the little lies your brain tells you
“I saw it with my own eyes”Photo courtesy of Flickr / teddy_rised
Photo courtesy of Flickr / silly_little_man
Finished Files are the Resultof Years of Scientific StudyCombined with the Experience ofMany Years
We ca m ke se se of thi gs evewi h lett rs mi s ng.
change blindness
inattention blindness
So what does it all mean?Photo courtesy of Flickr / write_adam
sensation is not equal to perception
familiar patterns are your friends
affordances
know your users’ goals
we’re prone to distraction
illusions can be powerful
thank you  @leemcivorleemcivor.co.uk
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
The little lies your brain tells you
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The little lies your brain tells you

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Transcript of "The little lies your brain tells you"

  1. 1. the little lies your brain tells you
  2. 2. “I saw it with my own eyes”Photo courtesy of Flickr / teddy_rised
  3. 3. Photo courtesy of Flickr / silly_little_man
  4. 4. Finished Files are the Resultof Years of Scientific StudyCombined with the Experience ofMany Years
  5. 5. We ca m ke se se of thi gs evewi h lett rs mi s ng.
  6. 6. change blindness
  7. 7. inattention blindness
  8. 8. So what does it all mean?Photo courtesy of Flickr / write_adam
  9. 9. sensation is not equal to perception
  10. 10. familiar patterns are your friends
  11. 11. affordances
  12. 12. know your users’ goals
  13. 13. we’re prone to distraction
  14. 14. illusions can be powerful
  15. 15. thank you @leemcivorleemcivor.co.uk

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