative Summit in Washington, DC 2013 F.I.T. Extra Commercial Fitness Catalog Listings/Sidebar Oct. 3, 2012 Nov. 1, 2012 Dec. 3, 2012 Jan. 3, 2013 Feb. 1, 2013 March 1, 2013 Equipment, Services ® & Supplies Ad Closing Nov. 15, 2012 Dec. 17, 2012 Jan. 15, 2013 Feb. 15, 2013 March 15, 2013 April 15, 2013 GACover_Winter2012_NewGACover 12/2/11 2:37 PM Page 1 Material Due Nov. 29, 2012 Dec. 27, 2012 Jan. 28, 2013 Feb. 28, 2013 March 28, 2013 April 26, 2013 Get Active! Choose the Former Fighter Best Diet GINA for You CARANO Meet Hollywood’s Issue Winter Issue A Guide to Newest Action Eating Plans Superstar That Work Ad Reservation December 10, 2012 RESVERATROL: THE BEST NUTRIENT Material Due December 14, 2012 YOU’RE NOT TAKING Look Hot PLUS How to Use Your Evolutionary From Every Angle E-Newsletters January february march april may june Wiring for A CAN’T-MISS Weight Loss ROUTINE TO FIRM CBI News (monthly) a a a a a a YOUR BACKSIDE HR Digest (monthly) a a a a a a Editorial Publishing Advertising CBI & F.I.T. Contacts: Jay Ablondi Michele Eynon Craig R. Waters Executive Vice President Vice President of Advertising Editor-in-Chief of Global Products & Membership Sales c.waters@fit-etc.com jma@ihrsa.org me@ihrsa.org4 | ihrsa.org/advertising
    • For rate card or other Inquiries: E-mail ads@ihrsa.org or call 800-228-4772 (U.S. & Canada) or +1 617-951-0055G lobalReport july august september October F.I.T. 2014 november decemberGlobal market IHRSA Group Business Club Industry Descriptions Facility Youth Fitnessreports and Global 25 Exercise & Products & Show Exhibitor and photos Componentsanalysis of Programs Services listing with of all clubthe trends booth #s productsshaping the and ser-industry vices. Detailed Locker Rooms Fitness Going Green/ equipment- Athletic Franchise Cost-Savings comparison Business Companies charts. Plus: Show Preview New Product Showcase feature. F.I.T. 2014 is a year-long guide.Profile Personal Educational Sports Complete Member Weightof leading Training Resources Performance IHRSA Service Managementmanufacturers Training Associate Enhancements& suppliers Member DirectoryProfile of Treadmills Fitness Bikes/Upright Multistations & Distributed at Flooring Ellipticals/leading club Accessories & Recumbent Plate Loaded major industry Systems Lateral Motioncompanies trade shows, Machinesworldwide IHRSA, Club Industry, etc.#1 Best IHRSA/ Club Industry AthleticSeller on Fitness Brasil Show & Business Expoihrsa.org/store! Latin America IHRSA’s Conference & European Trade Show CongressMarch 4, 2013 April 2, 2013 May 2, 2013 June 3, 2013 July 2, 2013 Aug. 3, 2013 Aug. 1, 2013 Sept. 3, 2013April 15, 2013 May 15, 2013 June 15, 2013 July 15, 2013 Aug. 15, 2013 Sept. 15, 2013 Sept. 16, 2013 Oct. 15, 2013April 26, 2013 May 27, 2013 June 28, 2013 July 29, 2013 Aug. 29, 2013 Sept. 28, 2013 Sept. 27, 2013 Oct. 28, 2013Spring/Summer Issue Fall IssueApril 5, 2013 August 3, 2013April 12, 2013 August 10, 2013 july august september october november december a a a a a a a a a a a a CBI & F.I.T. F.I.T. & F.I.T. Extra Get Active! Global Report & E-Newsletters Patricia Amend Rebecca Maverick Jim Schmaltz Kristen Walsh Executive Editor r.maverick@fit-etc.com jschmaltz@healthclubs.com Associate Publisher p.amend@fit-etc.com kwalsh@ihrsa.org ads @ihrsa.org | 5
    • Supplement to Club Business International Annual Issues The 2013 IHRSA Global Report (published in June 2013) THE IHRSA GLOBAL REPORT Mailed as a special annual supplement to CBI, The IHRSA Global Report 2012 / THE STATE OF THE / provides the only comprehensive overview of the international health HEALTH CLUB INDUSTRY and fitness market. The exclusive market research contained in this report is used to compile the annual IHRSA Global 25 listings published in the July edition of CBI. The IHRSA Global Report ranked No. 1 in publication sales in 2012 at ihrsa.org/store! The IHRSA Global Report serves as a dependable perennial resource for investors and the heads of major club companies worldwide. ® Because it contains profiles of more than 240 club companies, The IHRSA Global Report is closely read by the leading club operators and is a cost-effective way for advertisers to gain exposure to this Fast Fact exclusive group of industry leaders. IHRSA member clubs and facilities spend at a much higher rate than “The Columbia Association raises capital by selling bonds non-IHRSA member clubs. on the market in New York City, and we always look forward Source: IHRSA’s Health Club Equipment to receiving The IHRSA Global Report, since we share it with Benchmarking Report the major bond-rating agencies to demonstrate the financial strength of, and positive trends in, our industry. Congratulations again on an excellent research publication!” Rob Goldman Chief Operating Officer & Vice President | Columbia Association | Columbia, MD The IHRSA Global Report compiles the most relevant industry research into one handy publication. IHRSA invests considerable resources towards conducting industry-specific Company Profiles research that is unmatched by any other SUPPLIER PROFILES Leading club publication or organization serving the operators worldwide / PRECOR / industry. Specifically, IHRSA conducts Precor designs and builds premium fitness equipment for effective workouts that feel smooth and natural. Our dealer locations across North America equipment is chosen by health clubs, COmPAny PROfILES quarterly and annual surveys of club operators your hotels, spas, universities, and individuals and around the world, we support decades, success with everything from space across the globe. For nearly three we’ve driven fitness forward. We planning and financing to responsive continue that heritage every day by assistance and one of the best number of members: number of Clubs: Principal: Meshal Al Saleh warranties in the industry. 2011: 38,500 2011: 3 advancing what’s possible in design and analyzes key economic data to provide CEO: Gerard Oliver 2010: 37,700 2010: 3 innovation, member experience and Whatever solutions you 2009: 35,500 2009: 3 service – all so people keep coming select, rest assured we always STAY AT THE FOREFRONT OF INNOVATION Principal: Phil Wendel 2008: 4 back and moving forward. We recognize focus on your business 2007: 2 of CEO: Greg Wells that a great workout is the sum needs first. number of members: IHRSA members with the knowledge they many parts. In your hands, the products, 2011: 4,222 services and technologies we offer 2010: 4,919 to can be combined in countless ways Phone: (800) 786-8404 2009: 4,909 media Contact: or (425) 486-9292 Pooja Manon complement the programs, atmosphere www.precor.com +965 25636398 and member experience you’re creating. need to be successful. and www.amtfitness.com markets Served: With dedicated representatives Principals: Larry Isham, media Contact: Christine Thalwitz “I have learned more, Kathy Langlotz Middle East (434) 974-9890 more interesting people Revenues: met media Contact: 2012: $9,140,158 (projected) Larry Isham and bought more equipment markets Served: USA: Principal: António Macias 2011: $8,496,392 (979) 823-0971 South Atlantic (DE, DC, FL, 2010: $7,883,979 GA, MD, NC, SC, VA, WV) most remarkable in the CEO: António Macias markets Served: USA: 2009: $7,614,742 M/ / SALSBURY INDUSTRIES – LOCKERS.CO markets Served: West South Central 2008: $6,595,443 Trade Show in our industry. Revenues: (AR, LA, OK, TX) 2012: $38,250,000 (projected) Portugal 2007: $5,742,118 In business since 1936, Salsbury 2011: $36,100,000 It is probably the best Revenues: Comments: Expanding into Industries – Lockers.com is the industry All advertisers in The IHRSA Global Report 2010: $32,400,000 2012: $3,625,720 (projected) the South College Station AleX fitness leader in the manufacturing and investment that $4,196,893 ever 2009: $32,200,000 2011: I have area of our community and www.alexfitness.ru distributing of quality metal lockers, 2008: $32,900,000 2010: $5,326,817 attempting to buy out a wood lockers, plastic lockers, and 2007: $28,800,000 made in this industry. 2009: $5,214,832 competitor. Kondratevsky Prospect 64/6 A encourage everyone and 2008: $4,893,878 storage solutions. Family owned AchmeAI would Revenues: Saint Petersburg, Russia heAlth who pay their invoices by June 30, 2013 an operated, Salsbury Industries is 2012: $3,165,426 (projected) Aerofit attend.” to make the effort toheAlth centers Phone: 78126004600 2011: $2,784,850 ISO 9001: 2008 certified company. Customer Service Representatives are & fitness www.achmeahealth.nl 2010: $2,162,671 founded: 2008 Operating in nearly 500,000 square available Monday through Friday from CA and Columbus, by Clive Caldwell, President Gladsaxe, 43 Apeldoorn www.aerofitclubs.com 2009: $2,142,883 number of Clubs: feet in Los Angeles, 7:00 AM to 5:00 PM PST. Whether wide Netherlands The Cambridge Club, 1900 West Villa Maria 2008: $2,113,775 2011: 34 OH, Salsbury Industries carries a telephone, e-mail or fax, we will be 2007: $2,102,777 will receive double points toward IHRSA’s variety of quality products that can be Phone: +31 55 599 4720 Ontario, Canada Bryan, TX 77807 USA 2010: 10 sure to provide friendly and courteous 2009: 10 large Phone: (979) 823-0971 shipped factory direct from our service every step of the way. founded: 1977 Al corniche club co. number of members: inventory. Whether you are around number of Clubs: founded: 1984 www.alcornicheclub.com 2011: 150,000 the corner or around the world, Phone: (800) LOCKER 2009: 37 number of Clubs: 2010: 100,000 PO Box 318 Dasman 15454 most orders ship within 24 – 48 hours or (800) 562-5377 2007: 32 2011: 4 2009: 50,000 Associate Member Point System (AMPS). Kuwait, Kuwait 318 Kuwait www.lockers.com 2010: 2 in Las Vegas March 19 – 22, 2013 Join your colleagues+965 25636398 Bay of receipt. number of members: Phone: at Mandalay International Convention & Trade Show 2009: 60,000 2009: 2 2008: 2 for IHRSA 2013 – the 32nd Annual founded: 2005 markets Served: 2007: 2 800-228-4772 (US and Canada) or Netherlands number of Clubs: number of members: Visit ihrsa.org/convention or call 2011: 1 2011: 8,650 2010: 1 617-951-0055 for the most +1 up-to-date information. Active life IHRSA.ORG 2010: 7,750 2009: 1 www.activelife.pt 2009: 7,700 2008: 1 Principal: Kovalev Alexey A © COPYRIGHT 2012 IHRS IHRSA GLOBAL REPORT | 102 R. Joaquim Rocha 2007: 1 CEO: Kovalev Alexey 5/2/12 2:02 PM Cabral nº26 number of members: media Contact: Lisbon, 1600-0751 2013 ad-Global.indd 2011: 3,500 Alexey Vasin Lisbon Portugal 2010: 3,200 79859957757 Phone: +351 966 132 162 2009: 3,000 markets Served: founded: 2003 Russia Supplier Profiles 42 IHRSA GLOBAL REPORT | © Copyright 2012 ihrSA ihrSA.org Editorial support for advertisers6 | ihrsa.org/advertising
    • F.I.T. 2014 Commercial Fitness Catalog Equipment, Services & Supplies (published in November 2013) IHRSA’s Fitness Industry Technology (F.I.T.) Commercial Fitness Catalog is a valuable year-round resource that’s designed to simplify Fast Fact the purchasing process for club operators and staff. The material is According to IHRSA’s 2012 organized by product category and accompanied by charts to permit Industry Data Survey, the side-by-side comparison of product features—a reader service unmatched IHRSA-member facilities by any other buyers’ guide in the fitness industry. The guide’s easy-to-read surveyed typically spend format enhances the buying process, efficiently connecting suppliers $115,000 per year, or 5.3% with customers. F.I.T. is a special supplement to Club Business International of their total revenue, on fitness and is mailed to all subscribers. Published in November, F.I.T. is distributed equipment, office technology, at all major industry trade shows throughout the year, from the fall of and facilities and grounds. 2013 through the fall of 2014.“I look forward to reading F.I.T. each year. It provides acomprehensive overview of all the new products andservices available to me.” F I T FITNESS INDUSTRY T ECHNOLOGY Scott Gillespie Owner | Saco Sport & Fitness | Saco, ME All listings appearing in the annual F.I.T. guide and the monthly “F.I.T. Extra” section of CBI are created and/or updated online at fitextra.com. All IHRSA associate member companies receive their own unique user name and password to access fitextra.com. Any questions relating to the use of this site should be directed to Project Manager Rebecca K. Maverick at r.maverick@fit-etc.com or +1 781-544-3709. 2013 Commercial Fitness Catalog Equipment, Services & Supplies F.I.T. includes Plus: ® comparison charts on: •  ront of Book F • Bikes “New Product Showcase” • Climbers • HRSA Associate I • Elliptical Trainers Member Directory 82% of respondents rate • Technology F.I.T. Extra (CBI Product • Treadmills Profiles) as “valuable” or “extremely valuable” to them as readers. ads @ihrsa.org | 7
    • INTEGRATED MARKETING OPPORTUNITIES Advertising on ihrsa.org offers companies an exciting opportunity to reach health club operators at one of the industry’s highly valued sites. ihrsa.org: The Premier Website for Health Club Operators The industry relies on ihrsa.org more than ever for the latest news, data and other information about the fitness business. The number of page views continues to climb, and we enjoy a high level of engagement with the site’s visitors. Most importantly, we’re connecting with our audience – primarily health club owners and operators – by giving them the best and most relevant content available anywhere. 2012 HIGHLIGHTS •  ecorded more than 325,000 page views in March 2012 alone. R •  ach ihrsa.org visitor spent more than 3 minutes on the site E and viewed 4.5 pages per visit, on average. • HRSA has more than 10,000 members in its LinkedIn I group, more than 2,500 fans on Facebook and more than 4,050 Twitter followers giving our content enhanced social media distribution. The IHRSA blog averages more than 30 posts each month and is widely read and distributed. •  rom March to June 2012, ihrsa.org recorded more F than 4,800 visits originating from Facebook. Enhance Your Presence with Video Want to grab readers’ attention and get them to click through to your website? Incorporate video messaging into your ads in the digital edition of CBI, which is sent monthly via email to more than 19,000 subscribers. Ask your IHRSA representative for details!8 | ihrsa.org/advertising
    • THE IHRSA ONLINE BUYER’S GUIDEThe enhanced ihrsabuyersguide.com makes it easier for club owners and fitnessprofessionals to find the products and services they need to run their businesses.Features:•  etter search engine optimization (SEO) – IHRSA B has made it easier for your products and services to be found on internet search engines such as Product Showcases: Google, Yahoo! and Bing. Video is a free offering for product•  elf-service or customer assisted – Companies S showcase listings. may update and enhance their listings online or they can contact their IHRSA account Category Index: representative directly. Potential customers• hrsabuyersguide.com is fully integrated with i can search by product ihrsa.org and managed by IHRSA as a service categories or for its membership. company name. Your listing includes a direct link to your company’s website, related CBI articles and much more. For additional information, contact ads@ihrsa.org. Enhanced Listing: Social marketing – Enhanced listings may include your Facebook and Twitter links.CBI Classified/Marketplace Ads “Club Business InternationalHiring? Selling a health club or fitness equipment? Have a is an essential resource fornew product or service to promote? A classified ad in CBI’sMarketplace is a great, cost-effective way to get your message my management team. Itout to the industry’s key players. Place a text ad or include a stands head and shoulderslogo and add color for extra visibility. Discounts are available above the other magazinesfor a multi-issue commitment. For more information, e-mail in the industry.”classifieds@ihrsa.org or visit ihrsa.org/classifieds. Rick Beusman President | Saw Mill Sports Management Mount Kisco, NY ads @ihrsa.org | 9
    • Each edition of CBI provides valuable editorial opportunities for IHRSA associate members and advertisers. What’s New: | Innovations | What’s New Editorial profiles | Innovations | FIT Extra Total-Bo of new products dy Cardio Affinity Amp KettleBell Concepts » Affinity Amp into a » KettleBell Concepts has entered has introduced its BODY-SOLID, INC. an CYBEX INTERNATIONAL, INC. strategic partnership with TurboRoster, flagship mobile and services. marketing FASSI SPORT online registration and social-media SEE OUR AD ON TAB marketing offer system serving health clubs that platform, the and small- personal training, group fitness, Affinity Mobile group training sessions. The new joint offering Platform, or AMP. programming and CEC- Conceived from the provides clubs with KettleBell Concepts with access to the TurboRoster ground up for the approved ongoing education, along clubs can utilize a variety of fitness industry, platform. For a low monthly fee, to a built-in rewards program— this affordable features—from payment collection Concepts enrollment solution provides and can also track analytics on KettleBell Endurance by Body-Solid more information, contact the customized and and calculate their final ROI. For E5000 Elliptical Trainer NEW cepts.com. —| A Mobile Platform for members branded mobile 425A Arc Trainer company at 646-424-0877; kettlebellcon Endurance Center Drive elliptical EX 07 from Affinity Amp apps for Android, The CYBEX 425A Arc Trainer has trainers offer a blend of research, been The EX07 elliptical from Fassi Sport iPhone, and the designed to provide a solution for engineering, performance, and light- employs a Seesaw Motion Pad System health club commercial applications. It meets mobile Web to engage and empower technology. Patented technologies and to manage the ergonomic pedal angles, members with the information they need, when have been applied to provide a stable, complements a facility’s needs with its and full compact footprint, elegant design, while twin-stride tuning provides an they need it. Analytics, push notifications, space-efficient platform to perform and easy-to-use features. Combining elements easy, electronic stride adjustment. meaningful, rigorous low-impact, full-body social-media integration facilitate of a skier, elliptical, stepper, and An innovative system and magnetic Used by workouts. The combination of a natural hiker, ongoing conversations with members. the 425A Arc Trainer makes it possible resistance link the movement of the mobile stride, quality manufacturing, and clubs across America, AMP represents for users to focus on their specific upper-body handles and that of the leg ROI is greater retention. superior programming have created pedals to ensure that the upper body engagement, and the the latest evolution in cardio training. fitness needs, and can facilitate a virtually company at For more information, contact the The E5000 uses an internal generator, unlimited number of workout combinations. isn’t simply pulled by the legs, but, instead, must work on its own to 208-549-5990; affinityamp.com. —| The 425A’s remarkable versatility eliminating any power requirement. obtain satisfies every club-member population. a total-body workout. Twenty resistance Designed for extreme durability, levels are offered. the E5000 offers a commercial warranty. Manufacturer’s list price: $4,995.00 FIRST DEGREE FITNESS, Harbinger Fitness Manufacturer’s list price: $2,875.00 NORTH AMERICA » Harbinger Fitness Classy KitLock BRUDDEN TECHNOLOGY locker solutions has added to its family from Codelocks of popular 6” padded leather weightlifting belts to include size XXL. With a new look featuring a debossed logo and shield, the belt is designed » to provide maximum 750AT Total Body Arc Trainer support for the back and Codelocks, Inc. The self-powered commercial CYBEX E-720 Fluid Cycle XT - Multi- KitLock brand of coded locker abdomen. Made of real function Cycle / UBE Cross Trainer » Codelocks showcased its innovative E610 Elliptical 750AT Arc Trainer combines elements held recently in Essen, Germany. leather with interior of a climber, hiker, and skier to produce solutions at the FIBO trade show, foam cushioning and a E610 is a compact elliptical trainer The E-720 Fluid Resistance Cycle than a key to secure lockers. that a variety of workout combinations XT KitLock employs a PIN code rather plush suede lining, the still permits large steps (18"), respecting . By (Cross Trainer) combines the fun of enter a four-digit PIN, lock New belt for XXL-size varying resistances and inclines, “Using KitLock, members can simply belt is double-stitched ergonomic standards and simulating the cycling, an upper-body ergometer, and key around or having to use coins lifters from Harbinger same area can be targeted in different and go, without having to carry a throughout for enhanced natural walking. It offers comfort ways, to build muscle, burn calories, the added enhancement of First Degree the managing director of Fitness and Fitness’ patented Variable Resistance— or tokens,” explains Grant Macdonald, durability, and contoured safety to users with an exclusive movement or both. The versatility of the high-end to show the locker is in use, and, producing an impressive total-body Codelocks. A red LED light flashes To ensure system that provides a smooth workout, CYBEX Arc series allows health clubs unlocked by using a master code. from back to front for added comfort. independent of the training profile. trainer. With 20 levels of variable if a user forgets the code, it can be capability, the 6” padded leather A to purchase one unit that will help company at 714-989-2900; peak tensioning touch-screen panel enables exercisers adjustment, the machine is ideal For more information, contact the steel all members reach their personal for belt also features a heavy-duty, dual-pronged to enjoy entertainment, and the E610 fitness goals. health clubs that want to attract a wide codelocks.com. —| contact the membership base, from sedentary roller buckle. For more information, is very quiet. ess.com. —| Manufacturer’s list price: $7,995.00 individuals to elite athletes. The cross company at 707-438-7777; harbingerfitn trainer is easy to use and offers workouts that are fun, providing cardio and strength training with high caloric burn. Manufacturer’s list price: $3,399.00 Club Business Internation al 67 i h rs a . o rg | AUGUST 2012 | 68 Club Business Internation al | APRIL 2012 | i h rs a . o rg F.I.T. Extra: Extensive product descriptions with photos. Digital CBI: Call out your ad or editorial online with a video. Online & Mobile Exposure IHRSA members can read and download each issue of CBI—exactly as it appears in print—from ihrsa.org/cbi. Members can locate specific articles or topics using our online search engine. In addition, CBI News is sent via e-mail to more than 19,000 readers at the beginning of each month, allowing club operators worldwide to read CBI instantly. In addition to ihrsa.org, digital editions of all IHRSA magazines are also available at Scribd.com, a major ePublishing site—generating significant additional exposure for advertisers each month.10 | ihrsa.org/advertising
    • Value Proposition*: Innovations Opener*:An exclusive 2-page company profile. A dedicated page for your product image. | IHRSA Report | Member News | IHRSA Report | Member News Value Proposition Power Systems Innovations What’s New 65 | FIT Extra 67 | BuyersMar t 101 By assigning equal value to their business, suppliers, and customers, Today, Power Systems employs the Paulettos have developed a dynamic distribution company nearly 100 people, has partnerships with approximately 40 equipment- product brands—including Bodyblade, I Keiser, Polar, and TRX—and carries t’s a classic story of young recognized strength and conditioning more than 2,000 individual items. entrepreneurs setting out with coach at the University of Tennessee little more than dreams … and in Knoxville. Building on value achieving much more than they Training videos not only seemed a Key to its success and overall strength could ever have imagined. logical next step, but also proved to be a are the brands with which Power No, in this particular case, the tale promising, open-ended one. Soon, Bruno Systems has aligned. The company’s doesn’t begin in a garage, or in the and Julie were adding other sports appeal to leading, well-known suppliers basement of a parent’s home, but, rather, “inperformance training equipment, such as is its ability to “bring value to the table,” a room no larger than a walk-in closet.” dumbbells, jump ropes, and exercise explains Bruno, who is CEO. “All of the The year was 1986, the entrepreneurs mats, to their product line. After seven qualities that define Power Systems— were a husband-and-wife team, Bruno years of remarkable growth, their home- our mission, values, brand attributes, Power Systems’ catalogs and Julie Pauletto, and the business was based business evolved into a full-time etc.—become associated with the encompass more than Julie and Bruno Pauletto 2,000 items TRUE Fitness, CS800 Total-Body Power Systems, which, at the time, venture, forcing Bruno to leave his products that we distribute; when we do Elliptical —| produced several sports-training videos position at the university to help Julie our job well, it reflects well on them. We and marketed them to coaches in high manage the ever-expanding business. create positive experiences between school, college, and other athletic venues. The company was a natural outgrowth of Bruno’s interests, background, and “At the time, our company’s entire operation was run out of a room no larger than a walk-in closet,” recalls Julie, who » “ALL OF THE QUALITIES THAT consumers and our supplier’s brands.” How “positive” that experience has been is attested to by research showing convictions and vision, driven by her concern that today’s culture places Power Systems Pro Forma accomplishments. A world-class athlete, now serves as president. “I was the that Power Systems enjoys a 96% undue importance on attractiveness. he’d participated in the 1984 Olympic order taker, purchasing agent, shipper, DEFINE POWER customer satisfaction rating. “We’ve allowed our concept of beauty Year Founded: 1986 Games in Los Angeles in the shot put, and accountant, and secretary.” SYSTEMS—OUR Getting to that figure has required to become synonymous with—if not to had subsequently become a nationally Since then, the company has become some meticulous partner vetting. “Our Number of employees: MISSION, VALUES, entirely replace—our sense of fitness. The approximately 100 an industry power- approach to entering into agreements sports and fitness industries have house, a one-stop shop BRAND ATTRI- with other brands is different from that of contributed to this by utilizing images Revenues: of sorts for a wide BUTES, ETC.— other distributors we know,” says Bruno. that aren’t real, but represent a subset of N/A range of exercise “We look for companies that are category the industry’s audience—the extremes of Powerhouse Partners BECOME ASSOCI- Number of partners: environments and leaders, have great quality and service fitness, body shape, and athleticism. Recently, Power Systems signed on two new partners, notes 40-plus end-users, including ATED WITH THE records, and whose customer-centered “We’ve used those images as much as CEO Bruno Pauletto, that testify to the company’s ability to health clubs, personal values parallel our own. We treat our Number of products: PRODUCTS THAT anyone,” she acknowledges. “But we align with best-in-class industry suppliers. The companies: trainers, high schools, suppliers and customers the same way. approximately 2,000 decided that it was time to change the Life Fitness and Les Mills International. WE DISTRIBUTE; colleges and universities, “We decide what’s best for both photos we choose and the stories we tell. “We’re very proud that they’ve put their trust in Power Systems,” professional sports WHEN WE DO companies and then work toward our We want to serve a nation that’s focused Photo sponsored by TRUE Fitness he says. “These agreements validate both our values and our teams and players, OUR JOB WELL, IT common goals. We expect high-quality on true, not idealized, fitness.” efforts. It shows that the work, systems, and processes that and consumers. In products and responsive service. Our In that spirit, Power Systems is using we’ve developed and implemented over the past few years have November 2007, its REFLECTS WELL suppliers expect us to sell their products images of real people of all ages, shapes, put us in a position to work with major brands—that we have the constant growth— ON THEM.” and pay on their terms.” sizes, and abilities in its advertising, ability to accommodate their future growth.” which had been catalogs, Website, and other media. Pauletto observes that the Life Fitness and Les Mills partnerships averaging 20%–25% Relying on reality Looking to the future, the challenge will significantly increase Power Systems’ market reach and per year—prompted In reaching out to customers, Power will be to “find like-minded people and inevitably lead to similar opportunities. the company to move Systems has, again, adopted a unique companies to help drive our growth,” into a 250,000-square- position. Recently, the company has Bruno says. “Any new opportunity we foot facility, formerly focused its efforts on what it sees as consider must serve Power Systems, our a book warehouse, “real people.” Its new marketing and partners, and our customers well.” —| in Knoxville. messaging emphasis reflects Julie’s – Jon Feld, jfeld@inc.com i h rs a . o rg 106 Club Business International | AUGUST 2012 | ihrsa.org ihrsa.org | AUGUST 2012 | Club Business International 107 | APRIL 2012 | Club Business Internation al 63*Exclusive opportunity: only one available per issue “CBI is a great publication. It is clear, comprehensive and provides a multitude of ideas and resources. It is a must read!” Bill McBride President & Chief Operating Officer | Club One, Inc. | San Francisco, CA | IHRSA Report | Member News | IHRSA Report | Member News Associate News: ASSOCIATE PROFILES ASSOCIATE NEWS < ASSOCIATE PROFILES < ASSOCIATE NEWS A place to share your company or BodyMedia American Council on Exercise CardioReady Precor, Inc. Jonathan Ross and Lawrence Biscontini, M.A., have Precor, Inc., has named Tom Hull vice president joined the team at the American Council on Exercise (ACE). of sales, Americas, filling the role previously held by Ross, who is senior consultant, personal training, is a Chris Torggler, who is now general manager, Precor employee news. recognized speaker, author, and thought leader in personal Strength. Most recently, Hull was vice president and training, and will help with ACE’s Integrated Fitness executive committee member at Attachmate Corporation, BodyMedia FIT is an on-body monitoring Training Model, which spans the health-fitness-perfor- CardioReady, an independent entity where he led North American sales and consulting system that consists of the BodyMedia mance continuum. Biscontini, who is senior consultant, comprised of physicians, attorneys, operations. Previously, he spent nearly 20 years in FIT Armband monitor, the online Activity group fitness, is known for creating award-winning and AED industry veterans, offers a leadership positions with such firms as RealNetworks, Manager, an optional display, and free group fitness and personal training programming for comprehensive AED Program that health Sequent, and IBM. A member of the 1980 U.S. Olympic downloadable apps for mobile device users. clubs and spas internationally. He will help develop and clubs can utilize to help enhance safety. rowing team, Hull remains an active competitor in When worn, BodyMedia FIT Armbands expand ACE’s group fitness instructor certification, and Lawrence Biscontini CardioReady assessments have revealed masters racing, and serves on the board of the YMCA Tom Hull automatically and accurately track calories support continuing education. For more information, that 80% of facilities with AEDs are of Greater Seattle. For more information, contact the burned, steps taken, and minutes engaged contact the company at 858-279-8227; acefitness.org. —| non-compliant. With on-site inspections, company at 800-786-8404; precor.com. —| in activity, along with monitoring the quality tracking and notification software, physician of one’s sleep. The information tracked can be easily evaluated with BodyMedia’s Core Health and Fitness oversight, and complete legal review and SPRI Products, Inc. Core Health and Fitness, LLC, the corporate remediation, health clubs that become SPRI Products, Inc., has promoted Lizz Erickson to online Activity Manager, and adding the holding group for the Star Trac and Stair- “CardioReady Certified” are assured commercial sales manager, where she oversees all easy-to-use food log creates a compre- Master brands, has signed an exclusive rescue-readiness and the protection of commercial sales in the U.S., including health clubs, hensive system to improve weight loss. global license with Nautilus, Inc., to utilize Good Samaritan Laws. CardioReady yoga studios, universities, municipalities, hospitality, For more information, contact the com- its TreadClimber patent technologies for provides a free consultation and preferred military, and corporate wellness. A SPRI employee since pany at 412-288-9901; bodymedia.com. —| the commercial fitness market. The unique pricing to all IHRSA members. For more 2007, Erickson previously served as the national account modality combines treadmill and stair- information, contact the company at manager, where she called on many commercial markets Muscle Up Marketing climbing movements into a user-preference 800-614-9368; cardioready.com. —| and specialty fitness retail outlets in the Eastern U.S. “As motion. “TreadClimber was extremely popular with consumers in the commercial a seasoned veteran, Lizz has an unwavering commitment setting, and we believe that many club members will be excited to see the product Quest Nutrition to providing the highest levels of service and support for and technology return,” notes Bill McMahon, the chief operating officer for Nautilus. our customers,” says Herb Flentye, the president and For more information, contact the company at 800-228-6635; startrac.com. —| Lizz Erickson CEO of SPRI. For more information, contact the company at 800-222-7774; spri.com. —| Fitness EM, LLC Fitness EM, LLC, has appointed Mark Ish to the position Zoom Media, Inc. of national sales director, reporting to Steven Sandler, Zoom Media and Marketing, a digital place-based media Muscle Up Marketing is a full-service the vice president of sales. Previously, Ish was the vice company, has appointed Judy Kenny to president, sales health club marketing and advertising president of sales and marketing at Altus Athletic, and and marketing. Most recently, Kenny was responsible agency that offers the latest technology formerly, he was the director of sales for Wham-O, where Quest Nutrition is the creator of the for the sales, marketing, and research strategies for and services for health clubs, including he managed the sporting goods and big-box retail channels. first Low Carb Protein Bar that’s best Newscorp’s 20th Century Fox Television. Previously, text message/mobile marketing, e-mail “Mark brings a wealth of experience in the fitness and known for what it doesn’t contain. It has she helped restructure the MyNetworkTV Network, and marketing, social media management, consumer packaged goods businesses, and he represents no soy, sugar, or sugar alcohols, gluten, spent 10 years as head of Univision sales. Zoom also QR codes, and more. Integrating these the next step in building our organization,” says Sandler. trans fat, or junk ingredients. Available in recently announced that Tom Lapcevic, the president of services allows clubs to develop a true Ish earned his bachelor’s degree in business adminis- six delicious flavors, Quest Bars have 20 Zoom’s ClubCom division, has assumed responsibility multichannel advertising campaign, Mark Ish tration from San Diego State University. For more grams of high-quality isolate proteins, for all venue development and is reporting directly to Judy Kenny attract more members, and distinguish information, contact the company at 800-704-5561; and only 4–6 grams of non-fiber carbs. the CEO. For more information, contact the company themselves from competitors. The empowerfitness.com. —| Formulated to perfectly combine taste, at 212-685-7981; zoommedia.com. —| company is well-known for its history of nutrition, and convenience, the Low prompting maximum response on direct- Carb Protein Bar is available online. Associate Profiles: mail postcards for its clients, and its staff The company has filed for a patent on its consists of gym marketing experts who unique Low Carb Protein Bar. For more have extensive knowledge and experience information, contact the company at in the industry. For more information, 888-212-0601; questproteinbar.com. —| contact the company at 800-516-4480; Enhanced editorial for muscleupmarketing.com. —| member companies. 122 Club Business International | FEBRUARY 2012 | ihrsa.org ihrsa.org | FEBRUARY 2012 | Club Business International 123 ads @ihrsa.org | 11
    • GET ACTIVE! Get Active! magazine is your gateway to the health club consumer and owner. Get Active! will position your brand prominently in front of club owners, health club professionals and thousands of health conscious consumers. Get Active! is published three times a year: Winter, Spring & Fall. PLUS What You American Dreaming GA0311_CoversTemps_NewGACover 5/3/11 11:40 AM Page 2 Need to Know ALLYSON About FELIX Hydration The Olympic Star’s Quest for Golden Glory SLIP INTO Look HOT SOMETHING ALLYSON COMFY at Any Age FELIX Best Shoes for Summer Moves GA1010_Covers_NewGACover 9/8/10 10:43 AM Page CV1 TRAINING TIPS FOR THE YOUNG AT HEART Choose the Best Diet for You At only 26 years old, U.S. sprinter Allyson Felix PRESENTS is ready to compete at The Future Looks Golden her third Olympics. Is she finally ready to be A Guide to Eating Plans That Work BY STACY ACHUA Stop America’s Sweetheart? I t’s not easy keeping up with Allyson Felix. The superstar American sprinter is usually a step (or several) ahead of the competition, Dieting Run in which is more accustomed to seeing the back of her head than her million-watt smile. But it’s not easy keeping up with her off the track, either, especially in the weeks leading up to the 2012 Summer Olympics. Felix is the highest profile track-and-field athlete currently on the U.S. Olympic team, and endures brutal training regimens in plyometrics, speed drills and Olympic lifts. Her natural athleticism START ST YLE LIVING heading into the London Games, she’s in heavy and relentless drive have earned her more than a demand as a product endorser, invited guest, dozen gold medals in international competitions in role model and interview subject. Those things the 100m, 200m, and 400m races. She is the current happen when you’re gorgeous, successful, and famous, and about to compete on the world’s and three-time world champion in the 200m, and five time U.S. champion in the same event. She still A GUIDE TO THE largest stage. With all the distractions, Felix knows the impor- tance of firm grounding, which she finds from her holds the national high-school record in the 200m. Despite her accomplishments, Felix has never won an Olympic gold medal in an individual THE NEW RULES SEASON’S BEST ELISABETH FOOTWEAR faith and family. A believer in visualization before event, her single gold earned as one of the U.S. OF WEIGHT LOSS ROHM competition, the Southern California native centers runners in the 400m relay when the team finished herself before every race by praying with her mother first in Beijing in 2008. She’s focused on changing Exclusive Interview LINDSEY before stepping onto the track. Even after competing that this summer in London. Four Movies, in two previous Olympics and winning one gold The 26-year-old sprinter is a proud member and two silver medals, she’s never strayed from of the President’s Council for Fitness, Sports and VONN her modest roots. Nutrition, a position that allows her to motivate Once called “chicken legs” as a young girl, Felix’s slender 56", 115-lb frame belies her prodigious ath- others to live a healthier lifestyle. She plans on increasing her call for the nation to become Madonna: No Problem! letic gifts and physical strength. She’s aggressive in more active and healthy in the coming years, but Work Out Fitness Keeps On Her Olympic the weight room, able to leg press 700 lb, and first, London is calling. With the Material Girl This Hot Actress Highs and Lows 14 IHRSA | w w w. h e a l t h c l u b s . c o m GET ACTIVE! 15 Going Chris Evert: 5 Feet of Strength Still Vibrant at 55 Shoes That Help Boost Your Results Ways to ENERGIZE YOUR WORKOUT Many health club companies, such as Anytime Fitness, “private Get Smart EXERCISES THAT INCREASE label” Get Active! with their company’s logo and contact information. GACover_Fall2012_MYM_NewGACover BRAIN POWER 7/27/12 11:05 AM Page 3 This enables clubs to leverage IHRSA’s trusted editorial and professionally designed magazine as a marketing tool to reinforce their brand image with their members, prospects and within their communities. You may also “private label” Get Active! for your PRESENTS Amazing Body company’s marketing purposes. Ask your IHRSA representative Sculpt Sexy Transformations HOW YOU CAN for more information. Shoulders ACHIEVE THE SAME and Arms RESULTS Go Sleeveless with Confidence GET YOUR KICKS IN STYLE plus: The Season’s Best Running Shoes HOW TO READ NUTRITION USA SOCCER CAPTAIN LABELS Christine Knowledge Is Power Rampone FIRST-TIME ADVERTISERS Life as a Gold Medal Mom Special marketing packages are available for new IHRSA associate members. To learn more, e-mail ads@ihrsa.org or call +1 617-951-0055.12 | ihrsa.org/advertising
    • “I look forward to reading CBI News each month forits extensive news coverage and information on thelatest trends in the industry.” Laurie J. Smith SVP of Operations | Leisure Sports, Inc. | Pleasanton, CAE-NEWSLETTERSExpand your electronic outreach with IHRSA’s cost-effectivee-newsletters.CBI News is sent monthly to more than 19,000 executives and staff athealth clubs and wellness companies around the world. It includeshighlights of the current issue of Club Business International.HR Digest, powered by healthclubs.com/jobs, is sent monthly to morethan 2,000 human resources (HR) directors, hiring managers and generalmanagers with HR duties at health clubs and wellness companies inthe U.S. and Canada. It includes industry HR news, articles on keyemployment-related topics, and information and offers regardingIHRSA’s HR publications and other resources. FITNESS BUSINESS (Brasil) Published bimonthly, Fitness Business targets the fast-growing Brazilian fitness market and is the official magazine of the IHRSA/Fitness Brasil Conference and Trade Show, the largest industry expo in Latin America, held each year in São Paulo, Brazil. Fitness Business is published in Portuguese and available digitally on ihrsa.org. For more information, contact Jacqueline Antunes at ja@ihrsa.org. ads @ihrsa.org | 13
    • CLUB BUSINESS For rate card or other Inquiries: INTERNATIONAL E-mail ads@ihrsa.org or call 800-228-4772 (U.S. & Canada) or +1 617-951-0055 Photography (cover and above): © Artiga Photo/Corbis | Design: Samantha Cuozzo Graphic Design ABOUT IHRSA Established in 1981, the International Health, Racquet & Regardless of which medium you select, advertising Sportsclub Association is a not-for-profit trade association with IHRSA will help you achieve visibility among fitness representing health and fitness facilities, gyms, spas, sports industry leaders. Your involvement with IHRSA will allow clubs, and suppliers worldwide. The association’s membership you to build lasting relationships for your business. Because includes more than 10,000 clubs in 78 countries, along IHRSA is a member-owned association, all profits are with more than 650 industry manufacturers and service invested back into services for members and global companies. IHRSA’s mission is to grow, protect, and promote initiatives that foster industry growth. the health and fitness industry, and to provide its members with benefits that will help them be more successful. IHRSA offers high-quality publications, websites, and educational networking opportunities in the major health club markets worldwide. International Health, Racquet & Sportsclub Association Seaport Center | 70 Fargo Street | Boston, MA 02210 USA ® Contact Tel: 800-228-4772 (U.S. & Canada) +1 617-951-00554 ihrsa.org/advertising ads @ihrsa.org ihrsa.org | healthclubs.com | ihrsabuyersguide.com