KRCR Shasta County Ratings
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KRCR Shasta County Ratings

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KRCR, Northern California's number one source for local news - this presentation illustrates KRCR's dominance in Shasta County

KRCR, Northern California's number one source for local news - this presentation illustrates KRCR's dominance in Shasta County

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KRCR Shasta County Ratings KRCR Shasta County Ratings Presentation Transcript

  • KRCR News
    Channel 7
    KRCR is the dominant , #1 source for local news in Shasta County.
    Source: Nielsen Media Research ~ May 2010
  • KRCR DOMINATES
    A25-54
    Shasta County
    KRCR ratings are
    815% higher than
    our competitors combined!
    Source: Nielsen Media Research ~ May 2010 Based on averages of all day-parts
  • KRCR DOMINATES
    A35+
    Shasta County
    KRCR holds 78% of the evening news viewing audience
    Source: Nielsen Media Research ~ May 2010 Based on combined ratings, 5p-6:30p
  • KRCR DOMINATES
    A55+
    Shasta County
    Ratings for our evening news are as much as 5 TIMES GREATER than that of our nearest competitor!
    Source: Nielsen Media Research ~ May 2010 Based on 5p and 5:30p News
  • KRCR DOMINATES
    A18-49
    Shasta County
    Daybreak:87%of total local news audience
    5p News :90%of total local news audience
    5:30p News:93%of total local news audience
    Source: Nielsen Media Research ~ May 2010 Based on combined ratings for 6-7a