Layar March 12th Webinar - Get Started With the Layar Creator
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Layar March 12th Webinar - Get Started With the Layar Creator

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Layar March 12th Webinar - Get Started With the Layar Creator

Layar March 12th Webinar - Get Started With the Layar Creator

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    Layar March 12th Webinar - Get Started With the Layar Creator Layar March 12th Webinar - Get Started With the Layar Creator Presentation Transcript

    • GET STARTED WITH THE LAYAR CREATOR Georgia Diaconescu Interactive Print Consultant
    • ! 1. LAYAR - WHO ARE WE? 2. LAYAR CREATOR 2.0 -Live demo 3. Q&A SESSION
    • KEY CHALLENGES
    • THE WORLD IS CHANGING.... Media consumption ! Mobile commerce ! Wearable devices ! Instant and real-time information !
    • 24 uur reclame - Sanoma Lab © 2013, Layar B.V. STRICTLY Confidential and NOW WHAT?
    • © 2013, Layar B.V. STRICTLY Confidential and Start with print.
    • broken ! user experience! with print content
    • WE BELIEVE connect the offline and online world... ... and give consumers & businesses a meaningful experience
    • THE LAYAR APP HAS 35MILLION DOWNLOADS AND COUNTING UK 5% U.S.A.CANADA NETHERLANDS SPAIN GERMANY OTHER 3% 28%5% 8%7% 44% The Layar App, available for iOS and Android, is the #1 mobile AR app. 7
    • Interactive print is booming! Since the launch of the Layar Creator in 2012, thousands of publishers and marketeers have begun taking advantage of this engaging technology. 45,000+ CAMPAIGNS 64,000+ PUBLISHERS 200,000+ PAGES >75.000 Layar Creator users 75,000+
    • © 2013, Layar B.V. STRICTLY Confidential and© 2013, Layar B.V. STRICTLY Confidential and
    • MOBILE AUGMENTED REALITY ! Geo-location AR Image Recognition technology
    • HOW DO I BRING PRINT TO LIFE?
    • UPLOAD CREATE PUBLISH! LAYAR CREATOR 2.0
    • FEATURES Basic Media Social Advanced
    • LIVE DEMO
    • QUESTIONS & ANSWERS
    • NEED HELP? Visit: Layar Help Center
    • INTERACTIVE PRINT SERVICES
    • THANK YOU!