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Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
Is government ready to embrace what social media
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Is government ready to embrace what social media

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Presented at the 2010 Mid America GIS Conference

Presented at the 2010 Mid America GIS Conference

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  • 1. Is Government Ready to Embrace What Social Media Offers?<br />Learon Dalby<br />GIS Program Manager,<br />Arkansas Geographic Information Office<br />
  • 2. If you can’t explain it simply, you don’t understand it well enough.<br />- Albert Einstein<br />
  • 3. Insanity: doing the same thing over and over again and expecting different results.<br />- Albert Einstein<br />
  • 4. Any intelligent fool can make things bigger and more complex... It takes a touch of genius - and a lot of courage to move in the opposite direction. <br />- Albert Einstein <br />
  • 5. How many of you have a personal social media account<br />Buzz<br />Facebook<br />LinkedIn<br />Myspace<br />Twitter<br />Wave<br />YouTube<br />
  • 6. How do you think people in various age groups communicate?<br />10-20<br />30-40<br />40-50<br />50-60<br />70-80<br />90-100<br />
  • 7. Tools<br />
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18. Where am I?<br />Where are you?<br />Smoke Signals<br /> Celestial Navigation<br /> Homing Pigeons<br /> Magnetic Compass<br /> Radio Triangulation<br /> Satellite GPS<br /> Automotive GPS<br /> GPS enabled smart phones <br /> Location Based Apps, Games, Social Networks<br />Credit to @shanesnow for Mashablehttp://mashable.com/<br />
  • 19. How do they communicate?<br />How will they communicate?<br />
  • 20. Q1. If you use fax – do you want to start using a telegraph?<br />Q2. If you use email – do you want to start using a fax?<br />Q3. If you use a cell phone – do you want to start using pay phones?<br />
  • 21. Would you dare pick one channel to watch?<br />
  • 22. Communicate the way people communicate…<br />
  • 23. Yes! That may mean in multiple ways<br />
  • 24. Why does government operate the same way it always has?<br /><ul><li>Generally slow, unresponsive, and one-way communication</li></ul>Will that be enough in the future?<br /><ul><li>Is that enough now?</li></li></ul><li>How does government respond to?<br />Mobile<br /><ul><li>Websites
  • 25. Communication</li></ul>People reallycare<br />
  • 26. AGIO Communication<br />Email list serve<br />Twitter<br />Facebook<br />YouTube<br />Blog<br />Traditional Website<br />Same Message communicated on all channels. <br />All channels are monitored so communication happens bi-directional<br />
  • 27. How does government respond to?<br />Mobile<br /><ul><li>Websites
  • 28. Communication</li></ul>People reallycare<br />Can we do more with less?<br />Authoritative Data Sources<br />1-x Gov employee<br />10 people saying the same thing<br />100 people saying the same thing<br />1,000 people saying the same thing<br />10,000 people saying the same thing<br />100,000 people saying the same thing<br />1,000,000 people saying the same thing<br />10,000,000 people saying the same thing<br />
  • 29. Authoritative Data<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />
  • 30. Authoritative Data<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />At the St. Vincent Hospital<br />What critical mass makes this:<br />A hospital<br />St. Vincent Hospital<br />What if the legal name is Doctors Hospital<br />
  • 31. Disaster<br />It is only a disaster if it directly impacts you…<br /> Emotionally<br /> Financially<br /> Socially<br />
  • 32. People generally communicate when moved…<br /> Emotionally<br /> Financially<br /> Socially<br />
  • 33. People generally communicate when moved…<br /> Emotionally<br /> Financially<br /> Socially<br />Are we listening?<br />Are we responding?<br />
  • 34. People moved to do something<br />Each of these are demonstrating peoplecare.<br />http://vimeo.com/9182869<br />
  • 35.
  • 36. http://bit.ly/XHqfT<br />
  • 37. An open source project which allows users to crowd-source crisis information to be sent via mobile.<br />
  • 38. Loud Explosion in Portland – March 28, 2010<br />
  • 39. General Services<br />
  • 40. http://geoss.esri.com/geoviewer/<br />
  • 41. http://geoss.esri.com/geoviewer/<br />
  • 42. http://geoss.esri.com/geoviewer/<br />
  • 43. http://geoss.esri.com/geoviewer/<br />
  • 44. AGIO Decal Game<br />http://bit.ly/d0Kbps<br />Began on 3/05/2010<br />
  • 45. AGIO Decal Game<br />Goal- Picture of the AGIO decal in all 50 states<br />Rules- Take picture and send to us<br />http://bit.ly/d0Kbps<br />Began on 3/05/2010<br />
  • 46. AGIO Decal Game<br />
  • 47. AGIO Decal Game<br />
  • 48. AGIO Decal Game<br />
  • 49. #AGIOdecal Resource Page<br />
  • 50. #AGIOdecal Resource Page<br />Over 145 photos<br />
  • 51. #AGIOdecal Resource Page<br />
  • 52. #AGIOdecal Resource Page<br />
  • 53. #AGIOdecal Lessons Learned<br />It&apos;s not about you, it&apos;s about the game<br />Make it easy<br />Logistics<br />Cost, leverage online platforms<br />Be flexible<br />Success is measured a number of ways. <br />@cageyjames Tweeted &quot;Arkansas hasn&apos;t got this much play since Clinton was president!&quot; <br />we believe that is success.<br />
  • 54. Apply Lessons Learned<br />Reporting Potholes – Communicating Fixes<br />Reporting Holidays - Communicating Trash Schedule<br />Reporting Crimes - Communicating Crime Reports / Fixes<br />Reporting School Issues – Communicating Fixes<br />Citizen - Government<br />
  • 55. Will government work for them?<br />
  • 56. Contact Information<br />Learon Dalby<br />Learon.dalby@arkansas.gov<br />Twitter:@learondalby<br />http://www.slideshare.net/learondalby<br />

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