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Veenome Products Veenome Products Presentation Transcript

  • VEENOMEKNOW WHAT YOU SHOW
  • VEENOME/ACCOLADES, PRESS & MILESTONES/ABOUT/PRODUCT/EXAMPLES/CONTACTVEENOME 03/25/12
  • VEENOME/ACCOLADES, PRESS & MILESTONES WINNER OF PALEY CENTER’S NEXT BIG THING 2012 WINNER OF BB&T ENTREPRENEURSHIP INVITATIONAL 2012 NAMED 2012 SXSW “HOT STARTUP” BY CNET PROFILED BY ROBERT SCOBLE ON SCOBLEIZERVEENOME 03/25/12
  • VEENOME/ACCOLADES, PRESS & MILESTONES “Veenome: The future of interacting with video is here . CEO Kevin Lenane talks about Veenomes amazing product for identifying video and the endless possibilities for tagging, recommending and selling the products that you see.” “Veenomes Kevin Lenane showed off some of our favorite new tech: the companys video scanning algorithm, which specifically identifies objects in a video so that, lets say, you can actually buy the super hot shoes you see on your favorite prime- time shows.” “Just six months after video technology firm Veenome got its start, a crop of angel investors have given the District-based company their blessing in the form of a $500,000 seed investment.” “Veenome: The Future of Video Meta-data. The same way Google added value to the Internet ecosystem by better indexing and searching text-based content,  DC- based Veenome is pushing the envelope with video content.”VEENOME 03/25/12
  • VEENOME/ACCOLADES, PRESS & MILESTONES HIGH-DEMAND $500K ANGEL ROUND CLOSED 12/2011 2 GOOGLE EMPLOYEES, ECOSYSTEM VC (FACEBOOK), AAYUSH PHUMBHRA (CHEGG), TIM DREES (WEB METRICS)VEENOME 03/25/12
  • VEENOME/ACCOLADES, PRESS & MILESTONES/ABOUT/PRODUCT/EXAMPLES/CONTACTVEENOME 03/25/12
  • VEENOME/ABOUT Veenome  automa*cally  iden*fies   the  “stuff”  in  your  video  and   translates  it  into  machine-­‐ readable  data. Whether  you’re  a  studio,  a   publisher,  an  analyst  or   developer,  Veenome  enables  you   to  increase  ROI  by  harnessing   knowledge  of  the  video  content   itself. Our  moFo  is  simple  but  powerful: Know  what  you  show.VEENOME 03/25/12
  • VEENOME/ABOUT Kevin Lenane, Co-founder & CEO Current: Advisor @IQ Engines; Mentor at Acceleprise. Past: Dir, Mobile at Pointabout.(legal key in acquisition); Veteran of 3 startup acquisitions. David Geller, Co-founder & CTO CEO Amazing Media (Draper Fisher Jurvetson); CEO Plexstar, Inc. (Acquired); UC Berkeley, Physics. Vlad Koralev, Senior Developer Computer Science PHD UMBC; Machine Learning; Semantic Algorithms Abel Mohler, Senior Developer Client side programmer, jQuery plugin author,  lead developer of startup Flixlocker. Javascript, HTML CSS.  VEENOME 03/25/12
  • VEENOME/ACCOLADES, PRESS & MILESTONES/ABOUT/PRODUCT/EXAMPLES/CONTACTVEENOME 03/25/12
  • VEENOME/PRODUCT The  Veenome  API  returns  video  objects  as   tags  at  the  specific  *me  in  which  they  occur   with  no  work  required  on  your  part.   We  can  also  output  rela*onal  data  in  the   form  of  categories,  relaying  how  much  of   any  one  thing  appears  over  the  dura*on  of   the  video.  VEENOME 03/25/12
  • VEENOME/PRODUCT Through  our  client-­‐facing   dashboard,  you  can  create   your  own  rules  and  tailor  the   API  output  to  your  specific   needs  for  each  video.  VEENOME 03/25/12
  • VEENOME/PRODUCT We  also  offer  an  extension  of  our  API  —  a   custom  JavaScript  overlay  for  video  delivery   plaQorms  that  renders  the  contents  of  the   video  clickable  for  click-­‐to-­‐buy  and  click-­‐to-­‐ share  within  the  video. And  it’s  compa*ble  with  the  most  popular   video  plaQorms  on  the  Web  —  YouTube,   Vimeo,  Brightcove  and  more.VEENOME 03/25/12
  • VEENOME/ACCOLADES, PRESS & MILESTONES/ABOUT/PRODUCT/EXAMPLES/CONTACTVEENOME 03/25/12
  • VEENOME/EXAMPLES 01 02 03 04 05 major broadcaster Problem:  Broadcasters  produce  huge   repositories  of  un-­‐  or  under-­‐indexed  video   that  is  difficult  to  search,  costly  to  manage   and  whose  revenue  poten*al  is  capped. Solu*on:  The  Veenome  API  automa*cally   transforms  the  en*re  library,  including   unpublished  ouFakes  &  b-­‐roll,  into  an   ac*onable  dataset  that    immediately   enables  greater  internal  &  external  SEO,   beFer  targeted  ads  and  opens  previously   unknown  paths  to  new  product  offerings.VEenome 03/25/12
  • VEENOME/EXAMPLES 01 02 03 04 05 online publisher Problem:  Big  or  small,  publishers  compete  to   produce  &  curate  great,  relevant  content  for  their   audience,  but  need  more  &  beFer  ways  to   increase  and  mone*ze  them  without  impeding  the   user  experience. Solu*on:  With  the  Veenome  API  and  customizable   JavaScript,  micro-­‐bloggers  to  whole  publishing   houses  can  deploy  interac*ve  video  with   embedded  e-­‐commerce  and  social  features.  This   not  only  creates  a  more  compelling  user   experience,  but  a  more  discoverable  one,  too,   since  the  videos  are  now  discoverable  based  on   their  content.  Further,  publishers  can  leverage  tags   as  keywords  for  sale  to  ad  networks,  driving  up   relevance  and  commanding  higher  rates.VEenome 03/25/12
  • VEENOME/EXAMPLES 01 02 03 04 05 Video Platform Problem:  Technology  plaQorms  for  video   want  to  increase  exposure  for  themselves   and  their  customers  but  face  costly   challenges  in  SEO. Solu*on:  The  Veenome  API  provides  5   object-­‐based  tags  per  minute.  These  tags   are  rendered  as  video  metadata,  to   fundamentally  increase  discoverability  as   well  as  to  create  opportuni*es  for   clickable  video  —  helping  the  videos  go   viral  with  social  media  plugins  —  all  based   on  the  content  of  the  video  itself.VEenome 03/25/12
  • VEENOME/EXAMPLES 01 02 03 04 05 surveillance Problem:  Intelligence  organiza*ons  have   exponen*ally  increasing  sources  of  real-­‐*me   surveillance  video,  leading  to  costly  and   inefficient  means  of  surfacing  the  key  value  —   content  —  threatening  loss  of  opportunity. Solu*on:  Veenome  licenses  its  API  for  use  with   public,  private  or  classified  computer  vision   libraries  to  provide  up  to  60  relevant  tags  and   tag  categories  per  minute  for  bulk  organiza*on   and  indexing.  With  addi*onal  taxonomy   customiza*on,  Veenome  can  deliver  a  game-­‐ changing  mechanism  for  analysis,  decision-­‐ making  and  response.VEenome 03/25/12
  • VEENOME/EXAMPLES 01 02 03 04 05 advertising Problem:  Brands,  agencies  and  third-­‐party  analy*c   firms  have  built  billion-­‐dollar,  data-­‐driven  businesses   on  inner  contents  of  Web  pages.  But  the  content  from   within  video  remains  an  unknown,  untapped  resource   that  cost  *me,  money  and  resources  to  manually   surface.   Solu*on:  The  Veenome  API  enables  a  new  data  model   for  online  video  where  none  previously  existed.  We   return  machine-­‐readable  data  back  to  the  brand,   agency  or  analyst  on  any  video  they  choose  to   instantly  match  against  exis*ng  datasets.  They  can   extract  beFer  sta*s*cs  and  richer  meaning,  produce   more  data-­‐driven  crea*ve,  and  unlock  the  poten*al   for  new  adver*sing  modes  &  models  (not  to  men*on   beFer  nego*a*ng  posi*ons).  More  cowbell!VEenome 03/25/12
  • /CONTACT202.538.4370VEENOME.COM@VEENOME