What i dont know about startups
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What i dont know about startups

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    What i dont know about startups What i dont know about startups Presentation Transcript

    • What I don´t know about startups Luiz Borba @luizborba http://borba.blog.br
    • The Golden Age (1970 – 1995)Dot.com Bubble (1995 – 2000)Back to Basics (2000 – 2010)The New Bubble (2010 - ?)*New rules for the New Internet Bubble - Steve Blank March 18, 2011 - http://bit.ly/l7HuXA
    • 2000 - 2010
    • IDEADigital cash forPalm Pilots
    • IDEAHTML5 supportedlocation-based service
    • IDEAWeb-based massivelymultiplayer online gamecalled Game Neverending
    • IDEAAllow groups of people toband together to accomplisha goal called ThePoint
    • IDEACompare two people’spictures and rate whichone was more attractive
    • Steve Blank February 1, 2005 http://amzn.to/lPHq10startup is an organizationformed to search for arepeatable and scalablebusiness model
    • Customer DevelopmentHypotheses, Data,Experiments, Feedback,Insights Insights Agile Development
    • Eric Ries September 13, 2011 http://bit.ly/mecRJzA startup is a human institutiondesigned to deliver a new productor service under conditions ofextreme uncertainty
    • The Loop
    • The PivotChange directionsbut stay groundedin what we´velearned
    • Speed mattersReducing time between pivots (fails)we can increase our odds of success Minimize the TOTAL time through the loop
    • Minimum Viable Product (MVP)The minimum set of featuresneeded to learnfrom earlyadopters
    • • Conversion funnel analysis • Click tracking • Event tracking • ReferralsMeasure Split–testing if (setup_experiment(...) == CONTROL) { // new way } else { // old way } Maximize learning
    • Alexander Osterwalder – July 13, 2010 http://amzn.to/iE1PCn
    • http://bit.ly/l4s7RMSnapSchool: http://slidesha.re/k3buNS The Lean Launchpad: http://bit.ly/jDS96z C.E.S.A.R Startup Labs: Coming Soon
    • More info...My blog: http://borba.blog.brMy twitter: @luizborbaEric Ries blog: http://startuplessonslearned.comEric Ries twitter: @ericriesSteve Blank blog: http://steveblank.comSteve Blank twitter: @sgblank
    • Questions? THANKS! Luiz Borba @luizborbahttp://borba.blog.br #cesar15anos