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The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
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The little lies your brain tells you

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  • 1. the little lies your brain tells you
  • 2. “I saw it with my own eyes”Photo courtesy of Flickr / teddy_rised
  • 3. Photo courtesy of Flickr / silly_little_man
  • 4. Finished Files are the Resultof Years of Scientific StudyCombined with the Experience ofMany Years
  • 5. We ca m ke se se of thi gs evewi h lett rs mi s ng.
  • 6. change blindness
  • 7. inattention blindness
  • 8. So what does it all mean?Photo courtesy of Flickr / write_adam
  • 9. sensation is not equal to perception
  • 10. familiar patterns are your friends
  • 11. affordances
  • 12. know your users’ goals
  • 13. we’re prone to distraction
  • 14. illusions can be powerful
  • 15. thank you @leemcivorleemcivor.co.uk

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