QUESTION 3 What kind of media institution might distribute your media product and why?
•When I done my music magazine research, the double page spread I analysed was a spread from Mixmag.•The publisher for Mixmag was Development Hell Ltd. They currently publish two monthly magazines, The Word and Mixmag and their accompanying websites.
•I feel that Development Hell Ltd would be a good institution to distribute my product as they dont publish any magazines like the one that I have made.•The Word and Mixmag are two completely different magazines and have different styles and content but are still music based just like my product.
•They would distribute my product because again its different and they dont publish anything like it so it would be a new product that a lot of people would be interested in as its not at all similar to the other magazines that they publish.
• My product is based on one type music genre (indie) where as for example, Mixmag is a dance magazine that covers dance events, reviews, music and club nights. This again could be why they might distribute my product as its based on a different music genre that is quite popular and not many companies distribute products based around one music genre so this would mean less competition which in the end is a good thing. Although guaranteeing popularity for my product may not be the actual result.• Also the style of my product, the target audience and the sort of people who would read my product is again different to Mixmag and The Word.
•My product appeals to a certain younger age, whereas The Word and Mixmag are aimed at slightly older people as for example Mixmag is for clubbers which you can do at the age of 21+. So this will bring a different variety of readers which means more business for Development Hell Ltd.
•If they distribute my product not only will it be sold in shops but will also be on the internet(its official website) as most things are today, so this could make it more popular as if its on the internet people can read or look at it through there. This could also again widen the audience because being on the internet could be more convenient and useful for some people.