Social Media Is...

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21 comments

Comments 1 - 10 of 21 previous next Post a comment

  • + RPeters59 Rob Peters 7 months ago
    Good presentation Lee!

    Very easy to follow!
  • + kingsway7 kingsway7 10 months ago
    Nice presentation - explains the concept very well
  • + guest526185 guest526185 11 months ago
    superbe
  • + fbolanos fbolanos 2 years ago
    Great... Simple and clear
  • + noesium Evelyn So 2 years ago
    Love it! Totally my belief..and you presented it in such a clear, concise flow. thanks for sharing
  • + isbelmundewok isbelmundewok 2 years ago
    Very impressive presentation! Would it be possible to download a copy of the source document?
  • + angelesb angelesb 2 years ago
    Thanks for sharing, creative and clear :-)
  • + guest4d9cdb guest4d9cdb 2 years ago
    Well done...nice and simple.
  • + altamiraweb Mark Varela 2 years ago
    Very creative, I’ve liked it very much. I agree with you when you say that social media is a conversation.
    How can I implement social media in a site like mine: http://hotelsmadbar.com ? What do you suggest me, a forum maybe?
  • + itsmetwinkle itsmetwinkle 2 years ago
    nice

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Social Media Is... - Presentation Transcript

  1. Social Media is…
  2. Blogs Wikis Podcasts RSS Mashups Social Networks
  3. Well… sort of.
  4. Social Media Really is…
  5. a Conversation…
  6. That is powered by…
  7. Blogs Wikis Podcasts RSS Mashups Social Networks
  8. It is a conversation between…
  9. Customers…
  10. Employees…
  11. Investors…
  12. … People!
  13. And guess what?
  14. The social media conversation is…
  15. Not Organized
  16. Not Controlled
  17. And not on message.
  18. The conversation is…
  19. Vibrant
  20. Emergent
  21. Fun
  22. Compelling
  23. and full of insight…
  24. … if we choose to join.
  25. To join the conversation, we need to be…
  26. Present.
  27. We begin by listening.
  28. If we listen, we will learn.
  29. It may get messy …
  30. … but it will allow us to join the conversation!
  31. But why do we need to listen before we join the conversation?
  32. Consider what the Cluetrain Manifesto has to say.
  33. “ Online Markets... Networked markets are beginning to self-organize faster than the companies that have traditionally served them. Thanks to the web, markets are becoming better informed, smarter, and more demanding of qualities missing from most business organizations.” The Cluetrain Manifesto: The End of Business as Usual : Rick Levine, Christopher Locke, Doc Searls, David Weinberger; Perseus Books ©2000
  34. 1. Markets are conversations. 2. Markets consist of human beings, not demographic sectors. 3. Conversations among human beings sound human. They are conducted in a human voice. 6. The Internet is enabling conversations among human beings that were simply not possible in the era of mass media. 9. These networked conversations are enabling powerful new forms of social organization and knowledge exchange to emerge. 10. As a result, markets are getting smarter, more informed, more organized. Participation in a networked market changes people fundamentally. 25. Companies need to come down from their Ivory Towers and talk to the people with whom they hope to create relationships. 34. To speak with a human voice, companies must share the concerns of their communities. 75. If you want us to talk to you, tell us something. Make it something interesting for a change. 94. To traditional corporations, networked conversations may appear confused, may sound confusing. But we are organizing faster than they are. 95. We have better tools, more new ideas, no rules to slow us down. We are waking up and linking to each other. We are watching. But we are not waiting. 95 Theses of the Cluetrain Manifesto
  35. Social Media is…
  36. … a brand new way of understanding markets, not just another messaging channel.
  37. Are You Listening?
  38. Credits http://www.flickr.com/photos/smartbrother/44226712/ http://www.flickr.com/photos/steve-brandon/414392862/ http://www.flickr.com/photos/ten0fnine/345525410/ http://www.flickr.com/photos/apophysis_rocks/376467264/ http://www.flickr.com/photos/missrogue/619781610/ http://www.flickr.com/photos/decrepit-telephone/280291545/ http://www.flickr.com/photos/stephareno/478105646/ http://www.flickr.com/photos/practicalowl/433659667/ http://www.flickr.com/photos/brokenpixels/108547742/ http://www.flickr.com/photos/kalisah/63911359/ http://www.flickr.com/photos/hoguewhite/70721003/in/set-1475994/ http://www.flickr.com/photos/hoguewhite/127756979/in/set-72057594105805030/ Photo by : Lee White Presentation by : Lee White http://www.flickr.com/photos/occupantproductions/422326914/

+ Lee WhiteLee White, 3 years ago

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