Layar event US introduction and cases

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The introductory presentation to the Layar events in San Francisco and New York by Claire Boonstra, Layar co-founder. …

The introductory presentation to the Layar events in San Francisco and New York by Claire Boonstra, Layar co-founder.

Shows a general overview of the Layar platform plus some interesting showcases.

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Transcript

  • 1. Welcome! © 2010, Layar B.V. zondag 15 augustus 2010
  • 2. Thanks Adaptive Path! © 2010, Layar B.V. zondag 15 augustus 2010
  • 3. Layar the company • Launched June 2009 • Maarten Lens-FitzGerald, Raimo van der Klein and Claire Boonstra • Amsterdam • 32 people • VC Funded zondag 15 augustus 2010
  • 4. You? © 2010, Layar B.V. zondag 15 augustus 2010
  • 5. Raimo Maarten Claire Indra Dirk Ronald Jacqueline Cari Maurice Gerben Erwin Matt Olivier Flavia Bas Rense Nanda Martin Stefan Anthony Jolien Rory Xuan Tom Cor Laurens Zoja Martin Alex Stepan Artem Anatoliy Andrey Eugene Nikita © 2010, Layar B.V. zondag 15 augustus 2010
  • 6. Claire (Co-founder): General introduction to Layar & cool content @claireboo zondag 15 augustus 2010
  • 7. Matt (Commercial): Numbers, Distribution & Biz models @mattmiesnieks © 2010, Layar B.V. zondag 15 augustus 2010
  • 8. Maurice (Community Mgr): Content & Community, Layar Partner Network, Developer tools @groenhart © 2010, Layar B.V. zondag 15 augustus 2010
  • 9. Marc (Hoppala): How to build a layer, Layar CMS, How I’m making business @hoppala_eu © 2010, Layar B.V. zondag 15 augustus 2010
  • 10. Tweets: #Layar © 2010, Layar B.V. zondag 15 augustus 2010
  • 11. What is Layar? zondag 15 augustus 2010
  • 12. © 2010, Layar B.V. zondag 15 augustus 2010
  • 13. Cool cases © 2010, Layar B.V. zondag 15 augustus 2010
  • 14. © 2010, Layar B.V. zondag 15 augustus 2010
  • 15. © 2010, Layar B.V. zondag 15 augustus 2010
  • 16. © 2010, Layar B.V. zondag 15 augustus 2010
  • 17. © 2010, Layar B.V. zondag 15 augustus 2010
  • 18. M-commerce © 2010, Layar B.V. zondag 15 augustus 2010
  • 19. © 2010, Layar B.V. zondag 15 augustus 2010
  • 20. © 2010, Layar B.V. zondag 15 augustus 2010
  • 21. © 2010, Layar B.V. zondag 15 augustus 2010
  • 22. Conquar © 2010, Layar B.V. zondag 15 augustus 2010
  • 23. © 2010, Layar B.V. zondag 15 augustus 2010
  • 24. © 2010, Layar B.V. zondag 15 augustus 2010
  • 25. © 2010, Layar B.V. zondag 15 augustus 2010
  • 26. Enterprise applications: Fire Brigade © 2010, Layar B.V. zondag 15 augustus 2010
  • 27. The street is our playground Adding a digital layer to your world © 2010, Layar B.V. zondag 15 augustus 2010
  • 28. Enabling Augmented Reality Experiences discovery ∞ publication © 2010, Layar B.V. zondag 15 augustus 2010
  • 29. Content discovery Catalog & Stream © 2010, Layar B.V. zondag 15 augustus 2010
  • 30. Stream engine © 2010, Layar B.V. zondag 15 augustus 2010
  • 31. Publishing Platform Dutch, French, Greek, Portugese, Hebrew, English, Japanese, Turkish, Korean, Chinese (Mandarin), Spanish and Italian ... implemented implemented Implemented Concept commit In development Coming up © 2010, Layar B.V. zondag 15 augustus 2010
  • 32. Next: Image recognition © 2010, Layar B.V. zondag 15 augustus 2010
  • 33. © 2010, Layar B.V. zondag 15 augustus 2010
  • 34. © 2010, Layar B.V. zondag 15 augustus 2010