Lead Scoring by Lead Simplified

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  • Improving conversion rates with Lead Scoring
  • Lead Scoring by Lead Simplified

    1. 1. www.leadsimplified.com Improving Conversion Rates with Lead Scoring
    2. 2. Agenda <ul><li>Current Situation </li></ul><ul><li>Situation with Lead Scoring </li></ul><ul><li>What is Lead Scoring </li></ul><ul><li>LeadSimplified way of Scoring </li></ul><ul><li>Summary </li></ul>
    3. 3. Current Situation your set of leads
    4. 4. Current Situation A normal lead - Gives No idea of its importance
    5. 5. Situation with Lead Score A lead with score - Gives you clear idea of its importance
    6. 6. What is Lead Scoring? It is a process to differentiate your prospective leads from non-prospective ones.
    7. 7. Lead Scoring using Lead Simplified Factors Budget 4 points Necessity 3 points Time 2 points Authority 1 point 10
    8. 8. Budget - 4 points Lead Scoring What is the budget of the prospect? Class I - 4 - Excellent (will buy my product) Class II - 3 - Good (Can buy my product) Class III - 2 - Fine (May buy my product) Class IV - 1 - Poor (Chances are less)
    9. 9. Necessity - 3 points Lead Scoring How much is he in need of the product? Class I - 3 – Needs it badly Class II - 2 – Does have some need Class III - 1 – No real necessity
    10. 10. Time - 2 points Lead Scoring How soon would he buy? Class I - 2 – Very Urgent Class II - 1 – Soon Class III - 0.5 – No idea
    11. 11. Authority - 1 points Lead Scoring Is he the decision maker? Class I - 1 – Yes, and only one. Class II - 0.5 – One of the many. Class III - 0.25 – No.
    12. 12. Improves conversion rates By targeting right prospects Benefits
    13. 13. Speeds up the Sales Cycle Benefits
    14. 14. Summary Study your prospects
    15. 15. Summary Convert more Clients
    16. 16. Solution Lead Simplified
    17. 18. Contact Us Summary www.leadsimplified.com Lead Simplified Lead Management Simplified [email_address] +91 (044) 42660666

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