Word Story

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Transcript

  • 1. Word Story
  • 2. Once upon a time …
  • 3. content design looked like this:
  • 4. Training Content: The Problem
    FILE SYSTEM
    DMX
    FILE SYSTEM
    FILE SYSTEM
    LCMS
  • 5. or this:
  • 6.
  • 7. facts
    alone are boring
  • 8. Simple facTs have their Own stoRY
  • 9. and voice
  • 10. Stories
    interest
  • 11. Focus on the story …
  • 12. Sharps Thinking!
  • 13. Sharps Thinking!
  • 14. Sharps Thinking!
  • 15. Sharps Thinking!
  • 16. Not this …
  • 17. start with a sketch
  • 18. a mindmap
  • 19.
  • 20. or a storyboard
  • 21.
  • 22. Reflect on your audience
  • 23.
  • 24.
  • 25. Words live happily ever after when you …
  • 26. learn how to CHUNK:
  • 27. Not this…
  • 28. or this…
  • 29. But this!
  • 30. Definition
    Chunking: Information presented in small, digestible units.
  • 31. Words live happily ever after when you …
  • 32. are meaning
    full
  • 33. and weigh the importance of details…
  • 34. Without letting details
    weigh you down
  • 35. For a happy ending to your Wordstory:
    Develop a clear voice
    Know your audience
    Practice chunking
    Choose only important details
  • 36. And your content will look like this:
  • 37. THE END