Facebook marketing


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Facebook marketing

  1. 1. FACEBOOK MARKETING CAMPAIGN Made by https://www.facebook.com/ledaihongquan
  2. 2. FACEBOOK MARKETING CAMPAIGN Content Made by https://www.facebook.com/ledaihongquan
  3. 3. FACEBOOK MARKETING CAMPAIGN Facebook Marketing is a Social Media Marketing working only on Facebook – The biggest Social Network in the world. Three usual kinds of Facebook Marketing: • Sponsored Story • Facebook Fan page • Facebook Ads Made by https://www.facebook.com/ledaihongquan
  4. 4. FACEBOOK MARKETING CAMPAIGN (Facebook, Year) For futher information about Facebook Sponsored Story Pleases visit Reference list! Made by https://www.facebook.com/ledaihongquan
  5. 5. FACEBOOK MARKETING CAMPAIGN(Facebook, Year) Made by https://www.facebook.com/ledaihongquan
  6. 6. FACEBOOK MARKETING CAMPAIGN (Facebook, Year) For futher information about Facebook Ads Pleases visit Reference list! Made by https://www.facebook.com/ledaihongquan
  7. 7. FACEBOOK MARKETING CAMPAIGN1. Branding and Free AdvertisingWith its over 600 million members worldwide, Facebook is a great way togenerate brand awareness.Free advertising occurs when your fans will “like” your page and recommendthem to their friends.2. Customer InteractionFacebook is a good medium to interact with your customers. You cancommunicate promotions, events and contests. You can ask for ideas fromthem on how you can improve your products or services.3. NetworkingFacebook was indeed created to build networks of people. You can search forpeople or businesses in the Facebook platform that are involved in yourindustry and become a fan of a page or profile. By being connected to themyou increase your visibility to your target customers. Made by https://www.facebook.com/ledaihongquan
  8. 8. FACEBOOK MARKETING CAMPAIGN 4. Drive web traffic and Lead generation Facebook will serve as a gateway that will lead to your website. With the recent updates in the Facebook system, websites can now be linked to Facebook profiles and pages. Facebook can be used as a potential lead generation tool. You can review your fans profile and find future prospects to aid in lead qualifying process. 5. Reputation Management Fans can post anything they want and thereby the possibility of a destructive comment is high. Or sometimes some people may be against the organization and will cite a campaign attacking and destroying your brand’s reputation. Facebook, as an interactive media can be used for reputation management by answering back to that bad publicity and clarifying some misguided information. This task is done by a Facebook marketing virtual assistant that can protect your company’s reputation. (www.VirtualAssistant.Org, 2011)
  9. 9. FACEBOOK MARKETING CAMPAIGN Made by https://www.facebook.com/ledaihongquan
  10. 10. FACEBOOK MARKETING CAMPAIGN (Digital Surgeons, 2010)
  11. 11. FACEBOOK MARKETING CAMPAIGN (Comscore, 2011) Made by https://www.facebook.com/ledaihongquan
  12. 12. FACEBOOK MARKETING CAMPAIGN How to make a successful Facebook Marketing Campaign in Vietnam? Made by https://www.facebook.com/ledaihongquan
  13. 13. FACEBOOK MARKETING CAMPAIGN Facebook Pages are a free product for organizations, public figures, businesses, and brands to express themselves and communicate with people on Facebook. Made by https://www.facebook.com/ledaihongquan
  14. 14. FACEBOOK MARKETING CAMPAIGN Made by https://www.facebook.com/ledaihongquan
  15. 15. FACEBOOK MARKETING CAMPAIGN Made by https://www.facebook.com/ledaihongquan
  16. 16. FACEBOOK MARKETING CAMPAIGN (E.g., RMC) Made by https://www.facebook.com/ledaihongquan
  17. 17. FACEBOOK MARKETING CAMPAIGN Reference list1. Facebook, (Year). PremiumAndMarketplace[pdf] Available at <https://www.facebook.com/ads/stories/PremiumAndMarketplace. pdf> [Accessed 2 January 2012].2. Facebook, (Year). Pages_GettingStartedGuide [pdf] Available at<http://ads.ak.facebook.com/ads/FacebookAds/Pages_GettingSta rtedGuide.pdf> [Accessed 2 January 2012].3. Facebook, (Year). Getting_Started_Guide[pdf] Available at<http://ads.ak.facebook.com/ads/FacebookAds/Getting_Started_ Guide.pdf> [Accessed 2 January 2012].4. www.VirtualAssistant.Org, 2011. The 5 Benefits of Facebook Marketing Virtual Assistant, http://virtualassistantinc.wordpress.com/, [online](Posted on May 19, 2011) Available at: http://virtualassistantinc.wordpress.com/2011/05/19/the-5-benefits- of-facebook-marketing-2/ [Accessed 28 December 2011].
  18. 18. FACEBOOK MARKETING CAMPAIGN Reference list5. Digital Surgeons, 2010. Facebook vs twitter infographic. DigitalSurgeons, [online]. Available at:<http://www.digitalsurgeons.com/facebook-vs-twitter-infographic/>.[Accessed 20 December 2011].6. Comscore, 2011. Infographic: Facebook vs Myspace.Comscore,[online] (Post on June 24, 2011). Available at<http://www.comscoredatamine.com/2011/06/infographic-myspace-vs-facebook/>.[Accessed 20 December 2011].7. Facebook, (Year). Available at<https://www.facebook.com/marketing> [Accessed 2 January 2012]. Made by https://www.facebook.com/ledaihongquan
  19. 19. FACEBOOK MARKETING CAMPAIGN Made by https://www.facebook.com/ledaihongquan