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Updateshow Manchester April 2014
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Updateshow Manchester April 2014


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Presentation at Manchester April 2014 Game Development Conference

Presentation at Manchester April 2014 Game Development Conference

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  • 1. Source: Designing great games for Windows
  • 2. 400m number taken from Nokia Q3, 2013 financial report and Gartner PC Tracker 3Q13. 10% share number taken from Kantar World Panel. App Store numbers taken from “Microsoft by the Numbers” website.
  • 3. Tablets Hybrids All in Ones Amazing Choices
  • 4. Windows Phone 8 Shared core with Windows 8 Common programming model Reusable code Native games
  • 5. Nokia Lumia 520 Nokia Lumia 620 Nokia Lumia 720 Amazing Entry Level Devices <£150
  • 6. Nokia Lumia 1020 Nokia Lumia 1520 Nokia Lumia 925 Amazing High Spec Devices including 6inch devices
  • 7. This is all great news, but what does it mean for indie developers.. Developing for Windows 8, Windows Phone and Xbox One?
  • 8. 148,000+in less 3 weeksSource: Richard Hawkins – Ported at London Microsoft/Nokia Unity Porting Day At the peak of Christmas it hit 8,090 downloads a day, average out at around 2-4k per day. Here from Richard @rhawkins25
  • 9. 800,000+Source: Mudvark: Mortar Melon. HTML5 game built with construct2 For Windows Phone 8 and Windows 8
  • 10. 3,550,000+ Source: Rebellion: Dredd vs Zombie Over 1 million downloads within 9 months of Windows 8 launch, Significant code re-use from Windows Phone to Windows 8.
  • 11. Strike Suit Zero: Director's Cut
  • 12. 1.Becoming part of the conversation It is in our DNA. Microsoft’s mission is to enable people and business around the world to realise their full potential. 2.Building trust and long-term relationships 3.Engendering platform adoption – but only if we can do 1 & 2 first 4.Working with indie start- ups makes us a better company
  • 13. Microsoft Ventures What is the full breadth of our offering?
  • 14. Here's what the devs at Wales Interactive have to say about it: "Our participation within the App Challenge has been great experience, the integration into our games was simple and the results have been amazing. We have seen a marked increase in user participation and cross application installs, the feedback from the users has all been positive. The challenge of downloading and finding new apps and games for rewards has created a large increase in downloads and meant that it has expanded to a user base to people who wouldn't normally download our games." Don’t just make an app. Create a legend Supporting developers and exciting consumers The UK AppChallenge is a Microsoft initiative to support and uncover great UK developer talent, by showcasing hidden gems and brand new apps from UK developers to Windows & Windows Phone super fans!
  • 15. “Take developers from an app idea to a successful app by providing help, promotions and rewards.” made by Nokia Developer 1
  • 16. App Campus Criteria 24 •Funded with 21M€ by Microsoft, Nokia and Aalto University. •A new kind of seed accelerator for next generation of mobile experience Differentiation: Brand New App, OR existing App with differentiated features X WP. Mass Market Appeal: potential to generage + 1/2 M Downloads/Year and/or 10Ks€ of Revenue/Year. Great Team: experienced in Apps/Services on key mobile platforms with proven design, technical & biz capabilities. Convincing overall proposal: App design, features/content, technical solution, business model.
  • 17. @splemy
  • 18. Student Developers: @Lee_Stott Start Ups: BizSpark Appcampus Microsoft Accelerator Unity Porting Camp Manchester 17th May Competitions Microsoft Beautiful Game –