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Social Media: Why All The Hype
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Social Media: Why All The Hype

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Is Social Media hype or a viable outlet for business and nonprofits.

Is Social Media hype or a viable outlet for business and nonprofits.

Published in: Technology
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  • http://www.rockettinteractive.com/images/pic-consistency.jpg
  • Transcript

    • 1. Social Media - Why All the Hype?
    • 2. Who is CITI?
    • 3.
      • Social media is content created by people using highly accessible and scalable publishing technologies. At its most basic sense, social media is a shift in how people discover, read and share news, information and content .
    • 4.
      • http://en.wikipedia.org/wiki/Social_media
    • 5. Conquering Social Media
    • 6. Know Yourself
    • 7. Start Small
    • 8. Listen First
    • 9. Know Your Audience
    • 10. Where is Your Audience? Facebook Source: http://www.ignitesocialmedia.com/2008-social-network-analysis-report/
    • 11. Where is Your Audience? Twitter Source: http://www.ignitesocialmedia.com/2008-social-network-analysis-report/
    • 12. Where is Your Audience? MySpace Source: http://www.ignitesocialmedia.com/2008-social-network-analysis-report/
    • 13. Be Consistent
    • 14. http://www.rockettinteractive.com/images/pic-consistency.jpg
      • Pick a social media outlet
      • Decide what to write or post
      • Decide on the frequency
      • Assign someone to write or post content
      • Do it
      P.S. If you can’t commit to a schedule, it’s best not to start, wait until you can.
    • 15. Analyze This!
    • 16. ROI
      • Return on Investment
      • Return on Influence
      • Define Your Key Success Factors
    • 17. Glennette Clark Online Strategist 202-234-1600 x209 [email_address] Sean Speer Sales Associate 202-234-1600 x331 [email_address]

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