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Kakoona Deck
Kakoona Deck
Kakoona Deck
Kakoona Deck
Kakoona Deck
Kakoona Deck
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Kakoona Deck

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  • 1. Advertising Guide 2013
  • 2. ADVERTISING GUIDE - INTRO Follow by sound Empowering digital music distribution with the world’s first embeddable, streaming, social platform.* Follow, share, and stream the collections of your favorite musicians, friends, and athletes. *Available on all devices 2 Kakoona | ads@kakoona.com | @KakoonaMusic
  • 3. ADVERTISING GUIDE - MEDIA PLAYER 1 2 3 4 5 6 7 Track by: Artist on: Album Title Buy Track Buy Album 1. Album Cover Art 2. Buy Track 3. Buy Album 4. Shopping Cart 5. Playlist 6. Embed Player 7. Share Player 8. Play/Pause 9. Listen/Mute Ad 10. Player Audio Controls 11. HD On/Off 12. Fit Browser Width Listen 13. Fullscreen 14. 80x80px Logo w/ Dynamic Link Kakoona free audio streaming brought to you by 0:55 / 2:37 8 9 10 11 12 13 14 Media Player Overview. Kakoona’s in-stream purchasing technology gives users an interactive environment to buy, share, and enjoy dynamic content with a single click. Share or embed the Kakoona player across multiple platforms including Facebook, Twitter, Google +, and Pinterest. Meaning, where our media player goes, so does your message. 3 Kakoona | ads@kakoona.com | @KakoonaMusic
  • 4. ADVERTISING GUIDE - AUDIENCE TARGETING Facebook Connect Kakoona Advertising Hierarchy Track Age Gender Location Language Likes (Music, Movies, etc) + Album Artist Label Genre Global Listening Habits Top & Favorite Tracks Albums Artists Labels Genres Feed your fans highly targeted video campaigns. Your 30 or 60 second video advertisement will be portable and precise. Reach your target audience and test new marketing strategies through the use of our layered metrics. Kakoona curates listening habits and dynamically matches them with Facebook Open Graph demographics. 4 Kakoona | ads@kakoona.com | @KakoonaMusic
  • 5. ADVERTISING GUIDE - ANALYTICS Total Views FRIDAY 11,983,343 October 30, 2013 Total Clicks 6,123,133 Click Through Rate 12.6% 7580+ 43+ 87+ 31+ 79+ 44+ 62+ 95+ 37+ 57+ 82+ 67+ 66+ 65+ 23+ 75+ 77+ 76+ 73+ 70+ 36+ 45+ 54+ 38+ 65+ 77+ 65+ 80+ 43+ 87+ 31+ 79+ 44+ 62+ 95+ 37+ 57+ 82+ 67+ 66+ 65+ 23+ 75+ 77+ 76+ 73+ 70+ 36+ 45+ 54+ 38+ 65+ 77+ 62+ 50+ 8:00 am 8:00 pm Genre 12:31 PM Artist Name Not actual data Track 67% We provide valuable analytics. On Kakoona, we track everything from what time your advertisement airs to how well it performed. Our online analytics dashboard makes interpreting your data simple and insightful. This allows you to refine and test different scenarios in order to improve your consumer engagement as well as helping you to broaden your impressions. 5 Kakoona | ads@kakoona.com | @KakoonaMusic 1,4k Clicks 2,1k Views
  • 6. Ad Sales To learn more about advertising opportunities and rates, please contact Matt Greenberg. We look forward to helping you promote your brand, as well as enhancing your connection with both established customers and those soon to be. Matthew Greenberg matt@kakoona.com General Questions? ads@kakoona.com

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