The community creating the new medium

The Community Creating the New Medium Claire Boonstra, Co-founder

3000 layers in progress 4000 active brands, agencies, developers

Layar Partner Network

DnL Productions Inc. In wireless mobile devices since 2001 Devt of embedded UI and Contents 8p Seoul; 6p Toronto 2D Design + 3D Animation + Devt

“KOREA ” is a portal layer. POIs + Events + 3D Landmarks Opened beta for public since May 4, 2010 24,000+ users and 3,000 hits per day

Why Layar? Most popular AR browser Developer friendly environment Flexible Technology 3D space and 3D object

Medium-specific content: immersive AR experiences

Pianist enriching empty moments Layer developed by SNDRV & TABWorldmedia

Layer developed by Winvolve & Hoppala

Better understanding of context More compelling experiences Yeeehaa

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