2014 social media trends


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What will be the Social Media trends in 2014?

Based on my research it is going to be "Mobile", "Content" & "Niche" focus. Social Media is going to allows small businesses to leverage technology to even the playing field with bigger brands and companies.

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2014 social media trends

  1. 1. Social media marketing trends
  2. 2. About   Social   media   marke-ng   trends   for   2014   are   all   about   mobile,   content  and  niche.     2014 is going to be a killer year for Small Business. Social Media allows small businesses to leverage technology to even the playing field with bigger brands and companies.
  3. 3. Mobile is abot to go Mainstream Every  website  needs  to  be  op0mized  for  mobile.  This  means  having  responsive  design   and  thinking  about  how  people  interact  with  your  business  via  mobile  devices  should   be  one  of  your  top  priori0es.  -­‐  Including  Mobile  Apps,  SMS  &  emails  
  4. 4. Niche  Sites  Will  Make  An  Impact   Marketers Use Few Social Sites
  5. 5. Blogging #1 lead generation Crea0ng  great  content  on  a  regular  basis  and   driving  traffic  back  to  your  site  is  going  to   remain  the  number  #1  way  to  generate  new   leads.  
  6. 6. Content Marketing is the new social media marketing “Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.”
  7. 7. Triggered Email will Increase Sales Consumers are looking to connect with brands and by providing custom content for them based on their behavior is going to help you increase your sales.
  8. 8. Create valuable contents that resinated with your customers. Article, photo, & video are good content sharing media. Spammny Content will be eliminated eveywhere
  9. 9. Research shown that the Z Generation may not favor over Facebook Facebook may reached it peak
  10. 10. While Google+ is coming strong
  11. 11. Ambassadors & Influences Words of Mouth Influencer marketing and word-of-mouth marketing is going to be one of the most powerful ways to get in front of customers in a new way.
  12. 12. Image-Centric Sites will continue to rise While text is not dead, you need to think of ways to incorporate images into your strategy that compliment your written context.
  13. 13. Grows Bigger
  14. 14. Video comsuption will increase Whether it’s an educational video or an adv, consumers will look to video content to learn about businesses.
  15. 15. THANK YOU !!
  16. 16. Social Media Coach Leow    LeikHong       TwiAer  @leikhong   www.facebook.com/digitalprofitclub     Email:  leow@leikhong.com      
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