Let’s talk product

Let’s talk Product Raimo van der Klein, CEO

Average amount of Layers opened by users 50% How many layers do 38% people experience? Version 3.0 & 3.1 Version 3.5.1 (Stream) 25% 13% 0% 1 layer 2 layers 3 layers 4 layers 5 layers more © 2010, Layar B.V.

Five Tips for Layar Stream: 1. Set a category for your layer 2. Give short, meaningful titles to POIs. 3. Give your POIs a unique ID. 4. Give your POIs the correct Time To Live 5. A high-value POI with actions or 3D is more likely to rank high. © 2010, Layar B.V.

Layers Discovery Objects Foundation is laid!

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Let’s talk product

by Layar on Jun 18, 2010

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Let’s talk product — Presentation Transcript