Leslie Bradshaw New Leaders Council // Washington DC Institute // “Internet Politics & Technology Weekend” // 4.18.09
Hi. My name is Leslie. 1982 - 1993 1993 – 2000 2001 – 2004 2000 – 2001 2005 – present Hi  > The Big Picture > 7 Key Platfo...
<ul><li>“ Relationships start more quickly on the Web. They can move from a self-sorted online conversation to the telepho...
<ul><li>“ When trust goes up, speed goes up and costs will go down.”  </li></ul><ul><li>- Stephen M.R. Covey </li></ul><ul...
<ul><li>People are: </li></ul><ul><ul><li>Creating more media </li></ul></ul><ul><ul><li>Seeking out more media </li></ul>...
Friends, Family, Colleagues You Your Org Your Team Target Audience(s) Hi >  The Big Picture  > 7 Key Platform Categories >...
<ul><li>“ We're moving away from 'users,' 'customers,' and 'shoppers.' Social media is bringing back the human element to ...
The Conversation Prism Social Networks Wikis Blogs Visual  Content Online  Collab. Twitter Share and Store Hi > The Big Pi...
<ul><li>Communication and Promotional Tools </li></ul><ul><ul><li>Blogs </li></ul></ul><ul><ul><li>Twitter </li></ul></ul>...
<ul><li>Not “just a blog” – many considerations: </li></ul><ul><ul><li>Your organization’s blog </li></ul></ul><ul><ul><li...
<ul><li>What is it? </li></ul><ul><ul><li>Permanency of blogging  </li></ul></ul><ul><ul><li>Utility of emailing </li></ul...
et al. – et alias “and others” i.e. –  id est “that is” e.g. –  exempli gratia “for example” Twitter Hi > The Big Picture ...
<ul><li>Tweet:  The result of posting to Twitter </li></ul><ul><li>RT:  The result of reposting someone else’s tweet </li>...
<ul><li>Advantage : File early, often </li></ul>Hunger : The public’s appetite for online media continues to increase, tak...
  iPhone:  TwitterFON, Tweetie,    Twitterrific, et al. Blackberry:  Twitterberry, browser  Cellphone:  SMS, MMS, Utterli/...
<ul><li>Utterli (audio; photo and video, too)  www.utterli.com   </li></ul><ul><li>Twitpic (photos)  www.twitpic.com   </l...
Twitter Hi > The Big Picture >  7 Key Platform Categories  >  Twitter  > 3 Case Studies > 6 Must Haves > Closing / Resourc...
<ul><li>What is out there? </li></ul><ul><ul><li>Facebook – friends </li></ul></ul><ul><ul><li>Twitter – communications </...
<ul><li>Video – what is out there? </li></ul><ul><ul><li>YouTube – massive reach </li></ul></ul><ul><ul><li>Vimeo – custom...
<ul><li>What are wikis? </li></ul><ul><ul><li>Collaborative resource </li></ul></ul><ul><ul><li>Relies on “wisdom of the c...
<ul><li>What tools are available? </li></ul><ul><ul><li>Google Docs  </li></ul></ul><ul><ul><li>Google Reader / RSS </li><...
Media & Blog Stories: 7,000+ March 19 Jay Leno Show March 31 Special Olympics  launches social media campaign with help fr...
Wikis Share and Store Online  Collab. Blogs Twitter Social Networks Visual Content Hi > The Big Picture > 7 Key Platform C...
http://debatehub.c-span.org/   http://dnc08.c-span.org/   http://rnc08.c-span.org/   Share and Store Blogs Twitter Social ...
<ul><li>Challenge: </li></ul><ul><li>Engage and connect  the American people to the political process </li></ul><ul><li>Es...
be exclusive for the  bang . Hi > The Big Picture > 7 Key Platform Categories >  3 Case Studies >  C-SPAN  > 6 Must Haves ...
Hi > The Big Picture > 7 Key Platform Categories >  3 Case Studies >  C-SPAN  > 6 Must Haves > Closing / Resources
be inclusive to  sustain. Hi > The Big Picture > 7 Key Platform Categories >  3 Case Studies >  C-SPAN  > 6 Must Haves > C...
Linked  to thousands of blog posts Gave  on-air time to reading blog and Twitter posts Followed-up  with as many folks as ...
Hi > The Big Picture > 7 Key Platform Categories >  3 Case Studies >  C-SPAN  > 6 Must Haves > Closing / Resources
“ [C-SPAN’s Debate Hub] is full of people doing the same thing  . I love this day in media technology.   It’s a true marke...
“ open” is  efficient  and  credible . Hi > The Big Picture > 7 Key Platform Categories >  3 Case Studies >  C-SPAN  > 6 M...
<ul><li>Moved  quickly to design/develop each Hub </li></ul><ul><li>Used  entirely open-source software </li></ul><ul><li>...
furthering their mission,  C-SPAN connected millions to the political process Hi > The Big Picture > 7 Key Platform Catego...
6 “must-haves”  for non-profits Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies >  6 Must Haves  > Closi...
http://anorangeamerica.com/   http:// www.energystar.gov (complex issue? turn to data-visualization + info-graphics) Hi > ...
http://labs.google.com/   http://labs.digg.com/   http://sunlightlabs.com/   (no matter your size or budget, innovation is...
http://www.soapblox.net  (left)  http://www.dailykos.com  (left)  http://www.thenextright.com  (right)  http://www.redstat...
http://blogads.com/   http://www.facebook.com/advertising/   (get creative with ‘quality-of-experience’ advertising) Hi > ...
http://www.crowdspring.com/   http://www.geniusrocket.com/   http://www.appsfordemocracy.org/   http://www.istrategylabs.c...
http://www.wethecitizens.com/   http://my.barackobama.com   (socially mobilize constituents… display their impact) Hi > Th...
What if I Have to Convince / Sell Social Media to Others? <ul><li>If a Businessman or Businesswoman : Focus on the organiz...
Seven Key Resources <ul><li>Twitter is fast growing, influencers are on it.  </li></ul><ul><li>Heard about the platform be...
Thank you. Questions? Leslie Bradshaw NMS Web:  www.newmediastrategies.net   Personal Blog :  www.lesliebradshaw.com   Twi...
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Social Media Crash Course for NLC's "Internet, Politics & Technology" Weekend // Leslie Bradshaw // 4.18.09

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I had the honor and privilege to present this deck to the Fellows of the DC Chapter of the New Leaders Council at the New Media Strategies offices in Arlington, VA. It's my hodge-podge of slides that give an overview of social media -- for personal and organizational use. Gems about NLC's weekend training can be found by searching #nlc-dc on Twitter. More about NLC here: http://www.newleaderscouncil.org/

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Social Media Crash Course for NLC's "Internet, Politics & Technology" Weekend // Leslie Bradshaw // 4.18.09

  1. 1. Leslie Bradshaw New Leaders Council // Washington DC Institute // “Internet Politics & Technology Weekend” // 4.18.09
  2. 2. Hi. My name is Leslie. 1982 - 1993 1993 – 2000 2001 – 2004 2000 – 2001 2005 – present Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources 1843
  3. 3. <ul><li>“ Relationships start more quickly on the Web. They can move from a self-sorted online conversation to the telephone, to introducing friends, to a meeting at a breakfast table in the East Bank Club in Chicago in a fraction of the time it would take without that online interaction.” </li></ul><ul><li>- Liz Strauss </li></ul>Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  4. 4. <ul><li>“ When trust goes up, speed goes up and costs will go down.” </li></ul><ul><li>- Stephen M.R. Covey </li></ul><ul><li>The Speed of Trust </li></ul>participating reading thinking reacting creating mastering impacting connecting sharing COST Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources TRUST
  5. 5. <ul><li>People are: </li></ul><ul><ul><li>Creating more media </li></ul></ul><ul><ul><li>Seeking out more media </li></ul></ul><ul><ul><li>Accessing more platforms </li></ul></ul><ul><li>Social Technologies are: </li></ul><ul><ul><li>Lowering the barrier to entry </li></ul></ul><ul><ul><li>Closing the asymmetry of information gap </li></ul></ul><ul><ul><li>Enabling human nature to play out in warp speed </li></ul></ul>define watch create listen share At the Same Time: Increased Participation, Creation, Platforms Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  6. 6. Friends, Family, Colleagues You Your Org Your Team Target Audience(s) Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  7. 7. <ul><li>“ We're moving away from 'users,' 'customers,' and 'shoppers.' Social media is bringing back the human element to all digital interaction.” </li></ul><ul><li>- ReadWriteWeb </li></ul>Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  8. 8. The Conversation Prism Social Networks Wikis Blogs Visual Content Online Collab. Twitter Share and Store Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources By: JESS3 & Brian Solis
  9. 9. <ul><li>Communication and Promotional Tools </li></ul><ul><ul><li>Blogs </li></ul></ul><ul><ul><li>Twitter </li></ul></ul><ul><ul><li>Visual content (video / photos) </li></ul></ul><ul><ul><li>Social Networks </li></ul></ul><ul><li>Organizational Efficiencies </li></ul><ul><ul><li>Wikis / crowd source </li></ul></ul><ul><ul><li>Share, access, store </li></ul></ul><ul><ul><li>Cloud-collaboration </li></ul></ul>Blogs Twitter Wikis Share and Store Social Networks Online Collab. Visual Content Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  10. 10. <ul><li>Not “just a blog” – many considerations: </li></ul><ul><ul><li>Your organization’s blog </li></ul></ul><ul><ul><li>Influencer blogs </li></ul></ul><ul><ul><li>Employee blogs </li></ul></ul><ul><ul><li>Coalition / member blogs </li></ul></ul><ul><ul><li>Competitor / adversary blogs </li></ul></ul><ul><li>Permanent, but imperfect – many decisions: </li></ul><ul><ul><li>Software </li></ul></ul><ul><ul><li>Engagement strategy </li></ul></ul><ul><ul><li>Message and positioning </li></ul></ul><ul><ul><li>Intelligence and tracking </li></ul></ul>Blogs Hi > The Big Picture > 7 Key Platform Categories > Blogs > 3 Case Studies > 6 Must Haves > Closing / Resources
  11. 11. <ul><li>What is it? </li></ul><ul><ul><li>Permanency of blogging </li></ul></ul><ul><ul><li>Utility of emailing </li></ul></ul><ul><ul><li>Sociality of Facebook </li></ul></ul><ul><ul><li>Agility of text / IMing </li></ul></ul><ul><li>Why join? </li></ul><ul><ul><li>Disseminate information </li></ul></ul><ul><ul><li>Converse and share </li></ul></ul><ul><ul><li>Build a network </li></ul></ul><ul><ul><li>Gain insights </li></ul></ul><ul><li>Who uses it? </li></ul><ul><ul><li>The media </li></ul></ul><ul><ul><li>Politicians </li></ul></ul><ul><ul><li>C-level executives; decision makers </li></ul></ul><ul><ul><li>Brands and organizations </li></ul></ul><ul><ul><li>Online influentials </li></ul></ul>Twitter Hi > The Big Picture > 7 Key Platform Categories > Twitter > 3 Case Studies > 6 Must Haves > Closing / Resources
  12. 12. et al. – et alias “and others” i.e. – id est “that is” e.g. – exempli gratia “for example” Twitter Hi > The Big Picture > 7 Key Platform Categories > Twitter > 3 Case Studies > 6 Must Haves > Closing / Resources
  13. 13. <ul><li>Tweet: The result of posting to Twitter </li></ul><ul><li>RT: The result of reposting someone else’s tweet </li></ul><ul><li>@ Message: A response or a message to a specific handle. When used at the beginning, it can be found under the replies tab (a sort of public “inbox”) </li></ul><ul><li>DM: Direct Message, can send only to those following you (goes into your private Direct Message “inbox”) </li></ul><ul><li>Hashtag: The # sign is used to denote a major topic (like tagging/categorizing on a blog) </li></ul><ul><li>Twitterverse: Akin to the Blogosphere, but for Twitter </li></ul>Twitter Hi > The Big Picture > 7 Key Platform Categories > Twitter > 3 Case Studies > 6 Must Haves > Closing / Resources
  14. 14. <ul><li>Advantage : File early, often </li></ul>Hunger : The public’s appetite for online media continues to increase, take advantage of this Mobile : It’s wherever you are Twitter Hi > The Big Picture > 7 Key Platform Categories > Twitter > 3 Case Studies > 6 Must Haves > Closing / Resources
  15. 15. iPhone: TwitterFON, Tweetie, Twitterrific, et al. Blackberry: Twitterberry, browser Cellphone: SMS, MMS, Utterli/Audio Twitter Hi > The Big Picture > 7 Key Platform Categories > Twitter > 3 Case Studies > 6 Must Haves > Closing / Resources
  16. 16. <ul><li>Utterli (audio; photo and video, too) www.utterli.com </li></ul><ul><li>Twitpic (photos) www.twitpic.com </li></ul><ul><li>Brightkite (social geo-locator) www.brightkite.com </li></ul><ul><li>Link to your Blog, Delicious, Facebook, et al. </li></ul>Twitter Hi > The Big Picture > 7 Key Platform Categories > Twitter > 3 Case Studies > 6 Must Haves > Closing / Resources
  17. 17. Twitter Hi > The Big Picture > 7 Key Platform Categories > Twitter > 3 Case Studies > 6 Must Haves > Closing / Resources
  18. 18. <ul><li>What is out there? </li></ul><ul><ul><li>Facebook – friends </li></ul></ul><ul><ul><li>Twitter – communications </li></ul></ul><ul><ul><li>Ning – organizations </li></ul></ul><ul><ul><li>LinkedIn – colleagues </li></ul></ul><ul><ul><li>MySpace – A & E </li></ul></ul><ul><ul><li>MeetUp – offline </li></ul></ul><ul><li>So I have a page, now what? </li></ul><ul><ul><li>Upload your contacts </li></ul></ul><ul><ul><li>Relax the reins </li></ul></ul><ul><ul><li>Spark two-way conversations </li></ul></ul><ul><ul><li>It’s a garden: plant, water, weed, maintain; repeat. </li></ul></ul>Social Networks Hi > The Big Picture > 7 Key Platform Categories > Social Networks > 3 Case Studies > 6 Must Haves > Closing / Resources
  19. 19. <ul><li>Video – what is out there? </li></ul><ul><ul><li>YouTube – massive reach </li></ul></ul><ul><ul><li>Vimeo – customizable </li></ul></ul><ul><ul><li>Viddler – interactive </li></ul></ul><ul><li>Photo – what is out there? </li></ul><ul><ul><li>Flickr – open network </li></ul></ul><ul><ul><li>SmugMug – closed network </li></ul></ul><ul><li>Why you need it: </li></ul><ul><ul><li>A picture is worth… </li></ul></ul><ul><ul><li>Tell your story; create a lasting resource </li></ul></ul><ul><ul><li>Make it compelling; short and something you’d pass on </li></ul></ul><ul><ul><li>Create assets to share with on and offline media outlets </li></ul></ul>Visual Content Hi > The Big Picture > 7 Key Platform Categories > Visual Content > 3 Case Studies > 6 Must Haves > Closing / Resources
  20. 20. <ul><li>What are wikis? </li></ul><ul><ul><li>Collaborative resource </li></ul></ul><ul><ul><li>Relies on “wisdom of the crowds” </li></ul></ul><ul><ul><li>Not always accurate, buuuuut… </li></ul></ul><ul><ul><li>Read: Here Comes Everybody (Clay Shirky) </li></ul></ul><ul><li>Why you need them: </li></ul><ul><ul><li>Define the debate at point of research: Wikipedia </li></ul></ul><ul><ul><li>Replace internal intranets </li></ul></ul><ul><ul><li>Create a puzzle-piece mentality that encourages more participation and knowledge-sharing </li></ul></ul><ul><ul><li>Enable easy access </li></ul></ul><ul><ul><li>Document evolution and keep definitions dynamic (e.g., of your issue / organization) </li></ul></ul>Wikis Hi > The Big Picture > 7 Key Platform Categories > Wikis > 3 Case Studies > 6 Must Haves > Closing / Resources
  21. 21. <ul><li>What tools are available? </li></ul><ul><ul><li>Google Docs </li></ul></ul><ul><ul><li>Google Reader / RSS </li></ul></ul><ul><ul><li>Slideshare </li></ul></ul><ul><ul><li>Delicious </li></ul></ul><ul><ul><li>YouSendIt </li></ul></ul><ul><ul><li>TinyURLs </li></ul></ul><ul><ul><li>“ Share This” </li></ul></ul><ul><li>Why you need them: </li></ul><ul><ul><li>Cost effective ($0) </li></ul></ul><ul><ul><li>Accessible anywhere </li></ul></ul><ul><ul><li>Time-saving </li></ul></ul><ul><ul><li>Searchable; can make public </li></ul></ul>Share and Store Docs Hi > The Big Picture > 7 Key Platform Categories > Share / Store > 3 Case Studies > 6 Must Haves > Closing / Resources
  22. 22. Media & Blog Stories: 7,000+ March 19 Jay Leno Show March 31 Special Olympics launches social media campaign with help from NMS March 20 Story explodes Twitter Posts: 10,000+ “ I bowled a 129. … It’s like – it was like Special Olympics, or something.” - President Obama 3.8 Million Impressions 55,000 Facebook users 10,000+ Pledges 100+ Blog Posts 1,200 Tweets 16,000 Video Views “ The president made an offhand remark making fun of his own bowling that was in no way intended to disparage the Special Olympics.” - Spokesman Bill Burton Blogs Twitter Visual Content Social Networks Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > The r-word > 6 Must Haves > Closing / Resources
  23. 23. Wikis Share and Store Online Collab. Blogs Twitter Social Networks Visual Content Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > NMS > 6 Must Haves > Closing / Resources
  24. 24. http://debatehub.c-span.org/ http://dnc08.c-span.org/ http://rnc08.c-span.org/ Share and Store Blogs Twitter Social Networks Visual Content Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > C-SPAN > 6 Must Haves > Closing / Resources
  25. 25. <ul><li>Challenge: </li></ul><ul><li>Engage and connect the American people to the political process </li></ul><ul><li>Establish lasting resources on a limited budget </li></ul><ul><li>Transform C-SPAN’s image in the eyes of online influencers and tech communities </li></ul><ul><li>Introduce C-SPAN’s core audience to online media, reporting and communities </li></ul><ul><li>Solution: </li></ul><ul><li>Leverage open source technologies </li></ul><ul><li>Exchange social capital </li></ul><ul><li>Allow for embedding, imperfection and interaction </li></ul>Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > C-SPAN > 6 Must Haves > Closing / Resources
  26. 26. be exclusive for the bang . Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > C-SPAN > 6 Must Haves > Closing / Resources
  27. 27. Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > C-SPAN > 6 Must Haves > Closing / Resources
  28. 28. be inclusive to sustain. Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > C-SPAN > 6 Must Haves > Closing / Resources
  29. 29. Linked to thousands of blog posts Gave on-air time to reading blog and Twitter posts Followed-up with as many folks as possible Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > C-SPAN > 6 Must Haves > Closing / Resources
  30. 30. Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > C-SPAN > 6 Must Haves > Closing / Resources
  31. 31. “ [C-SPAN’s Debate Hub] is full of people doing the same thing . I love this day in media technology.  It’s a true marketplace of ideas with instant access.  is heard just as much as other people sitting at home drinking champagne alone and watching TV.” Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > C-SPAN > 6 Must Haves > Closing / Resources
  32. 32. “ open” is efficient and credible . Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > C-SPAN > 6 Must Haves > Closing / Resources
  33. 33. <ul><li>Moved quickly to design/develop each Hub </li></ul><ul><li>Used entirely open-source software </li></ul><ul><li>Based on heavily-customized WordPress </li></ul>Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > C-SPAN > 6 Must Haves > Closing / Resources
  34. 34. furthering their mission, C-SPAN connected millions to the political process Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > C-SPAN > 6 Must Haves > Closing / Resources
  35. 35. 6 “must-haves” for non-profits Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  36. 36. http://anorangeamerica.com/ http:// www.energystar.gov (complex issue? turn to data-visualization + info-graphics) Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  37. 37. http://labs.google.com/ http://labs.digg.com/ http://sunlightlabs.com/ (no matter your size or budget, innovation is essential) Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  38. 38. http://www.soapblox.net (left) http://www.dailykos.com (left) http://www.thenextright.com (right) http://www.redstate.com (right) (for your issues, consider state blogs and diary sites) Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  39. 39. http://blogads.com/ http://www.facebook.com/advertising/ (get creative with ‘quality-of-experience’ advertising) Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  40. 40. http://www.crowdspring.com/ http://www.geniusrocket.com/ http://www.appsfordemocracy.org/ http://www.istrategylabs.com/ (crowd-source is the new out-source) Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources http://www.wikipedia.org/
  41. 41. http://www.wethecitizens.com/ http://my.barackobama.com (socially mobilize constituents… display their impact) Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  42. 42. What if I Have to Convince / Sell Social Media to Others? <ul><li>If a Businessman or Businesswoman : Focus on the organizational efficiencies, lowered barriers to entry, reduced transaction costs and closing the asymmetry-of-information gap </li></ul><ul><li>If an Academic : Show consistencies in the laws of human nature; lean on philosophy, sociology, anthropology and psychology; we are social beings, with egos, the need for reciprocity, attention and community, etc. </li></ul><ul><li>If Friend or Family : Think about emphasizing how easy it is to stay in touch and “opt-in-to-intimacy” in one another’s lives </li></ul><ul><li>If Coworker or Team Member : If you need to delegate, organize, inform and move in sync with one another, social media has many tools to help you and your team members do so with higher speeds, lower costs and, often, better results </li></ul>Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  43. 43. Seven Key Resources <ul><li>Twitter is fast growing, influencers are on it. </li></ul><ul><li>Heard about the platform being embraced media, politicians, technophiles and celebrities alike? Now hear what they are saying about your brand: http://search.Twitter.com and http://tweetgrid.com/ </li></ul><ul><li>Aggregating the best of the web, here are 6 great sites: </li></ul><ul><li>Social media: http://mashable.com/ & http://www.readwriteweb.com/ </li></ul><ul><li>Brand-related: http://adage.com/ & http://adrants.com/ </li></ul><ul><li>Political-related: http://www.memeorandum.com/ </li></ul><ul><li>Tech-related: http://www.techmeme.com </li></ul>Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources
  44. 44. Thank you. Questions? Leslie Bradshaw NMS Web: www.newmediastrategies.net Personal Blog : www.lesliebradshaw.com Twitter : www.twitter.com/LeslieAnn44 Email : [email_address] Phone: (703) 253-0050 x 187 Hi > The Big Picture > 7 Key Platform Categories > 3 Case Studies > 6 Must Haves > Closing / Resources

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