Print10

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a project working out a way for communities and local government to create and distribute a replacement council magazine together through a nifty use of the social web. Contact @letsprint10 to get involved!

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Print10

  1. 1. Print10Tell ten. Teach ten.<br />
  2. 2.
  3. 3. People we’d like to help…<br />Those who are not familiar with the internet, and do not see it as relevant to their world. <br />People who read the magazine<br />People at risk of ‘being left behind’<br />
  4. 4. Why?<br /><ul><li>Council magazine funding has been cut
  5. 5. We are in danger of leaving behind those who do not yet relate to the web, especially the older generation</li></li></ul><li>The thing is…<br />Content still exists (in the form of an E version) this is a distributive problem. <br />How can we get this content out to non web users, as well as to those who wouldn’t usually read the magazine? <br />
  6. 6. The web can help… <br />A paper that is delivered by the community through web outreach…<br />Map the pilot online community. <br />Connect with community hubs in partnership with pilot council (facebook groups, GPs, pubs, leaders, reference groups, reading clubs, mum and baby groups…) <br />Get these hubs to agree to Print10 (or 20… or 50…) and distribute – issue freely available and promoted online for anyone else who wishes to print<br />
  7. 7. We can do more….<br />But wait! We can do more…<br />We can create a better, social version of the traditional magazine, and get more people online while we’re at it!<br />Hybrid of Content, include local tweets, facebook discussions, Flickr photo of the week… Encourage readers to get involved in the conversations. <br />Develop web intrigue – something relevant to the reader in a familiar form. Also more appealing to those who wouldn’t usually read a localgov based publication <br />Include local web training sessions for those who want to learn how join the conversation online<br />
  8. 8. Newspaperclub<br />Paper.li<br />Things already out there…<br />
  9. 9. User Journeys…<br />
  10. 10. So, what next?<br />Conversations with interested Local Authorities<br />Connecting with newspaperclub.com<br /> and the Race Online campaign<br />Begin to scope the Print10 pilot <br />
  11. 11. Print10Tell ten. Teach ten.<br />@letsPrint10<br />

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