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The little lies your brain tells you
 

The little lies your brain tells you

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    The little lies your brain tells you The little lies your brain tells you Presentation Transcript

    • the little lies your brain tells you
    • “I saw it with my own eyes”Photo courtesy of Flickr / teddy_rised
    • Photo courtesy of Flickr / silly_little_man
    • Finished Files are the Resultof Years of Scientific StudyCombined with the Experience ofMany Years
    • We ca m ke se se of thi gs evewi h lett rs mi s ng.
    • change blindness
    • inattention blindness
    • So what does it all mean?Photo courtesy of Flickr / write_adam
    • sensation is not equal to perception
    • familiar patterns are your friends
    • affordances
    • know your users’ goals
    • we’re prone to distraction
    • illusions can be powerful
    • thank you @leemcivorleemcivor.co.uk