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The Internet of Things. How it Works. Why it Matters.
 

The Internet of Things. How it Works. Why it Matters.

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Slides from a webcast put on by the Gerson Lehrman Group in February, 2013 on the Internet of Things. Travel with me on a half-hour journey through the thought leaders in the space, into the types of ...

Slides from a webcast put on by the Gerson Lehrman Group in February, 2013 on the Internet of Things. Travel with me on a half-hour journey through the thought leaders in the space, into the types of devices and networks that support them -- with a big finish about how the Internet of Things can improve the environment, our health, our communities and our lives.

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    The Internet of Things. How it Works. Why it Matters. The Internet of Things. How it Works. Why it Matters. Presentation Transcript

    • The Internet of Things. Laurie Lamberth Founder & VP, Business Development Lamberth & Associates for Gerson Lehrman Group February 21, 2013 How it Works. Why it Matters.
    • Agenda • Terminology / Pioneers • What is the Internet of Things? • Market Forecasts • Value Chain / Players • Why Does it Matter? • Questions
    • Mark Weiser Former CTO, Xerox PARC 7/23/1952–4/27/1999 “The most profound technologies are those that disappear. They weave themselves into the fabric of everyday life until they are indistinguishable from it.” “… we are trying to conceive a new way of thinking about computers… that takes into account the natural human environment and allows the computers themselves to vanish into the background.” “Ubiquitous computers will also come in different sizes, each suited to a particular task. … hundreds of computers per room … People will simply use them unconsciously to accomplish everyday tasks.” UBIQUITOUS COMPUTING (ubicomp) “The Computer for the 21st Century” Scientific American, September 1991
    • John Seely Brown Fellow, Annenberg Center for Communication at USC Former Chief Scientist, Xerox Corp & Director, Xerox PARC Designing Calm Technology Mark Weiser & John Seely Brown Xerox PARC - December 21, 1995 Introduction Bits flowing through the wires of a computer network are ordinarily invisible. But a network traffic. Its CALM COMPUTING “Designs that encalm and inform meet two human needs not usually met together.” “A calm technology will move easily from the periphery of our attention, to the center, and back. …by placing things in the periphery we are able to attune to many more things … by recentering something formerly in the periphery we take control of it.” “We must learn to design for the periphery so we can most fully command technology without being dominated by it.”
    • Henry Holtzman Chief Knowledge Officer MIT Media Lab THE INTERNET OF THINGS CONSUMER ELECTRONICS 2.0 MIT Media Lab with 14 member companies are developing design principles for connected devices • Make consumer electronic products … a platform … [not] a point solution • Expose capabilities of devices so other people and devices can interact with the device • Different data and usage paradigm … not only data organization but also ownership and privacy “Internet of Things” was used internally at MIT Media Lab not later than 1998. WIRED Feb 2000 write-up first reference to networked “Things” “… we expected to line the edges of our networks with RFID readers to collect data and interact with information …”
    • Peggy Smedley Publisher Connected World Magazine M2M: Machine-to-Machine “First and foremost, M2M has and always will be about data. Whether you want to call it big data, realtime data, or whatever you want to coin it, M2M is simply about the automated exchange of key information so that decisions can be made and acted upon. … When M2M is most effective we are gaining real value from the information behind the data.”
    • General Purpose Platforms (GPP’s) Dedicated Purpose Devices (DPD’s) DO ANYTHING Highly configurable High level of user leadership BE ANYTHING Preconfigured May not have a user interface THINGS
    • CONNECTED TO “The Computer for the 21st Century” “… three different network connections: tiny-range wireless, long-range wireless and very high-speed wired.” Wide Area Cell/Sat Networks Wired and Fixed Wireless Broadband Networks Tiny- to Mid-Range Networks
    • THINGS CONNECTED TO THE INTERNET/Cloud
    • CEO to shareholders: 50 billion connections in 2020 2009 Annual Shareholders’ Meeting April 13, 2010 Hans Vestberg CEO, Ericsson Mickey McManus Co-Author, Trillions President & CEO, MAYA Design “We are about to be faced with — not a trillion isolated devices — but with a trillion- node network …” How Big Will the Internet of Things Be?
    • CEO to shareholders: 50 billion connections in 2020 2009 Annual Shareholders’ Meeting April 13, 2010 Hans Vestberg CEO, Ericsson Mickey McManus Co-Author, Trillions President & CEO, MAYA Design “We are about to be faced with — not a trillion isolated devices — but with a trillion- node network …” Millions Billions Trillions Forecasted Units, In millions (bn=billions) Market Segment 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 Connected CE products/US 6 86 56.00% Strategy Analytics, “U.S. Connected Device Forecast,” Jan. 2010 M2M/Global 46 412 44.10% Juniper Research, “Embedded Mobile and M2M Strategies, 2009-2014,” Jan. 2010 M2M/Global 71 225 26.00% ABI Research , “Maximizing Mobile Operator Opportunities in M2M,” 1Q2010 M2M/Global 50 bn Hans Vestberg, Ericsson, Apr. 10 M2M/Global 110 400 42.60% Juniper Research, “M2M & Embedded Strategies, 2012- 2017,“ Oct. 2012 M2M/Global 11 bn 22 bn 7.80% Machina Research, "M2M Global Forecast & Analysis 2011-22," Nov. 12 CAGR Source
    • Internet of Things Value Chain Devices & Front-End Logic • Sensors for real-world, real-time data collection • Edge logic to analyze/intervene and control device • Data I/O: wireless modules, SIM cards, connectors • Power supply • Optional: user interface Transmission Networks • Micro/Body-area network (BAN): inside to outside • Bridge/Collector: gathers and transmits data from devices/BANs to backend servers via the cloud • Wireless transport for mobile and remote devices • Wired transport for immobile devices situated near Internet connections Service Enablement Layer(s) • Device/service activation and management • Authentication and security • Application development • External datasets (ex: GIS) Backend Servers • Host applications • Databases: historical, analytical, operational • Alerts & notifications • Consumer cloud, enterprise, governmental
    • Internet of Things Value Chain Devices & Front-End Logic Transmission Networks Service Enablement Layer(s) Backend Servers
    • The Internet of Things For a Better Environment…-
    • The Internet of Things For Healthier Lives, Communities And Families…
    • European Commission: “ … making the Internet of Things an Internet of things FOR PEOPLE … “ * International Telecommunications Union (United Nations), “The Internet of Things,” Nov. 2005
    • THANK YOU! Laurie Lamberth laurie@laurielamberth.com twitter: @laurielamberth
    • QUESTIONS?