This presentation served as the basis of a Twitter reporter training programme developed for the 2014 European Society of Cardiology Congress which took place in Barcelona August 30th to September 3rd.
It asks the question: what is a ‘valuable tweet’ in the context of a medical society conference? It further explores the ontology of tweets that could be regarded as valuable during medical meetings and conferences.
Whilst the issue of the use of Twitter at medical conferences has been intensively discussed during recent years, the focus of the dialogue has primarily been the nature and scale of the disruption on traditional physical conference formats. By contrast, this presentation explores the qualitative nature of tweets that add value to scientific debate.
Comments on this presentation would be most welcome.