http://www.ArtistsAlleySarasota.com Artists Alley Sarasota Art Gallery Review. So why write this review? Well when researching the topic there was a lack of information concerning the Artists Alley Sarasota art and craft gallery. Currently the business is in a startup stage with a target date of a grand opening before the Christmas holidays of this year 2016. Because the company is interested in the business of art it is imperative to walk a fine line between art that sells and “art for art’s sake.” As both co-founders become art gallery owners, the founders Janet Day and Lloyd Dobson will be analyzing quality artworks and simultaneously running a retail business, two disciplines that may seem contrary to one another. At its most basic level, art is something physical that influences people emotionally. But for the gallery to succeed as an art gallery business, the emotional impact of the art in their gallery should also motivate people to buy. So what is Artists Alley Sarasota about? * A gallery for fine art from quality local artists at affordable prices. * Turning the first time buyer into a collector. * Supporting the shop local initiative - Made in America! * Opening December, 2016 * Submission / Interviews for inclusion in the gallery will be in October through November. * Space is limited ($25 per running feet & 30% commission) * Marketing by gallery for artist artwork. * Email artistsalleysarasota@gmail.com Which is more difficult, creating the art or selling it? Every artist would have a different answer to this question, but I suspect that a majority of artists feel it’s much easier to create art than it is to sell it. And this is the reason for the 30% commission. Now all an artist needs to do is create their art. Artists Alley Sarasota will now take over the marketing and selling of the art.

1. Artists
Alley
Sarasota
Art
Gallery
Review

2. So why write this review? Well when
researching the topic there was a lack
of information concerning the Artists
Alley Sarasota art and craft gallery.
Currently the business is in a startup
stage with a target date of a grand
opening before the Christmas
holidays of this year 2016.

3. We Are Currently Looking
For Qualified Artist To
Represent In Our Gallery!

4. Because the company is interested in
the business of art it is imperative to
walk a fine line between art that sells
and “art for art’s sake.” In learning
how to become an art gallery owner,
the founders Janet Day and Lloyd
Dobson will be analyzing quality
artworks and simultaneously
running a retail business, two
disciplines that may seem contrary to
one another.

5. At its most basic level, art is
something physical that
influences people emotionally.
But for the gallery to succeed as
an art gallery business, the
emotional impact of the art in
their gallery should also motivate
people to buy.

6. So what is Artists Alley Sarasota
about?
* A gallery for fine art from quality
local artists at affordable prices.
* Turning the first time buyer into a
collector.
* Supporting the shop local
initiative - Made in America!
* Opening December, 2016 or
Before

7. * Submission / Interviews for
inclusion in the gallery will be in
October through November.
* Space is limited ($25 per running
feet & 30% commission)
* Marketing by gallery for artist
artwork.
* Email
artistsalleysarasota@gmail.com

8. Which is more difficult,
creating the art or selling it?
Every artist would have a
different answer to this
question, but I suspect that a
majority of artists feel it’s
much easier to create art than
it is to sell it.

9. And this is the reason for the 30%
commission. Now all an artist needs
to do is create their art. Artists Alley
Sarasota will now take over the
marketing and selling of the art.
This is the reason the founders
are launching Artists Alley
Sarasota!

10. When you sell the work your self
you’ve done all of the work and
you earn the full $1,000 value as
an example. If a gallery has sold
the work for you and you were
charged 30%, in essence you have
hired them to take over the
marketing, sales, and customer
service for you.

11. Most galleries charge 50%
commission!
Now, all you have to do is figure out
how much value you can create per
hour in the studio, vs. how long it
takes you to sell a piece of art
yourself. If you generate more value
in the studio than selling, you should
be working toward finding galleries
to take over the sales for you.

12. I have met many artists over
the years who are born
salespeople as well as great
artists. If you, like them, find it
easy, fun, and exciting to sell,
then securing gallery
representation is not going to
be your highest priority.

13. Again, if that were all the math
you had to do, this would, I
think, be a pretty easy
decision. There are other
variables to consider, however

14. Not all galleries are created equal.
Some galleries work hard to earn
their commission. They actively
promote their artists and engage
their buyers. This describes the
marketing efforts of Artists Alley
Sarasota. The founders have a
combined years of over 70 years of
successful sales and marketing
experience.

15. Other galleries seem to take
the spider approach by
opening their doors and
waiting for buyers to get caught
in their web. Sometimes fate
smiles on the second type of
gallery and they sell well due to
their location or

16. some other combination of
factors, but you are far more
likely to be successful in a
gallery that’s hard at work. In
other words, you want to work
with galleries that earn their
commission. This again
describes Artists Alley
Sarasota.

17. For additional information please
go to
www.ArtistsAlleySarasota.com
or email us at
artistsalleysarasota@gmail.com

18. Have a Blessed
Day!