What is eBusiness

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This is the ppt from the Randwick eBusiness workshop, June 2013. More info and all of the links are at this blog post: http://web2tools.biz/2013/05/what-is-ebusiness/

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What is eBusiness

  1. 1. What is eBusiness?Carol Skyring
  2. 2. About Carol• In business for 20 years• First email address in 1993• First website in 1998• First blog 2000• 21st Century Navigator – help younavigate your way through 21st Centurytechnologies
  3. 3. About you• I sell products• I sell services• I have a shopfront• I have >10 staff• I have 5-10 staff• I have <5 staff
  4. 4. About you• I have a business email address• I have a business website• I use social media personally• I use social media for business• I tweet therefore I am!• Help – let me out of here!!!!
  5. 5. This workshop
  6. 6. What is your eBusiness challenge?
  7. 7. What IS eBusiness?• Using technology to improve yourbusiness processes:– human resources– financial and administration systems– supply of goods and services– sales and marketing– collaboration– research
  8. 8. eCommerce• Trading online• One part of eBusiness
  9. 9. Why eBusiness?• Relatively inexpensive• 24/7• Reach a wider market• Earn while you sleep• Fast & efficient
  10. 10. What’s the Internet?
  11. 11. What’s the Web• It’s the bit we get to use
  12. 12. www
  13. 13. eBusiness on the Web• Financial: online banking & accounting• HR: online timesheets• Admin: online procedure manual• Supply: online ordering• Sales: sell online• Marketing: social media, e-newsletters,auto responders• Collaboration: Google drive, Dropbox• Research: online surveys, competitors
  14. 14. Do you need a web presence?
  15. 15. Do you need a website?• Facebook page:– facebook.com/Inthecove• Free website:– www.learntel.com.au• Own hosted website:– www.web2tools.biz
  16. 16. Getting started1. Domain name eg yourbusiness.com.au– http://www.auda.org.au/registrars/accredited-registrars/2. URL eg www.yourbusiness.com.au
  17. 17. How to Choose a Domain Namevideo
  18. 18. Next steps1. Hosting service:– Australian– Overseas2. An email address:– you@yourbusiness.com.au– you@gmail.com or you@outlook.com
  19. 19. Social Mediahttp://flic.kr/p/5uhL7d
  20. 20. New breed of customer• Networked• Opinions• Connected• Want to beheard
  21. 21. Everything links
  22. 22. Case Study video: Jordoschopshop
  23. 23. http://www.flickr.com/photos/b-tal/163450213/http://www.flickr.com/photos/b-tal/163450213/Go back to your eBusiness challenge
  24. 24. My take home
  25. 25. What next?• How to Build Your Website: 21 May• Facebook for Business: 4 June• Social Media and Branding: 18 June• Check www.web2tools.biz/blog
  26. 26. Contactcskyring@learntel.com.auwww.web2tools.biz

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