The Web Has Shown the Way: E-learning Needs to Follow


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Myles Runham, Head of Online at BBC Academy, presents at Learning Pool Live on how the web has shown the way and why e-learning needs to follow to be relevant.

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  • Shirky is referring to publishing but this is equally true of educational and learning institutions and of the Training departments they contain.It become true as well of the industry that then supports this point of view of the world. There is a powerful, if not overpowering tendency to do things they way we know how – to reduce to the known mechanismsInnovation then tends to come from outside of the traditional or incumbent industries and institutions
  • Courses are what we all know, what departments are set up to deliver and what suppliers are designed to offer.
  • The web now defines our expectations about technology and online content. Our life outside work is the standard by which our learning tools are judged. This world has moved at a dramatic pace for 15 plus years and continues to challenge corporate IT and eLearning systems and tools. If it is easy to compare an analogue of the learning industry to the industrial Victorian model – that is exactly what we have inherited – it is actually quite hard to compare the web to anythingOn the web we play many roles – depending on what we want to achieve
  • Relevance is THE key – it is everythingSo many, if not all great web experiences and tools are defined by getting out of the wayRelevance may be as detailed as a search result, it may be defined by location, time of day, task, mood, it may be mandated at times.But...on the web, the user chooses what is most relevant
  • These are tools in t e proper sense – they are used by individuals to make certain tasks easier and more effective.These are the experiences that are defining the expectations of all learners now – within and without organisations They cover a wide range of activity – NONE of them are specialist learning tools
  • The LMS is THE tool for corporate eLearning – and it is a problemIt is highly controlledIt is not yoursIt dictates the training required – not the learning neededCreating and sustaining a training ghetto
  • Clearly, we need to ferment a revolution. That will take some time however and in the meantime we need to get stuff done...Some tactical ideas to numb the pain
  • Allow users to discoverConsistency is good and is helpful – not in content but probably in pretty much everything else
  • Let your users know where they are, what’s the organising principle, what’s nearby, what might be nextAlso – pictures and images are crucial – a vital part of the final result and a cue of interest, relevance and production quality to users.
  • The story of Steve here
  • The Web Has Shown the Way: E-learning Needs to Follow

    1. 1. The web has shown the way. eLearning needs to follow to be relevant. Learning Pool Live – 23/10/2013 Myles Runham Head of Online, BBC Academy
    2. 2. About Me… • An imposter • I have no eLearning background, no training or HR background, no Psychology qualification • An opinionated imposter • Formed from 16 years of online efforts - some of those in online education/learning (small ‘e’, small ‘l’) • An opinionated imposter from the BBC Academy • Central Function • Centre of expertise • BBC and industry objectives
    3. 3. About corporate eLearning
    4. 4. What do I mean by eLearning? Production Customer IT/SYSTEMS/ TECHNOLOGY • • • • Enterprise IT Systems LMS eLearning courses PROCUREMENT SECURITY HR TRAINING Consumer
    5. 5. “Institutions will try to preserve the problem for which they are the solution.” Clay Shirky, April 2012
    6. 6. The eLearning tendency LEARNING = TRAINING = COURSE
    7. 7. About learning on the web
    8. 8. …and the web…. Finding things out Trying something out Watching others efforts Getting things done LEARNING ≈ Finding experts Making something Seeking feedback Memory substitute Collaborating Etc… ≠ COURSE?
    9. 9. Learning on the web, you are...
    10. 10. “On the web, you define what is relevant”
    11. 11. Are web learning tools special? Top 10 tools for Learning 2013 1 Twitter 2 GoogleDocs/Drive 3 YouTube 4 Google Search 5 PowerPoint 6 Evernote 7 Dropbox 8 Wordpress 9 Facebook 10 Google+/Hangouts Source: Centre for Learning & Performance Technologies
    12. 12. The LMS, by contrast... Where is it? Who runs it? How does it feel? Training Control System
    13. 13. How to respond? Some tactical ideas…
    14. 14. Organise. Don’t dictate.
    15. 15. Discovery and context
    16. 16. Context and content
    17. 17. Onward navigation
    18. 18. We need new ways of working and new skills • Start managing a product Beyond course production/commissioning • Digital product management skills – Design – Information Architecture – User experience – User Interface – Product Management – a lifecycle • Data
    19. 19. Any questions? • • • Twitter: @mylesrun