Corporate Responsibility
at NAB
Employees and the environment




 Sandie Pullen
 CORPORATE RESPONSIBILITY & BRANDS
 6 MAY...
Corporate Responsibility – What we stand for


At NAB we define Corporate Responsibility (CR) as:

“doing business in a wa...
Our Approach to Corporate Responsibility
Our CR Footprint with an Environmental Lens


FUNDAMENTALS OF BANKING                                              PEOPLE
...
Our Environmental Strategy



                          NAB’s
                   Environmental Strategy

             Unde...
The Opportunity


    NAB’s commitment to become carbon neutral by September 2010
          – a grassroots campaign driven...
The Green Team Community




     Our Vision is to have the most environmentally aware and engaged employee
              ...
Our Initiatives


 Mini environmental expos
 Campaigns – Earth Hour, Ride to World, World Environment Day
 EarthWatch p...
Monitoring Awareness and Engagement


 Annual survey conducted to monitor employee attitudes and behaviours towards the
 ...
Lessons Learnt

 Dedicated resource is critical
 Be creative and cut above the communication “noise”
                   ...
Thank you and q
      y       questions?
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ACCSR Presentation NAB 6 May 2010

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NAB Sustainability Projects Manager, Sandie Pullen presented a case study for our Communicating CSR workshop on the development of an employee champions Network at NAB, titled “Engaging Employees on Climate Change”.

The case study outlined NAB’s approach to corporate responsibility and described the company’s journey to become carbon neutral by September 2010, through the establishment of an employee grassroots campaign, and the introduction of NAB “Green Team” communities.

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ACCSR Presentation NAB 6 May 2010

  1. 1. Corporate Responsibility at NAB Employees and the environment Sandie Pullen CORPORATE RESPONSIBILITY & BRANDS 6 MAY 2010
  2. 2. Corporate Responsibility – What we stand for At NAB we define Corporate Responsibility (CR) as: “doing business in a way that respects the views of our stakeholders and takes into account the longer term economic, social and environmental impacts of our decisions.” Our approach to CR ensures that our beliefs and behaviours are embedded in our everyday decision making and our longer-term planning for the future. To apply our beliefs and behaviours in a practical way our CR approach is centred around the following core commitments:  getting the fundamentals right with our customers - b d li i f i value and quality tti th f d t l i ht ith t by delivering fair l d lit advice  being a good employer - through investing in the skills and capabilities of our employees  addressing our broader responsibility to society - by supporting communities, managing our environmental impact and having a positive impact through our supply chain
  3. 3. Our Approach to Corporate Responsibility
  4. 4. Our CR Footprint with an Environmental Lens FUNDAMENTALS OF BANKING PEOPLE PEOP E • Responsible lending • Learning and development • Innovation and product development • Employee engagement COMMUNITY • Community engagement SUPPLY CHAIN • Community investment • Managing the impact of our purchasing • Selecting sustainable suppliers ENVIRONMENT • Environmental impact of our operations • Exposure to environmental risks • Financing environmental innovation • Environmental markets • Sustainable products and services But how do these issues connect and what do they mean for employees?
  5. 5. Our Environmental Strategy NAB’s Environmental Strategy Understand risks & opportunities Engage & Build key Understand assist our partnerships & back our people customers Get our house in order Resource efficiency
  6. 6. The Opportunity NAB’s commitment to become carbon neutral by September 2010 – a grassroots campaign driven from the bottom up  Sustainability is a big part of NAB’s culture  Decision to become carbon neutral was employee driven  Global commitment – Australia, NZ, UK, Asia and USA  40,000 employees  Employee response was very positive – a reason to be proud to work for NAB kf  Establishment of a formal green team community
  7. 7. The Green Team Community Our Vision is to have the most environmentally aware and engaged employee community in the banking business Our Motto - To help everyday people make everyday differences to their environmental impact.  Centrally coordinated and managed – dedicated resource appointed y g pp  22 teams, 650 members  Monthly teleconference  G Green news alert l t  Dedicated website  Provision of information and tools  Teams taking action – Recycling 101 case study
  8. 8. Our Initiatives  Mini environmental expos  Campaigns – Earth Hour, Ride to World, World Environment Day  EarthWatch program  Centre for Sustainability Leadership scholarship  Employee benefits – discounted solar panels, rain water tanks, public transport tickets  Plant your plant back (volunteering)  Free mobile bike mechanic services  Target your travel – carpooling, share-a-taxi  My PaperCuts online challenge  Viral communication program - ‘Banking on a Sustainable Future’ videos - NAB senior executives role-modelling sustainable behaviours In 2008, NAB initiated an employee light bulb replacement program, which generated over 1,000 Greenhouse Friendly carbon offsets by replacing incandescent light g globes in employee homes while lowering our employees’ carbon footprint. NAB y g y then bought these offsets to neutralise travel emissions in 2009.
  9. 9. Monitoring Awareness and Engagement  Annual survey conducted to monitor employee attitudes and behaviours towards the environment  2,000 attended mini environment expo  365 Ride to Work  1,335 volunteer days to environmental activities
  10. 10. Lessons Learnt  Dedicated resource is critical  Be creative and cut above the communication “noise” noise  Sustainability videos  Posters in lifts  Wallpaper branding  Campaign fatigue versus momentum / relevance  Saving energy now PaperCuts energy,  “What’s in it for me?”  Make sure champions are the “first to know”  Reward and recognise  Competitions and prizes  Acknowledgements from senior management  Progress reports, media releases etc
  11. 11. Thank you and q y questions?

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