One fine body…
- Washington D.C. Metro Area, United States
- Work Director of Integrated Marketing Communications
- Industry Advertising / Marketing / PR
- Website http://virtualbutterfly.wordpress.com/
- About Strategic Planning. Design and implement comprehensive, organization-wide strategy to build infrastructure and provide ongoing support for a strong brand identity. Direct internal cross-functional teams and consultants to manage site specifications, architecture, layout, graphic design and content creation. Brand Management. Develop marketing and communication materials to present a consistent brand image. Define branding guidelines for print, electronic communications and web presence. Public Relations. Oversee media outreach and placement. Respond to media inquiries. Craft talking points, presentations and draft speeches for HBI president and trustees. Social Media. Formulate soc...
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