PersonalBranding inRiviera
Evitare di...
Il veromotivo
Perché vi scelgono?
Via Plauto
Armi di distruzione di massa
44	  
Il Fattore F
Anonimato
Aziendalese
La via più facile?
Passaparola onlineh$p://www.youtube.com/watch?v=kO1BewZKRUs	  	  h$ps://www.facebook.com/Claudio.Stewart.Easyjet	  	  
Chi è la vera Star?
ROI
Il cambiamento
Oggi
Foto	  &	  Credits	                        •  h$p://www.flickr.com/photos/speartoons/3607742622/sizes/m/in/                ...
Personal Branding and Tourism
Personal Branding and Tourism
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Personal Branding and Tourism

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Le mie slide all'evento Hotel Brand Reputation, Riccione Novembre 2011.
Spunti sul personal branding e sulla reputazione personale e aziendale online in ambito turistico

Published in: Business
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Personal Branding and Tourism

  1. 1. PersonalBranding inRiviera
  2. 2. Evitare di...
  3. 3. Il veromotivo
  4. 4. Perché vi scelgono?
  5. 5. Via Plauto
  6. 6. Armi di distruzione di massa
  7. 7. 44  
  8. 8. Il Fattore F
  9. 9. Anonimato
  10. 10. Aziendalese
  11. 11. La via più facile?
  12. 12. Passaparola onlineh$p://www.youtube.com/watch?v=kO1BewZKRUs    h$ps://www.facebook.com/Claudio.Stewart.Easyjet    
  13. 13. Chi è la vera Star?
  14. 14. ROI
  15. 15. Il cambiamento
  16. 16. Oggi
  17. 17. Foto  &  Credits   •  h$p://www.flickr.com/photos/speartoons/3607742622/sizes/m/in/ photostream     •  h$p://www.signsforhomes.co.uk/vintage_hotel_sign.htm   •  h$p://www.tuvie.com/ro$erdam-­‐post-­‐office-­‐in-­‐2012-­‐by-­‐unstudio     •  h$p://www.flickr.com/photos/yewenyi/345101994/sizes/z/in/ photostream     •  h$p://www.flickr.com/photos/federicapiersimoni/5313747780/in/   photostream   Special  thanks  to     Alessio  Carciofi  &     Nicola  Delvecchio  Grazie!  Luigi  Centenaro  www.PersonalBranding.it      Twi$er:  @LuigiCentenaro  

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