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Why I Blog At IBM
 

Why I Blog At IBM

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This is a 10 minute presentation that I gave to a group of internal IBMers who were wondering about the value of blogging at IBM.

This is a 10 minute presentation that I gave to a group of internal IBMers who were wondering about the value of blogging at IBM.

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    Why I Blog At IBM Why I Blog At IBM Presentation Transcript

    • IBM Wins When I Blog Luis Benitez – Social Software Product Manager 03 March 2011 http://www.lbenitez.com http://twitter.com/lbenitez
    • Started in 2006 Source If Applicable IBM Presentation Template Full Version http://www.flickr.com/photos/nationalassemblyforwales/4358629809/sizes/z/in/photostream/
    • How Could I Apply That To My Work? Source If Applicable IBM Presentation Template Full Version http://www.flickr.com/photos/nieve44/490771331/sizes/z/in/photostream/
    • Why Blog?
    • Organize My Work
    • My Benefits
      • Significant Reduction in Email
      • More Time To Be Customer Facing
      • Increased Productivity
      • Differentiation
      • Close Opportunities in Less Time
      • Recognition
    • Results
      • ~$6M in deals closed because of my blog
      And these are just some of the ones where sales reps told me how my blog was instrumental...
    • So, what did I learn? Power = Knowledge Shared http://www.reidgsmith.com/Power.htm The power of a community of practice is exponentially related to the knowledge shared by the individual members.
    • Thanks!