Get started with the layar creator - 17th July 2014
Upcoming SlideShare
Loading in...5
×
 

Get started with the layar creator - 17th July 2014

on

  • 298 views

The latest Layar webinar on how to get started with the Layar Creator.

The latest Layar webinar on how to get started with the Layar Creator.

Statistics

Views

Total Views
298
Views on SlideShare
297
Embed Views
1

Actions

Likes
0
Downloads
8
Comments
0

1 Embed 1

https://twitter.com 1

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Get started with the layar creator - 17th July 2014 Get started with the layar creator - 17th July 2014 Presentation Transcript

  • GET STARTED WITH THE LAYAR CREATOR Georgia Diaconescu Interactive Print Consultant
  • ! 1. LAYAR - WHO ARE WE? 2. LAYAR CREATOR 2.0 -Live demo 3. Q&A SESSION
  • KEY CHALLENGES
  • THE WORLD IS CHANGING.... Media consumption ! Mobile commerce ! Wearable devices ! Instant and real-time information !
  • 24 uur reclame - Sanoma Lab © 2013, Layar B.V. STRICTLY Confidential and Proprietary NOW WHAT?
  • © 2013, Layar B.V. STRICTLY Confidential and Proprietary Start with print.
  • broken ! user experience! with print content
  • WE BELIEVE connect the offline and online world... ... and give consumers & businesses a meaningful experience
  • THE LAYAR APP HAS 35MILLION DOWNLOADS AND COUNTING UK 5% U.S.A.CANADA NETHERLANDS SPAIN GERMANY OTHER 3% 28%5% 8%7% 44% The Layar App, available for iOS and Android, is the #1 mobile AR app. 39+
  • Interactive print is booming! Since the launch of the Layar Creator in 2012, thousands of publishers and marketeers have begun taking advantage of this engaging technology. 45,000+ CAMPAIGNS 64,000+ PUBLISHERS 200,000+ PAGES >85.000 Layar Creator users 85,000+
  • © 2013, Layar B.V. STRICTLY Confidential and Proprietary © 2013, Layar B.V. STRICTLY Confidential and Proprietary
  • MOBILE AUGMENTED REALITY ! Geo-location AR Image Recognition technology
  • HOW DO I BRING PRINT TO LIFE?
  • UPLOAD CREATE PUBLISH! LAYAR CREATOR 2.0
  • FEATURES Basic Media Social Advanced
  • NEW: POLL FEATURE Allows you to add a basic poll to your campaign so your audience can cast their vote. ! Instantly see the results of the vote by going to the “Stats” tab in your campaign.
  • LIVE DEMO
  • QUESTIONS & ANSWERS
  • NEED HELP? Visit: Layar Help Center
  • INTERACTIVE PRINT SERVICES
  • THANK YOU!