Your SlideShare is downloading. ×

Creating the Perfect Online Marketing Strategy

1,512

Published on

5 little known secrets of how to …

5 little known secrets of how to
combine keyword implementation,
social media and SEO to get huge
organic traffic.

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
1,512
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Creating the Perfect Online Marketing Strategy 5 little known secrets of how tocombine keyword implementation,social media and SEO to get huge organic traffic
  • 2. Features of a perfectonline media strategy A good selected strategy has: ● An objective! (increase traffic, get more traffic sources, index more keywords, increase visibility score) ● Multiple diversed traffic sources - e.g. combine social media and search engine sources (both organic and paid) ● Results in many keywords being indexed by search engines
  • 3. Keyword Implementation Tip #1Group main keywords into categories,long tail keywords into one word tags.Tip #2Build your long tail keywords strategy bycombining categories with tags. You caneasily create all combinations by usingsimple Excel functions.
  • 4. Social Media Tip #3 Any time you add new content to your website, ensure it is added to popular social bookmarking sites. Facebook and Twitter are the obvious kings of social media, but do not underestimate others like Linkedin, Reddit, StumbleUpon and Delicious
  • 5. Search Engine OptimisationTip #4Always with no exceptions write a customised title (66chars) and meta description (160 chars)Tip #5At the initial stage of your SEO efforts, try to focus onlink building for a small and specific group ofkeywords. I like to get more challenging ones becauseof my nature. :)
  • 6. Online marketing strategy methodsWell selected online strategy methods ● Do not rely on one method to deliver results ● Embed good white hat practices ● Schedule activities in multiple fields: SEO, social media, articles,RSS ● Measure results not only on Analytics
  • 7. Questions? Feel free to ask! seoexpert@web3.ie Twitter: @radkot

×