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Lead Scoring by Lead Simplified

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  • Improving conversion rates with Lead Scoring
  • Transcript

    • 1. www.leadsimplified.com Improving Conversion Rates with Lead Scoring
    • 2. Agenda
      • Current Situation
      • Situation with Lead Scoring
      • What is Lead Scoring
      • LeadSimplified way of Scoring
      • Summary
    • 3. Current Situation your set of leads
    • 4. Current Situation A normal lead - Gives No idea of its importance
    • 5. Situation with Lead Score A lead with score - Gives you clear idea of its importance
    • 6. What is Lead Scoring? It is a process to differentiate your prospective leads from non-prospective ones.
    • 7. Lead Scoring using Lead Simplified Factors Budget 4 points Necessity 3 points Time 2 points Authority 1 point 10
    • 8. Budget - 4 points Lead Scoring What is the budget of the prospect? Class I - 4 - Excellent (will buy my product) Class II - 3 - Good (Can buy my product) Class III - 2 - Fine (May buy my product) Class IV - 1 - Poor (Chances are less)
    • 9. Necessity - 3 points Lead Scoring How much is he in need of the product? Class I - 3 – Needs it badly Class II - 2 – Does have some need Class III - 1 – No real necessity
    • 10. Time - 2 points Lead Scoring How soon would he buy? Class I - 2 – Very Urgent Class II - 1 – Soon Class III - 0.5 – No idea
    • 11. Authority - 1 points Lead Scoring Is he the decision maker? Class I - 1 – Yes, and only one. Class II - 0.5 – One of the many. Class III - 0.25 – No.
    • 12. Improves conversion rates By targeting right prospects Benefits
    • 13. Speeds up the Sales Cycle Benefits
    • 14. Summary Study your prospects
    • 15. Summary Convert more Clients
    • 16. Solution Lead Simplified
    • 17.  
    • 18. Contact Us Summary www.leadsimplified.com Lead Simplified Lead Management Simplified [email_address] +91 (044) 42660666

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